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Scooped by Martin (Marty) Smith
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Content Curation: Learn Content Curation From Great Curators via @Curatti_

Content Curation: Learn Content Curation From Great Curators via @Curatti_ | Marketing Revolution | Scoop.it


Best way to learn content curation is from cuators such as Jan Gordon, Brian Yanish, Robin Good, Ana-Cristina Pratas, Cendrine Marrouat & Scoopit team.


Marty Note
This post is about five lessons learned from favorite Scoopiters such as


@Guillaume Decugis   @Ally Greer


@Brian Yanish - MarketingHits.com


@ janlgordon


@Robin Good& @Ana Cristina Pratas

@Cendrine Marrouat - www.socialmediaslant.com


Tips include:

* Gamify.
* Customization of social nets and tools.
* Pulling value out of social nets and tools.

* Curating what you love.
* Curating across the tapestry of tools we must use as content curators.

@Brian Yanish - MarketingHits.com

@Brian Yanish - MarketingHits.com


more...
Olivier Milo's curator insight, January 20, 9:23 PM

Love these tips by @Guillaume Decugis@Ally Greer, @Brian Yanish - MarketingHits.com, @ janlgordon, @Robin Good, @Ana Cristina Pratas@Cendrine Marrouat - www.socialmediaslant.com.

malek's curator insight, January 21, 5:02 AM

Some of the best tips you'll find around

Carlos Polaino Jiménez's curator insight, February 1, 4:05 AM

Nunca viene mal compartir conocimientos de expertos. Evitemos el "nadie aprende en cabeza ajena"

Rescooped by Martin (Marty) Smith from Lean Content
Scoop.it!

Lean Content Marketing Is About To Reach Escape Velocity, Ride The Scoop.it Rocket

These are the slides of my talk at the Product Summit last week in San Francisco. Some say "good products don't need marketing". But from researching the problem you plan to solve to building the initial community around your product and evangelizing your market, content is involved all the way. So how can startups and small product teams be efficient and impactful with their content strategy?


Via Ally Greer
Martin (Marty) Smith's insight:

I caught Guillaume's radio talk today about Lean Content Marketing and think he and Scoop.it are on to something. Feel like a movement to me so I wrote about it on Atlantic  BT's blog: http://www.atlanticbt.com/blog/the-lean-content-movement/ 

more...
Ally Greer's curator insight, February 11, 2013 3:59 PM

Some key takeaways from an awesome presentation by Guillaume on Lean Content Marketing:


Marketing Matters!

The myth that not all startups need marketing is simply untrue.


Marketing is more than just talking about your product.

Though publicizing product launches, updates, and new releases is a part of marketing, it doesn't do the trick on its own, but content marketing can be costly and time-consuming. The solution?...


#leancontent

  • Leverage SlideShare presentations to share your vision
  • Guest post to distribute your ideas
  • Answer Quora questions that relate to your field
  • Curate content relevant to your expertise