FOR IMMEDIATE RELEASE..[San Francisco, CA -- December 11, 2012] -- Scoop.it, a leading social media and content curation platform for professionals and businesses, recently announced it’s platform redesign, elements of which focus...
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Scooped by Martin (Marty) Smith onto Marketing Revolution |
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We've talked to the experts about what they use for inspiration, collaboration, and getting down to the business of design in a social media world. Here are some of the suggestions they offered up. Marty Note Via Susan Bainbridge Delete the scoop?
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This article and infographic posted by Chelsey Kilser and Daily Infographic and is about the of findings from Entrepreneur, TheLogoFactory and Logodesignworks. Jan Gordon: Effective social business requires a strong brand message, great content and the ability to build community through deeper engagement and is first and foremost. However, the way you package your services matters and the colors you use are very important. Excerpt: "Colors matter and they are one of the factors that keeps your company standing out, gives your company a voice and gives you leverage over other similar companies." Here are a few takeaways: **The true colors of the world's top brands:
*29% use red *33% use blue *13% use yellow *28% use black or grayscale **Good information about how people respond to different colors Here are just a few: *Red is agressive, provacative, attention- grabbing *Purple signifies royalty, sophistication, mystery *Black means prestige, value, timelessness *Brown is earthlike, natural, simplistic Selected by Jan Gordon covering "Content Curation, Social Business and Beyond" See article and infographic here: [http://bit.ly/OjaJjM] Via janlgordon, thinksmart.it Delete the scoop?
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Love the new Scoop.it UI because:
* http://www.scoop.it/u/martin-marty-smith Macro View Rocks.
* More like a magazine now.
* Macro view organized by members not alpha (BETTER).
* More URL control (careful with this).
* Better colors (white instead of black makes things pop better).
* Colors = create great emphasis on visuals.
* More feedback information easier to find.
* More "infinite waterfall" feel.
* Better display of comments [more of a conversation now].
* Easier to manage, display and curate MORE feeds.
There are other cool things about the new UI I am forgetting (its early and no breakfast yet :). Will keep adding to this list, but New Scoop.it UI ROCKS.
One other important note. Scoop.it team deserves KUDOS too. They worked hard to get feedback and include the community in their change and did a great job.
I've been through some of these big changes and bet not many Scoopers have slept much lately. Go home, get some sleep, Merry Christmas and GREAT JOB!
Marty