Product vice president says balancing interests of users and developers will be key going forward.
"Friction can be a very good thing. We've introduced quite a bit of friction on our system," says Horowitz, noting that to share something on Google+ requires specifying which Circles to share it with.
"That moment of pause gives people the security of ensuring that their privacy isn't violated. We think that's the trade-off people want: considered, thoughtful and authentic, as opposed to everything shown to the least common denominator of 'public'."
***** Reading a great book by Daniel Pink, Why Right Brainers Will Rule The Future and it echoes that, "...balancing interests of users and developers will be key," idea. Marty
Via The New Company