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Medium Rocks: New Mobile Micro-Blogging Tool Is A MUST USE via @Scenttrail

Medium Rocks: New Mobile Micro-Blogging Tool Is A MUST USE via @Scenttrail | Marketing Revolution | Scoop.it

Medium Cool
Why do we need another blogging tool? Reasonable question. If Medium was simply and only another micro-blogging and content curation tool then the answer would be in the negative.


We don’t need another blogging tool no matter how cool, efficient and mobile-ready the new tool’s User Interface. That’s why Medium isn’t a micro-blogging tool. Medium is a community forming NOW and that has many benefits including:


Grow with the network while not as crowded as Medium will become.

Fill the hole between your blogs and social nets.

Curate across your owned properties easily into one place.

Create and curate mobile ready content.

 

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Tuning Scoop.it With Their Amazing New Content Curation Tools

Tuning Scoop.it With Their Amazing New Content Curation Tools | Marketing Revolution | Scoop.it

Here are cool things I did TODAY thanks to recent Scoop.it revisions:

* Changed Design Revolution Template: http://www.scoop.it/t/design-revolution.
* Added a subscription form to Design Revolution.
* Changed Design Revolution "SEO Boost".
* Changed Social Shares for Profile & my 10 feeds (easily adaptable to each feed so can be selective with what Twitter / Facebook and G+ pages are connected).

New tools are amazing. What about you? What have you been playing with on the new Scoop.it?

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Content Curation Tools: The Ultimate List - Meg Sutton via Curata Blog

Content Curation Tools: The Ultimate List - Meg Sutton via Curata Blog | Marketing Revolution | Scoop.it

Great list here, but "ultimate" not even close (lol). A few of my favorite content curation tools NOT mentioned include:

* Google Plus (duh, G+ is a great tool never included in these lists).
* BuzzSumo (tells me what's trending).
* WordPress is another often overlooked curation tool. Wordpress is really thousands of tools thanks to plugins.
* Guess obvious tools like YouTube, Vimeo and Twitter they left off due to how obvious they are.
* Also surprised they don't extend to inbound marketing tools like Marketo, Eloqua and Pardot.
* On the same vein I would include leading CRMs like SalesForce.
* Testing tools like Optimizely are missing too.

Guess the question is where do you draw the line between content sourcing, sharing and blogging. I tend to mashup all of those things and that means "ultimate" would look more like that huge Brian Solis graphic and I suspect that is what this post was trying to avoid.

About half the apps on this list are new to me, so will have fun exploring...again.

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Pawan Deshpande's comment, March 30, 2014 10:52 AM
Thanks for posting this. Pawan from Curata here.<br><br>All the tools you mentioned such as video sharing platforms, A/B testing software, social media channels, etc... fall outside the scope of curation tools. <br><br>It sounds like you are looking for a map of content marketing tools, as opposed to our map of content curation tools. For our content marketing tools map, see here: http://www.curata.com/blog/content-marketing-tools-ultimate-list/
Beatriz Recio's comment, March 30, 2014 11:08 AM
Welcome, Pawan. It´s a good list, very useful. Thank you!
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Scoop.it One of 5 Secret & Disruptive Content Curation Tools

Scoop.it One of 5 Secret & Disruptive Content Curation Tools | Marketing Revolution | Scoop.it

5 Secret & Disruptive Content Curation Tools
* Scoop.it.
* Haiku Deck.
* Paper.li.
* Pinterest.
* GooglePlus.

More thoughts on Scoop.it as HUB of content marketing on GooglePlus: https://plus.google.com/102639884404823294558/posts/WKour5A4fke


http://www.atlanticbt.com/blog/5-secret-content-curation-tools-and-how-to-use-them/


Martin Marty Smith on Scoopit
@Martin (Marty) Smith

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malek's curator insight, November 22, 2013 8:14 AM

What's Google Plus?

This “new Google” era can be summarized as PEOPLE not BOTS!

Jordi Carrió Jamilà's curator insight, November 22, 2013 10:09 AM

Una muy interesante reflexión sobre 5 herramientas de curación de contenidos.

 

Google+ es una de las grandes herramientas a invertir tiempo, aparte de Scoop.it

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52 Totally Free Resources For Better Blogging

52 Totally Free Resources For Better Blogging | Marketing Revolution | Scoop.it
Free stuff is the best. Right? Of course you'd love to be able to buy lots of exciting books and training courses and whatnot, but you haven't got a ton of cash to spare. That's why you're here, learning to make money from your blogging services.
Martin (Marty) Smith's insight:

Better Blogging 
Want to BLOG BETTER? Better means you get more guest blogging post offers, more traffic, more engagement, more social, more LIKES and more personal branding benefit? Use any of these cool 52 tools and yor blogging gets better.

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Chuck Bartok's curator insight, April 21, 2013 12:11 PM
Worth the read...
Robert Kempster's curator insight, April 28, 2013 1:15 PM

Cool resources for any blogger.

Nedko Aldev's curator insight, May 12, 2013 9:22 AM

add your insight...

 
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Scoop.it's New Platform Rocks

Scoop.it's New Platform Rocks | Marketing Revolution | Scoop.it
FOR IMMEDIATE RELEASE..[San Francisco, CA -- December 11, 2012] -- Scoop.it, a leading social media and content curation platform for professionals and businesses, recently announced it’s platform redesign, elements of which focus...
Martin (Marty) Smith's insight:

Love the new Scoop.it UI because:

http://www.scoop.it/u/martin-marty-smith Macro View Rocks.

* More like a magazine now. 

* Macro view organized by members not alpha (BETTER).

* More URL control (careful with this).

* Better colors (white instead of black makes things pop better).

* Colors = create great emphasis on visuals.

* More feedback information easier to find. 

* More "infinite waterfall" feel.

* Better display of comments [more of a conversation now].

* Easier to manage, display and curate MORE feeds.

 

There are other cool things about the new UI I am forgetting (its early and no breakfast yet :). Will keep adding to this list, but New Scoop.it UI ROCKS.

One other important note. Scoop.it team deserves KUDOS too. They worked hard to get feedback and include the community in their change and did a great job.


I've been through some of these big changes and bet not many Scoopers have slept much lately. Go home, get some sleep, Merry Christmas and GREAT JOB! 

Marty 


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Content Strategy In An Age Of Semantic Search - @HaikuDeck by Harris Schachter

Content Strategy In An Age Of Semantic Search - @HaikuDeck by Harris Schachter | Marketing Revolution | Scoop.it
As semantic technology ramps up, how can marketers take advantage of this new age of content discovery? This deck touches on recent advances in semantic search and five disciplines to focus on for more effective SEO and Content Strategy. Full write-up & presentation notes: http://optimizepri.me/content-strategy-in-the-age-of-semantic-search

Martin (Marty) Smith's insight:

GREAT Haiku Deck by Harris (@OptimizePrime). So good its no wonder it has over 50,000 views. What makes it great is how well it understands the "we are all media companies" now riff I laid down in Red Bull Branding Lessons on Curatti (http://curatti.com/red-bulls-branding-lesson-media-companies-now/ ).

The "new seo" and "everyone is a media company" work nicely together. Great and INSIGHTFUL deck by a new trusted SEO source for me.

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Scoop.it & Curagami Record Views Analysis: Find & Invest In Get More w/ Less Tools

Scoop.it & Curagami Record Views Analysis: Find & Invest In Get More w/ Less Tools | Marketing Revolution | Scoop.it

Scoop.it & Curagami Record Day
Thanks to Curagami's Evolution of Web Design & Marketing Infographic (http://www.curagami.com/featured/evolution-web-design-marketing-infographic/) and post we had record views on 7.3.14. We wanted to look inside our record day so we created a series of charts & Graphs.

Since we can't share multiple images on Scoop.it we've pinned images to http://www.pinterest.com/scenttrail/curagami/

Chart 1 Traffic Pie Chart
66% of Curagami.com's record day visitors came from Scoop.it. My Scoops just passed 150,000 views. Views are helpful especialy for testing but conversions rule. In this context I would count a click from Scoop.it to the Curagami blog as a "conversion".


Find Charts Here
http://www.pinterest.com/scenttrail/curagami/


Chart 2 ROI By Traffic Source Chart

ROI v Work bar chart shows traffic over the work investment required. Scoop.it's "work units" of 6 were behind Twitter's 9 and ahead of G+'s 4. Scoop.it generated 6.5 "conversions" (traffic into Curagami.com.

I combined G+ and Google Search and Google is the next closest in work efficiency generated 2.5 conversions per unit of work. This means Scoop.it was 260% more "efficient" on Curagami's record day. than Google.

Google was 500% more efficient than Blog Links.


Find Charts Here
http://www.pinterest.com/scenttrail/curagami/

One Day Doesn't Make A Trend
While one record day doesn't make a trend the idea of creating an "efficiency index" for "Social conversions" is an important new metric we are working on at our Startup Factory funded startup called Curagami.

Social media requires INPUT, MONITORING and TUNING. Finding "get more with less" tools like Scoop.it are becoming increasingly important for digital marketing success. We don't have our Curagami Paper.li set up yet. Paper.li is another favorite "get more with less" tool.

We encourage marketers to think their INPUT, MONITORING and TUNING cycles with an eye for efficiency. Efficiency, how much RETURN comes from how much "work", is the great equalizer. TIME isn't infinite, but social demand is.

Given this contradiction, the amount of content you could create is always infinite while content you should create based on return is TINY. Efficiency like the one Scoop.it showed on Curagami's record day is something to watch.

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5 New SEO Secrets that Will Shift Your Business into High Gear - Curatti

5 New SEO Secrets that Will Shift Your Business into High Gear - Curatti | Marketing Revolution | Scoop.it
"New SEO" based on content & social marketing spins different than old "optimize everything" SEO. Here are 5 New SEO Secrets to help your content WIN.
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malek's curator insight, February 4, 2014 9:13 AM

Eye opener on the ever changing SEO world

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BufferApp Gets Better With ReTweet Scheduler

BufferApp Gets Better With ReTweet Scheduler | Marketing Revolution | Scoop.it
One of the most asked features of Buffer is a way to schedule retweets. With today's brand new update you can now schedule retweets from the web and any mobile device:
Martin (Marty) Smith's insight:

Cool Innovation
I stopped using Bufferapp because I didn't feel as immediate to my social networks when I used the app, but I am a department of ONE. If I was managing a team again BufferApp would be invaluabe. Just got more invluable too since it is possible to schedule retweets now.  

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Ally Greer's comment, May 16, 2013 1:24 AM
I love using BufferApp to spread out my tweets for the day because I'm usually finding awesome content either late at night or first thing in the morning! It's a cool way to form a base for my social sharing - a few tweets / posts just in case I don't have time to do it throughout the day =)
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Slideshare The Quiet Content Marketing and SEO Giant [Infographic]

Slideshare The Quiet Content Marketing and SEO Giant [Infographic] | Marketing Revolution | Scoop.it
SlideShare - The Quiet Giant #Infographic #SlideShare - SEO Powerhouse too, must be in 2013 Content Marketing Plans.
Martin (Marty) Smith's insight:

I think my #1 listing on "content network marketing" has slipped to #2 after more than 4 years. Considering SlideShare helped capture a top listing almost immediately after the content went live on their network slipping from absolute #1 to #2 isn't bad SEO (anyway you cut it).


This means moving content to SlideShare should be on any content marketer's 2013 plan. 

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