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Marketing Questions on Quora Summary - Curagami

Marketing Questions on Quora Summary - Curagami | Marketing Revolution | Scoop.it
Marketing Questions on Quora Summary
We’re answering a marketing question a day on Quora, and we’re frustrated. We are frustrated by difficulties of incorporating other platforms into our site.


NOW = Gamification, Content Marketing & Content Marketers
Wish every platform would sign...Read More
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GAMIFY Content Marketing - Fastest @HaikuDeck to 4K (of 37 Curagami decks)

GAMIFY Content Marketing - Fastest @HaikuDeck to 4K (of 37 Curagami decks) | Marketing Revolution | Scoop.it
Successful content marketing engages over time. Engagement needs online community and a role shift from content creators to community curators and GAME creators.



Martin (Marty) Smith's insight:

This deck has been flying since we put it up. Being featured by @HaikuDeck really helps. The creation of an ecosystem capable of helping drive over 70 views as I suspect the have (was at 67K a week ago) is pretty amazing.
http://shar.es/1aCHqJ


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Ouch! 3 Ways To Avoid the Coming Community Shock - Curatti

Ouch! 3 Ways To Avoid the Coming Community Shock - Curatti | Marketing Revolution | Scoop.it

Community shock is what comes after March Schaefer's content shock. This post shares 3 quick tips for winning the coming race to create online community:

* Social - embracing social media marketing.

* Mobile - operating mobile first and crating responsive websites.

* Gamification - using the 4th pillar of building online community to attain the scale and return every Internet marketer needs.

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malek's curator insight, April 29, 2014 6:48 AM

Intriguing, mix economy with content and you'll be playing a new game. @Martin (Marty) Smith is outlining how to survive the new order.

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Mint Social Currency: 3 Insider Tips - Curatti

Mint Social Currency: 3 Insider Tips - Curatti | Marketing Revolution | Scoop.it

Why Contagious? You could read Jonah Berger’s Contagious: Why Things Catch On as an update to Malcolm Gladwell’s The Tipping Point: How Little Things Can Make A Big Difference, but I wouldn’t (lol). 

Berger’s assertion that Gladwell is mostly wrong seems moot. The Tipping Point is philosophy. Berger’s book is ditch digging psychology based on his empirical research at Wharton.

Berger shares 3 key ideas to create viral marketing:

  • Find or Create Inner Remarkability.
  • Leverage Game Mechanics.
  • Make People Feel Like Insiders.


This Curatti.com post shares my favorite examples for each of Berger's Contagious traits including Red Bull for "Inner Remarkability", Scoop.it for leveraging game mechanics and Rue La La for making people feel like insiders.

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Brian Yanish - MarketingHits.com's curator insight, March 4, 2014 12:14 AM

Great post @Martin (Marty) Smith a must read for all marketers!

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The Game Is The Thing: Finally @SweetTooth Creates Affordable Gamification via @Curagami

The Game Is The Thing: Finally @SweetTooth Creates Affordable Gamification via @Curagami | Marketing Revolution | Scoop.it

Does your website have game? It is going to because gamification and games are how you win hearts, minds and loyalty over time online. This Curagami post welcomes SweetToothRewards.com, a new add-on to Magento, Shopify and others, and affordable gamification. Gamification is in your website's future because its benefits win hearts, minds and loyalty over time and help create sustainable online community. 

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GAMIFY Content Marketing via @HaikuDeck #gamification

GAMIFY Content Marketing via @HaikuDeck #gamification | Marketing Revolution | Scoop.it
Successful content marketing engages over time. Engagement needs online community and a role shift from content creators to community curators and GAME creators.

Martin (Marty) Smith's insight:

add your insight...

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Playing Serious Games With Author Phaedra Boinodiris at Triangle Startup Factory - Curatti

Playing Serious Games With Author Phaedra Boinodiris at Triangle Startup Factory - Curatti | Marketing Revolution | Scoop.it
"Gamification is as important as social media, Serious Games For Business author Phaedra Boinodiris said at Triangle Startup factory today. Indeed!
Martin (Marty) Smith's insight:

Had a great talk with Phaedra Boinodiris today at Triangle Startup Factory. My favorite line was how gamification is every bit as important as social media. Agree!

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