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Rescooped by Alessio Carciofi from iGeneration - 21st Century Education (Pedagogy & Digital Innovation)
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The Secret to Activating Your Audience’s Brain - ( Storytelling )

The Secret to Activating Your Audience’s Brain - ( Storytelling ) | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it

Via Tom D'Amico (@TDOttawa)
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Karen Dietz's curator insight, March 16, 2015 2:05 PM

Here's a snack to get your started on this Monday. This is a very quick post with great graphics that show which parts of the brain are activated through storytelling, and which parts of the brain are activated with data.


The graphics are great. What I really like is that the different areas of the brain are named, along with their function.


Even better, there's a link to an infographic with more detail. Frankly, I like the graphics in the post more than the infographic. But I know you'll enjoy both.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it

Don Breedwell's curator insight, March 25, 2015 10:56 PM

From classroom to boardroom we all have stories to inspire, motivate, and educate. 

Rescooped by Alessio Carciofi from Internet Marketing Strategy 2.0
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Great Video Storytelling Examples: Google Stories

The video is in French, but the story can be understood by anyone. 


Via Robin Good
Alessio Carciofi's insight:

great video ...by @Robin Good

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Maurizio Barracco's curator insight, December 9, 2013 4:53 AM

Non sempre i sogni possono realizzarsi ma un modo per renderli simili alla realtà esiste sempre basta volerlo con tutto se stessi

Julien Pepiot's curator insight, December 10, 2013 5:02 AM

Joli exemple de #Storytelling pour le compte #Google avec Laurent Aigon : http://bit.ly/1e2EN2n

corneja's curator insight, December 14, 2013 6:00 AM

Awesome!  Thanks, Robin.

 

Rescooped by Alessio Carciofi from Transmedia: Storytelling for the Digital Age
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Modern Mythology and the Transmedia Revolution

Modern Mythology and the Transmedia Revolution | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it

Peter Usagi: " The Power of Myth was one of the most popular TV series in the history of public television. In a series of six hour-long episodes, American mythologist Joseph Campbell peeled back the layers of mystery that had once shrouded our species ancient storytelling traditions" ...


Via The Digital Rocking Chair
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Luciana Viter's comment, August 28, 2012 1:25 PM
Thanks for sharing!
Rescooped by Alessio Carciofi from Digital Storytelling
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How Storytelling can boost your startup

Every entrepreuner has a story to tell. Get some insights on how to use storytelling techniques to tell your story!

Via José Carlos
Alessio Carciofi's insight:

great slides about #storytelling ! thanks @José Carlos 

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Mervi Rauhala's curator insight, June 29, 2014 3:47 AM

Good slideshare that doesen't say that stories solve everything. You obviously need great business skills too. Fresh examples and cases.

Rescooped by Alessio Carciofi from Transmedia: Storytelling for the Digital Age
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Transmedia: Platform Agnostic Storytelling

Transmedia: Platform Agnostic Storytelling | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it

Jason Konopinski: "[Transmedia] transcends a single medium by taking the notion of breaking up a narrative arc into multiple discrete chunks or installments and spreading those disparate ideas or story chunks across multiple media platforms."


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