Alessio Carciofi : consulenza e [info] formazione sul turismo
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Alessio Carciofi :  consulenza e [info] formazione sul turismo
snack news  sul social media marketing & comunicazione  non convenzionale per il turismo
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Rescooped by Alessio Carciofi from Content Creation, Curation, Management
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Content Marketing Measurement: 29 Essential Metrics [Infographic]

Content Marketing Measurement: 29 Essential Metrics [Infographic] | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it
How do you measure the effectiveness of your content marketing efforts? Start with these 29 metrics.

Via Peg Corwin, massimo facchinetti
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Arnaud d'Haen's curator insight, June 2, 2015 7:20 AM

Measuring content yes we can!

Susan Anderson's curator insight, June 6, 2015 3:36 PM

Wondering whether your content marketing efforts are really paying off?

Elena Savina's curator insight, June 13, 2015 4:05 PM

метрики! 

Rescooped by Alessio Carciofi from visualizing social media
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6 case studies & infographics: the optimal time to send emails

6 case studies & infographics: the optimal time to send emails | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it

Email has the potential to deliver a strong ROI for marketers, though the precise response rates depend on a number of factors including the subject line, type of offers and the time of day the email is sent.

The best way of accurately finding the optimal time of day to send your emails is to run tests, taking into account fluctuations around pay day and annual events such as Christmas and bank holidays.

According to the Econsultancy/Adestra Email Marketing Industry Census 2013 only half of businesses (49%) are currently testing the time and day of their email messages, so either the other 51% already know the optimum time or they're working off a hunch. 

 

So to give some food for thought on where to start looking and testing, here are six case studies and infographics that look at the best time and day of the week to send emails...


Via Lauren Moss
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John van den Brink's curator insight, May 10, 2013 2:23 PM

Great infographic!

Nedko Aldev's curator insight, May 13, 2013 3:38 AM

add your insight...

 
Susan Myburgh's comment, May 13, 2013 10:09 PM
None of these take into account time zone changes. For example, I live in Australia and deal with Africa, Europe and the US. Just sayin'.
Rescooped by Alessio Carciofi from New Customer - Passenger Experience
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#Social #Media #Marketing Trends for 2015 -#INFOGRAPHIC

#Social #Media #Marketing Trends for 2015 -#INFOGRAPHIC | Alessio Carciofi :  consulenza e [info] formazione sul turismo | Scoop.it
Stay visual, stay engaged, stay informed, and you will be able to provide valuable content to the audience you have established a loyal relationship with on social media.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, March 11, 2015 3:32 PM

"Stay #visual, stay #engaged, stay informed, and you will be able to provide valuable content to the audience you have established a loyal #relationship with on #social #media."


How are you delivering such social engagement on your #mobile platform?


Happy to showcase our new @SNAPCIOUSsolution for your #mobile #social #engagement.

DTS000's curator insight, March 17, 2015 11:30 AM

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