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Marketing Minded
Marketing Ideas for the Professional Services Business
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Forrester Report: The Social Media Habits of B2B Customers

Forrester Report: The Social Media Habits of B2B Customers | Marketing Minded | Scoop.it
Every B2B customer is using social media for business, but how they use it depends on their particular situation. That's the key takeaway in a new report from Forrester Research..
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Why You Need A Hashtag Strategy For Your Business

Why You Need A Hashtag Strategy For Your Business | Marketing Minded | Scoop.it
Facebook's new hashtag ability is a marketing boon This week associate Adam Torkildson and I had the chance to talk about our favorite topic -- PR -- with a company that licenses proprietary equipment to individuals who use the product to create...
Lauren Richardson's insight:

Do you have a hashtag strategy?

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The 5 Step Guide to Inbound Marketing for B2B

The 5 Step Guide to Inbound Marketing for B2B | Marketing Minded | Scoop.it
Discover how effective inbound marketing for B2B is and pick up some great tips on how to take advantage of the power of inbound.
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Pinterest for B2B: What You Need to Know - B2B Marketing Agency

Pinterest for B2B: What You Need to Know - B2B Marketing Agency | Marketing Minded | Scoop.it
Wondering where to start with Pinterest for B2B? We’ve compiled a list of Pinterest best practices, advice, and some helpful business examples.
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8 Ideas for Using Social Media Content in Emails

8 Ideas for Using Social Media Content in Emails | Marketing Minded | Scoop.it
How did email content become a forgotten marketing channel when it has higher click-through rates, conversion rates, and ROI than any other channel? Move beyond the social sharing button and make y...
Lauren Richardson's insight:

Good ideas here...

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9 Key Elements Missing From Your Social Strategy

9 Key Elements Missing From Your Social Strategy | Marketing Minded | Scoop.it
We asked nine successful entrepreneurs to share the most critical elements they see others neglect to include in their plans -- and how to fix them.

Via Alex Butler
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RockMe on the Road Glen and Maureen's curator insight, July 8, 2013 9:20 AM

It's all about time management...is it not?

RockMe on the Road Glen and Maureen's curator insight, July 8, 2013 9:22 AM

It's all about time manadgement is it not?

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How to Use Twitter Lists For Time Management and Profit - Social Media & Corporate Branding Strategist, Business Coach, Social Media Training, Social Media Speaker | KimGarst.com

How to Use Twitter Lists For Time Management and Profit - Social Media & Corporate Branding Strategist, Business Coach, Social Media Training, Social Media Speaker | KimGarst.com | Marketing Minded | Scoop.it

Great blog post at Social Media & Corporate Branding Strategist, Business Coach, Social Media Training, Social Media Speaker | KimGarst.com : p.MsoNormal {margin-top:0in; margin-right:0in; margin-bottom:10.0pt; margin-left:0in; font-size:14.0pt; font-family:...


Via Simple Better Solutions
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28 Insanely Clever Guerilla Ads

28 Insanely Clever Guerilla Ads | Marketing Minded | Scoop.it
Guerilla marketing! This is how you do it! See the best unconventional advertisments in this cool Smosh gallery!
Lauren Richardson's insight:

Some pretty cool ideas. What is the most "out the" thing you've done to market your business?

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The Art of Storytelling in Business

The Art of Storytelling in Business | Marketing Minded | Scoop.it

Via massimo facchinetti, Ally Greer
Lauren Richardson's insight:

What stories does your business have to tell?

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Jenifer Rettler's curator insight, July 2, 2013 1:10 PM

Good stories increase engagement and boost learning.  Have you tried adding sensory components to your stories? 

Manish Puranik's curator insight, July 22, 2013 11:57 PM

The best way to convey your point across effectively is telling a story… as long as all the characters and particulars in it are authentic…!

Lyndsay Rees-Jones's curator insight, August 2, 2013 7:49 AM

Useful tips for using storytelling in businesses - why narrative helps us to make sense of the world.

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B2B Lead Generation Tips: Consider Difficulty vs. Efficiency

B2B Lead Generation Tips: Consider Difficulty vs. Efficiency | Marketing Minded | Scoop.it
Weighing efficiency vs. difficulty when choosing a B2B lead generation tactics can be difficult, but good market intelligence can make it easier.
Lauren Richardson's insight:

Will you need to re-evaluate your  lead generation tactics after studying this chart?

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7 Simple Ways to Beat Procrastination

7 Simple Ways to Beat Procrastination | Marketing Minded | Scoop.it
You know the feeling. You’re sitting at your computer watching the cursor blink. You haven’t gotten a single thing done. You’ve worried about an important
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How to Create a Service Level Agreement (SLA) for Better Sales & Marketing Alignment

How to Create a Service Level Agreement (SLA) for Better Sales & Marketing Alignment | Marketing Minded | Scoop.it
How to improve your sales and marketing alignment by building a service level agreement (SLA).
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Three Steps to Becoming a Thought Leader in Your Industry | Social Media Examiner

Three Steps to Becoming a Thought Leader in Your Industry | Social Media Examiner | Marketing Minded | Scoop.it
Here's how one business in a B2B niche market increased their blog readership and developed relationships with customers and influential industry leaders.
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7 Marketing Trends You Should Not Ignore - Jeffbullas's Blog

7 Marketing Trends You Should Not Ignore - Jeffbullas's Blog | Marketing Minded | Scoop.it
Marketing has been democratised. We now have marketing tools within everyone's reach but there are some marketing trends to be aware of to be effective
Lauren Richardson's insight:

Which marketing channels to you use? Which are most effective for your business?

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How B2B Marketers Can Use Storytelling to Reach a Busy, Distracted Audience

How B2B Marketers Can Use Storytelling to Reach a Busy, Distracted Audience | Marketing Minded | Scoop.it
Effective storytelling can help B2B marketers cut through B2B information overload so that their audience hears their message.

Via Lydia's Marketing & Communication Consulting
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Combine Social Media and Email Marketing For Better Results

Combine Social Media and Email Marketing For Better Results | Marketing Minded | Scoop.it
Want to give your online marketing a boost? Try combining your social media marketing with your email marketing. Here's how to do it.
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10 of the Best Pinterest Boards to Teach You About Marketing

10 of the Best Pinterest Boards to Teach You About Marketing | Marketing Minded | Scoop.it

Check out ten of the best marketing education pinboards on Pinterest.


Via massimo facchinetti
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14 Google Tools You Didn't Know Existed

14 Google Tools You Didn't Know Existed | Marketing Minded | Scoop.it
From the Ngram Viewer to Google Dart, check out some of these lesser-known Google applications.

Via Alex Butler
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malek's comment, July 21, 2013 7:41 AM
use it before it goes to Google graveyard
"MobileMary" Barnett's curator insight, July 24, 2013 4:25 PM

Besides taking over the world ;) ...Google's mission is to get more businesses online to improve our economy, I'm down with that! Take a peek to see what tools YOU could use to make your life easier and your business more effective!

Lou PRNICI's curator insight, July 31, 2013 8:46 AM

#Googleghost #....

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How to Turn One Idea Into a Bottomless Backlog of Blog Posts

How to Turn One Idea Into a Bottomless Backlog of Blog Posts | Marketing Minded | Scoop.it
Having trouble thinking of your next blog post? Here's an exercise that will turn your writer's block to toast.

Via Nett Sales
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Top 4 strategies to enhance your Business with a LinkedIn profile

Top 4 strategies to enhance your Business with a LinkedIn profile | Marketing Minded | Scoop.it
Leverage social media websites such as LinkedIn

Smart marketers are taking advantage of the social media
sites to attract and retain huge customer-base.
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Agile marketing: the 70:20:10 rule

Agile marketing: the 70:20:10 rule | Marketing Minded | Scoop.it
One of the characteristics of the modern marketer outlined in our recent Modern Marketing Manifesto is agility. The ability to be responsive and adaptive. To be flexible and embrace change.

Via Ally Greer
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Aaron Bana's curator insight, June 25, 2013 1:28 AM

Awesome!

Sandrine Muir-B.'s curator insight, June 26, 2013 9:05 AM

Worth the read! Got me smiling and activated my brain as I was reading the infographics. Just got an idea for the project I am working on! :) Thanx!

Kai Bösterling's curator insight, July 6, 2013 12:12 PM

Good Rule!

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Client Acquisition: “Staying in Touch” Puts Prospects at Arm’s Length

Client Acquisition: “Staying in Touch” Puts Prospects at Arm’s Length | Marketing Minded | Scoop.it
For financial advisors who are "dripping" on prospective clients, there are better ways to stay connected than "staying in touch." (Client Acquisition: “Staying in Touch” Puts Prospects at Arm's Length
Lauren Richardson's insight:

Good advice for ANYONE who tries to stay in touch with suspects and prospects.

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Why Use Lead Generation Software and Automated Programs? - NewsReleaseWire.com (press release)

Why Use Lead Generation Software and Automated Programs?
NewsReleaseWire.com (press release)
One way for you to be sure that you are about to use a potentially successful sales and marketing strategy is to conduct lead generation.
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Lead Generation: 4 tips to present value before cost ...

Lead Generation: 4 tips to present value before cost ... | Marketing Minded | Scoop.it
Some industries may encounter additional friction in their lead generation due to the nature of the product. In the case of mortgage lending, constantly presenting the value of the product throughout the lead generation path is ...
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