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Our last project is about simplicity and we try to find alternate simple versions for some package samples of the international brands. We think almost every product needs some review for minimal feeling.
Does the latest product design trend of minimalism extend to product packaging and labels? This webpage puts this question to the test, simplifying the packaging of iconic brands.
Interesting food for thought (nutella - yum!), and also maybe for a good discussion in an IMC or CB course.
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Minimalist makes impact!