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Metrics and Marketing for SaaS companies
The economics of SaaS marketing
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SaaS Metrics Guide to SaaS Financial Performance

SaaS Metrics Guide to SaaS Financial Performance | Metrics and Marketing for SaaS companies | Scoop.it
Highlights of the SaaS metrics series in a tidy SaaS Metrics Guide to SaaS Financial Performance in PDF format, including charts, formulas, definitions, and examples.
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SaaS Business Model | On the Cloud, the Customer is King

SaaS Business Model | On the Cloud, the Customer is King | Metrics and Marketing for SaaS companies | Scoop.it
The SaaS business model shifts economic value from copies to customers, forcing new financial metrics for SaaS costs, profitability and capital efficiency.
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