Marketing for photographers
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Dare to dream - taking on the North Atlanic

Dare to dream - taking on the North Atlanic | Marketing for photographers | Scoop.it
Christina Force's insight:

I love this line 'Dare to Dream'. Photographers whose values resonate with this should be checking out and targeting this brand.

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Schedule Photos to Post Automatically with Postbot

Schedule Photos to Post Automatically with Postbot | Marketing for photographers | Scoop.it
Schedule photos to appear on your site automatically, with Postbot.
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You have 4 chances to convince your prospects!  — Sales, Marketing, Startups, oh my.  — Medium

You have 4 chances to convince your prospects!  — Sales, Marketing, Startups, oh my.  — Medium | Marketing for photographers | Scoop.it
It is an art by itself to get prospects ask for what they want and align them with the product you have.
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6 Steps to Cracking a new Market

6 Steps to Cracking a new Market | Marketing for photographers | Scoop.it
Just over a year ago I met one of my top 'students'. John (we'll call him that) is an Australian photographer. He had just turned 50 and was shooting local editorial and below the line (read budget...
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Brooklyn Photographer Makes $15,000 in a Single Day Selling Prints on Instagram

Brooklyn Photographer Makes $15,000 in a Single Day Selling Prints on Instagram | Marketing for photographers | Scoop.it
Still think Instagram isn't for you? If you're a professional photographer, you might want to reconsider, because there's some serious marketing potential
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Everything Any Artist Needs to Know About How to Price Their Art

Everything Any Artist Needs to Know About How to Price Their Art | Marketing for photographers | Scoop.it
Christina Force's insight:

All commercial photographers should be shooting fine art or personal projects, and exhibiting, in order to get noticed. Here's how to price that work.

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Infographic: Print Books Are Far From Dead

Infographic: Print Books Are Far From Dead | Marketing for photographers | Scoop.it
A new infographic reveals some statistics about the plateauing of e-books and the triumph of hardcover sales that should warm the hearts of...
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Who Really Owns Your Photos in Social Media? (Updated 2013 Edition) | Mediashift | PBS

Who Really Owns Your Photos in Social Media? (Updated 2013 Edition) | Mediashift | PBS | Marketing for photographers | Scoop.it
A recent U.S. court decision clarified that media organizations cannot assume that photos shared via Twitter are rights-free, to be used as though they were in the public domain. In the case of Agence France-Presse (AFP) v.
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Closing the deal with a bang

Closing the deal with a bang | Marketing for photographers | Scoop.it
Have I mentioned that I'm a Virgo? For what it's worth, this means that I am finickity about presentation in general. Grammar, design, colours, you name it. Oh, and all the neatly ordered jars in m...
Christina Force's insight:

Next Quoting and negotiating workshop coming up in Sydney on 2nd Sept 2013

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4 Ways Marketers Can Use Facebook Hashtags | Social Media Examiner

4 Ways Marketers Can Use Facebook Hashtags | Social Media Examiner | Marketing for photographers | Scoop.it
Facebook hashtags: Here's how to use hashtags on Facebook to get the most out of your Facebook marketing.
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Why your brand should know about #Larssticker.

Why your brand should know about #Larssticker. | Marketing for photographers | Scoop.it
Creative Director Lee Schneider writes about photographer Lars Topelmann's inventive and fun way to build brand recognition.
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10 essentials of LinkedIn etiquette | Articles | Home

10 essentials of LinkedIn etiquette | Articles | Home | Marketing for photographers | Scoop.it
PR Daily recently examined the dos and don’ts of Twitter. Continuing with our series, we turn to protocol for its professional counterpart.
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Portfolio Website Design

  Template websites APhotoFolio SiteWelder FolioLink LiveBooks Other Peoples Pixels Click Booq Evirium Picaholic Site Design Works Big Folio Parade Creative Motion Design Custom designed websites Robinizer Group 94 Neon Sky I House Design Free designs...
Christina Force's insight:

I'm always sending this useful link to photographers as a guide to website templates

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AI-AP | Pro Photo Daily » Tips From a Photo Rep: Winning Jobs With Creative Separation

AI-AP | Pro Photo Daily » Tips From a Photo Rep: Winning Jobs With Creative Separation | Marketing for photographers | Scoop.it
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11 Things I Wish I Knew When I Started My Business — I. M. H. O. — Medium

11 Things I Wish I Knew When I Started My Business — I. M. H. O. — Medium | Marketing for photographers | Scoop.it
My name is Stephanie St.Claire, and I am an unfunded entrepreneur.
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Worth a Thousand Words: Writing About Your Photographs

Worth a Thousand Words: Writing About Your Photographs | Marketing for photographers | Scoop.it
Modern photography is expressed in text to a much larger extent than the maxim 'a photograph is worth a thousand words'. GUP covers writi...
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Instagram Shares 5 Tips for Successful Marketing

Instagram Shares 5 Tips for Successful Marketing | Marketing for photographers | Scoop.it
Becoming one of the largest photo-sharing communities to date, Instagram has completely changed the market on how businesses connect with their followers. Instagram recently shared some tips on their business blog what top brands are...
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Getting the Clients You Want: Advice from Adventure Photographer Alexandre Buisse

Getting the Clients You Want: Advice from Adventure Photographer Alexandre Buisse | Marketing for photographers | Scoop.it
Commercial mountain photographer Alexandre Buisse is a natural adventurer. When it comes to rock climbing or going for his major dream client with a cold c
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How to create an email pitch that works

How to create an email pitch that works | Marketing for photographers | Scoop.it
Many promotional emails get ignored or deleted, and some can land you on the Blocked Senders list. The right approach, though, can earn you coverage and a mutually beneficial relationship.
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This Is Why No One Follows You on Twitter

This Is Why No One Follows You on Twitter | Marketing for photographers | Scoop.it
Twitter users often make the decision of whether or not to follow someone in seconds, meaning that you have very little time to impress.
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3 Unique Ways to Use Pinterest for Business | Social Media Examiner

3 Unique Ways to Use Pinterest for Business | Social Media Examiner | Marketing for photographers | Scoop.it
Pinterest strategy: Here's how to build a successful Pinterest presence based on your business goals.
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7 ways to make your folio fantastic

7 ways to make your folio fantastic | Marketing for photographers | Scoop.it
I've just finished a round of marketing workshops in Melbourne, Sydney and Auckland. During my time in Australia I also held a string of one on one consultations (God bless good cafes with excellen...
Christina Force's insight:

My to-do list for a great folio. More info on the next upcoming workshops on this site.

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Getting Noticed - How to Catch the Eye of a Rep

Getting Noticed - How to Catch the Eye of a Rep | Marketing for photographers | Scoop.it
Photo agent Dani Gruberger provides advice on what reps look for when considering requests for representation from a potential client.
Christina Force's insight:

Many photographers ask me about getting an agent. here are some useful tips.

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How to turn personal projects into paid assignments

How to turn personal projects into paid assignments | Marketing for photographers | Scoop.it
One thing a lot of photographers don't lack is passion. I think that one of the reasons for this passion is that most of us didn't start out taking pictures for money, I know I didn't. The first ti...
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A Message For The Next Generation:

A Message For The Next Generation: | Marketing for photographers | Scoop.it
, It’s a very sad and poignant story that’s already been all over the Internet... A British advertising veteran, Linds Redding, a guy not much older
Christina Force's insight:

A good message to follow your heart....inspired by Linds Redding who in actual fact left a legacy of great work.

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