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Rescooped by Sharon Shirley from SEO and Social Media Marketing
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Social Media and Facebook | Business 2 Community

Social Media and Facebook | Business 2 Community | Marketing for Local Businesses | Scoop.it

"You should keep your profiles personal and create a page for your business. An example of a niche online business page can be seen here. These guys run a small software company and do a good job at getting followers in their niche because of their page. Pages are more customizable than groups, and you can have an unlimited number of fans.

 

The best part is that Google indexes pages.

 

All fan pages are public. Your page will show up in the Google’s search results if someone searches for your company or for keywords that you cover in your page. “If you are looking to build a brand and market your company, you will want a fan page, hands down,” says Shama. It allows for a lot more freedom and visibility when building your Facebook community".

 

Read more at: http://www.business2community.com/facebook/social-media-and-facebook-0268925

 


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2 Little Words to Close More Sales

2 Little Words to Close More Sales | Marketing for Local Businesses | Scoop.it
Are your prospects ready to buy? Eliminate the surprise factor and find out well before the close. Here's how.
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Google Places Changes To Google Plus Local

Google has just announced that their service Google Places will now be available to users in the form of Google Plus Local.
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Rescooped by Sharon Shirley from Brand Engagement
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Testimonials for Personal Branding - Your Internet and Network Marketing Success Coach - Phil Stone

Testimonials for Personal Branding is crucial and this 5 minute video explains why testimonials for personal branding are so important to success online.

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Rescooped by Sharon Shirley from SEO and Social Media Marketing
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SEO Isn't What You Think It Is

SEO Isn't What You Think It Is | Marketing for Local Businesses | Scoop.it

From The Article: "Both the Panda and Penguin updates contained very clear messages for marketers: stop focusing on technology and tricks and start focusing on people. If your website appeals to people, it will appeal to Google's algorithms too.

 

But the Panda and Penguin messages go deeper. With them, the search engines are openly acknowledging that a website isn't the only place on the Web that a brand needs to maintain a strong presence.

 

The interactive exchanges that people have with each other and with the brand--online--are happening in the social media channel, and the search engines are placing an increasing importance on how these conversations influence their views on brands and how their websites should rank.

 

This means that a brand can no longer rely on a well-optimized website to earn Google's attention. A brand must be a conversationalist, going where the people are and engaging them in discussion, and by doing that earn a wonderful reputation.

 

Smart brands are doing this by fully leveraging each social channels particular properties".

 

Full Article Here: http://www.fastcompany.com/3000283/seo-isnt-what-you-think-it


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Local Online Small Business Advertising And Marketing Video ...

local advertising , small business advertising , local online advertising, marketing, SEO marketing, local SEO, Local directory listings, local advertising service, internet advertising, social media advertising, facebook ...
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