Marketing for Coaches and Counselors
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Rescooped by Susan French from Google+ Local & Local SEO News
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Hyper-Local Landing Pages: the Yellow Brick Road for Local Search

Hyper-Local Landing Pages: the Yellow Brick Road for Local Search | Marketing for Coaches and Counselors | Scoop.it

Especially in large metro areas, longer tale/less competitive local key phrases could include neighborhoods, landmarks or regions. So landing pages for all those local variations helps you cast a wider net for your clients AND could be an additional service you offer them.

Think of it as the "hyper-local long tail" and follow that yellow brick road!


Via Linda Buquet :: Catalyst eMarketing
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Chris Agro's curator insight, April 25, 2013 10:12 AM

Hyper-local long tail - WHAAATTT??? Good idea actually :)

Rescooped by Susan French from Google+ Local & Local SEO News
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New Local Search Basics Training Course

New Local Search Basics Training Course | Marketing for Coaches and Counselors | Scoop.it

As most of you know my Google+ Local Training is very advanced. (And my new improved course is coming out next week.)

However I constantly get requests for entry level training, which I don't offer, so have been looking for a solution... Trainer is also a contributor to David Mihm's Local Search Ranking Factors...


Via Linda Buquet :: Catalyst eMarketing
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