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Scooped by Jane Pratt
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BII REPORT: Why Mobile Payments Are Set To Explode

BII REPORT: Why Mobile Payments Are Set To Explode | Marketing Director | Scoop.it
With more than $3.95 trillion of non-cash transaction volume recorded in the U.S. in 2011, the stakes are high.
Jane Pratt's insight:

With mobile payments on the rise retailers are facing questions on adapting while keepig up with customer expectaions.

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Rescooped by Jane Pratt from Location Based Marketing
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Location Based Marketing 2012: A Year In Review

Location Based Marketing 2012: A Year In Review | Marketing Director | Scoop.it
2012 was an interesting year for location-based services (LBS) and the marketing capabilities that come hand in hand with these services.

Via Location Based Marketing Association
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