Infographic: Digital Marketer Views On SEO, PPC & Social Media: SEO WINS!!! | Marketing Digital y Social Media Marketing | Scoop.it

What has the biggest impact on lead generation? A new survey finds SEO beats PPC and social media.

But PPC still gets more budget for those targeting consumers over SEO, and lest anyone believe social mediais a waste of time, more than half have closed leads from social media channels.

These stats, along with many more — such as which social media platforms see the most use by marketers (hint: Facebook) — were compiled into the infographic by the people at Webmarketing123, which backed the survey: