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Novedades en Marketing Digital y Social Media Marketing
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Albert Lorente
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Algunos datos inquietantes son su enorme crecimiento, 1 millón de cuentas nuevas en Twitter al día, ... Delete the scoop?
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Recién se publicó el amplio estudio de la fundación Telefónica, el famoso SIE, sobre la Sociedad de la Información en España 2012, ya empiezan las primeras inforgrafías como ésta.
Albert Lorente's insight:
En ella se destacan algunos datos interesantes, como por ejemplo que de los 24,1 millones de Internautas que hay en España, el 72% se conectan a diario y más de 6 millones están conectados las 24 horas y que de media hablamos con 23 personas en las redes sociales, entre otros datos muy interesantes sobre conectividad, dispositivos móviles y smartphones y usos de Internet a nivel de contenido, e-commerce, redes sociales y más. Delete the scoop?
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The team at Awareness surveyed 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Respondents came from a cross-section of executives, managers and those who support the social marketing functions within their organizations. This Infographic summarizes the key findings from The State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis 7 items with important business value: Misalignment Between Business Objectives, Measurement Methodologies and Social Marketing Investment Tighter Integration between Social and Rest of Marketing and Business Overall Social Marketers Are Starting to Measure What Matters Marketers Are Yet to Tap into the True Potential of Social Social Marketing Budgets and Resources Insufficient to Drive Value Top Social Platforms: The Big 3: Facebook, Twitter, and LinkedIn Still Dominate Limited OutsourcingThe State Of Social Marketing Report: 7 Major Findings & In-Depth Analysis http://bit.ly/Tz2qiw Source. http://bit.ly/VeaJBR Via maxOz 
Phyllis Smith's curator insight,
February 10, 10:58 PM
Social Marketing is rising - watch where it's going in 2013. Delete the scoop?
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Infographics have become the method of choice to communicate data, facts, figures and statistics about a given topic. Social media has fueled their growth and popularity, and there have been a lar... Via Rami Kantari Delete the scoop?
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Presentación de Google in Education mostrando 31 formas de usar Google Plus en el mundo académico Via: https://plus.google.com/103266364845729488839/posts/P1X... Delete the scoop?
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State of Social Media 2011The Social Media View from Spain 1 Copyright © 2011 NM Incite. Delete the scoop?
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En su 12ª edición el Informe de La Sociedad de la Información en España recoge los principales indicadores, datos y cambios que permiten... Delete the scoop?
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Coming soon, play your world like never before with a game from the Google Maps team on Google+ Games powered... Delete the scoop?
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Search has always brought you information from across the web. Now, search gets better by including... Delete the scoop?
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Once we accept that “social” does not equal “transactional” we’ll all be a lot more adept at using it in 2012. Three trends and tools to watch in the coming year: Delete the scoop?
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Google Doodles have come a long way from the first artwork. Here are 30 of last year's favorites. Delete the scoop?
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LLÉVALOS A LA ESCUELA, la nueva iniciativa solidaria de ING DIRECT y UNICEF, es una historia que empieza en una web y acaba en tu móvil. 
's comment, January 3, 2012 11:10 AM
Me encanta!! =D
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To help St. Nick with his big flight this year, a few Googlers created this holiday search tips rap video. Delete the scoop?
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El Mapa de las Redes Sociales 2013 se publicó por tercera vez de la mano de iRedes, aprovechando su congreso de este fin de semana.
Albert Lorente's insight:
En el mapa destacan Facebook con 1.060 millones de usuarios, Twitter con 500 millones, YouTube alcanza los 800 millones y Google+ con 343 millones de usuarios. Pinterest tiene 25 millones e Instagram aparece con 90 millones, cuando algunas fuentes ya hablan de que superó los 100 millones de usuarios. Delete the scoop?
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Gracias al uso masivo de los smartphones con conexión a Internet y con GPS, ya hace tiempo que surgieron diversas aplicaciones y herramientas de geolocalización que ofrecen varias opciones a las empresas. Especialmente para las que tienen tiendas físicas ya que, gracias a la geolocalización, consiguen atraer a más personas a sus establecimientos y, en consecuencia, lograr un aumento de las ventas.
Albert Lorente's insight:
Geolocalización, una estrategia más de marketing que debe ser aprovechada por las empresas. Facebook, Twitter, Foursquare, Google+ Local, aplicaciones y más alternativas son las se deben conocer para sacar el mayor rendimiento. Delete the scoop?
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An important step for a brand that has a social media strategy, and wants to avoid crises, is to ensure that employees understand how to use those tools. This Infographic by Mindflash demonstrates that 76% of companies do not have a clearly defined social media policy. Social media consultants can be an expensive addition to your business. But in this day and age, no company can operate without a sound social plan.
Your best social media team might actually be your current workforce. But how can you find your company’s natural social media rock stars and get your entire team on board with your goals?
The Infographic breaks down how your team members will likely react to the need for social media training. For example, some of your employees may already have popular social media channels in their personal lives, while others may be opposed to your business’ push online.
Keep in mind that your team probably represents a wide range of social media experience. This will help you know how to identify the different groups and understand how to best get them ready to implement your strategy.
Source . http://bit.ly/Yhuo7j Via maxOz 
Leaders Online's curator insight,
December 11, 2012 10:58 AM
Hoe kun je je mw social media dusdanig laten gebruiken dat je je organisatieresultaten beter kunt bereiken? Hier een infographic dat ingaat op de verschillende ervaringsniveaus die jouw mensen kunnen hebben. Handig om rekening mee te houden bij de uitvoering van je social strategie. 
2DiFore Marketing Solutions's curator insight,
March 15, 8:37 AM
As you round out your work week our team wanted to share this thought with you to make your Social Media strategy that much more powerful! Companies have secret weapons, their employees and we bet they are on many platforms so why not encourage them to share your message with their followers. Delete the scoop?
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“El contenido es el rey”. Si nos dieran un premio cada vez que escuchamos esa frase… Incluso dicen que en Silicon Valley ya no están preocupados por el SEO, sino por las apps. Via Laureano López Pizarro, Diana Zurdo Delete the scoop?
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This week, I thought I would add a few additional statistics about Pinterest, how it compares to Tumblr, and tips for marketers looking to get more out of the Pinterest network. Click here to read more. Delete the scoop?
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It’s time for our annual SlideShare Zeitgeist, a look back at 2011 presentation trends based on activity of the SlideShare community. Delete the scoop?
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Apple introduces iBooks Textbooks, part of its new learning initiative. Apple now brings an entirely new kind of textbook that's...
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Facebook is growing 7 users per second and so is growing its importance in inbound marketing strategies for brands and businesses globally. Delete the scoop?
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In addition to a groundbreaking IPO, the world's biggest social network has a lot to look forward to in the coming year. Delete the scoop?
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Resumen hecho por Twitter en el que se puede ver el "tweet" más "retweeteado" del 2011, los temas más populares o los acontecimientos que han conseguido más "tweets" por segundo. Delete the scoop?
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