When Should You Send Marketing Emails? Data Science FTW Mashable This article is part of SWOT Team, a new series on Mashable that features insights from leaders in marketing, brand-building and public relations.
5 Mistakes That Cause Poor Email Marketing Performance Huffington Post (blog) Email marketing is still very effective when done correctly, but many businesses are watching their open rate tank because of careless mistakes.
8 Vital Marketing & Sales Tools for the New Entrepreneur to Feel Complete Forbes The fact that relevant emails drive 18 times more revenue than general broadcast emails, (Source: Jupiter Research), your email marketing plan needs to include...
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