Marketing de contenidos, artículos seleccionados por Eva Sanagustin
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“Estrategia de contenidos. Técnicas para que tu empresa crezca”, Eva Sanagustín

From www.evasanagustin.com

Mi último libro explica cómo las empresas de diferentes tamaños pueden utilizar los contenidos para crecer.

Eva Sanagustin:

¡Ya disponible en Amazon!

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6 Common Content Marketing Mistakes -

From www.hitvirtual.com

If your content isn’t performing how it should, review it to see if you are making these 6 Common Content Marketing Mistakes.
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What is Content Amplification?

From www.verticalmeasures.com

Amplifying your content beyond organic is crucial for marketing success. Find out how content amplification works and what it can do for your business.
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How to Use Social Analytics to Make Better Business Decisions

From www.postplanner.com

Having trouble knowing which social networks to join for your business? We can help! Learn how to use your social analytics to make better business decisions.
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Never run a content audit again – GatherContent Blog

From gathercontent.com

This is the final post in our Content Audits Made Easy series. Over the past few weeks, we’ve looked at why you should audit your content, how to prepare and how to run the perfect content audit. All this has drawn from our experience researching and building Trim – a tool we’ve developed to make …
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How to Explain Content Marketing to Anyone

From contentmarketinginstitute.com

How to explain content marketing to yourself, your boss, or your relatives – Content Marketing Institute
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The Interactive Content Marketing Purchase Funnel Guide - Heidi Cohen

From heidicohen.com

Looking to maximize your interactive content? Use this interactive content marketing purchase funnel guide to help you draw your audience into your content marketing yielding measurable results.
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Want Content That’s More Usable & Reusable? Chunk It

From contentmarketinginstitute.com

Make your content more usable and reusable, create it in chunks – Content Marketing Institute
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Trying to figure out how to measure the ROI of your content marketing?

From www.portent.com

The ROI of content can be a maddeningly long game. But just because it’s messy doesn’t mean it’s not measurable. Our guide to 15 Content KPIs can help.
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The Cornerstone Content Creation Checklist

From www.undullify.com

So, you’ve got a blog – everybody says your business should have a blog, so you made one. And maybe you regularly write articles relevant to your industry or the customers you hope to attract. Chances are, if you’ve been doing this for a while, you have a large number of articles that relate to the core theme of your business.
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5 Killer Ways To Repurpose Old Blog Content For More Traffic

From www.jeffbullas.com

Do you love a good sequel, spin-off or reboot? Here are five ways to repurpose old blog content to save you time, grow your blog and increase your output.
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Ejemplo de Buyer Persona para el sector industrial

From blog.guk.es

Cada Buyer Persona responde a las necesidades y características de la empresa, al sector y al contexto. Te contamos en este post un ejemplo de Buyer Persona.
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3 steps to prepare for an effective content audit – GatherContent Blog

From gathercontent.com

This is the second of four posts in our content audits made easy series. In the first article, we looked at the 7 reasons why you should audit your content. Now that we’ve considered the benefits, it’s time to prepare for an effective content audit. Let’s dive straight in and look at the key stages …
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[Contenidos] ¿Se puede monetizar la curación de contenidos?

From www.evasanagustin.com

Monetizar contenidos es perfectamente lógico cuando es algo que has producido tú pero, ¿qué pasa cuando se trata de los contenidos que han hecho otras personas? ¿Es ético hacer content curation para ganar un dinerillo? La
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How to Leverage Gated Content to Boost Conversions

From www.jeffbullas.com

In today's marketing world, 'to gate or not to gate' is a big question. To answer it, you need to approach the question with your sales funnel in mind.
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7 Pasos para documentar una estrategia efectiva de marketing de contenidos

From blog.hubspot.es

Descubre cómo documentar tu estrategia de marketing de contenidos para garantizar el éxito continuo.
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Infographic: Why a Global Content Operating Model Makes Sense | SDL

From www.sdl.com

Infographic: Why a Global Content Operating Model Makes Sense
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19 Favorite Tools for Content Promotion in 2017

From contentmarketinginstitute.com

Get more from the content you already produce by expanding your content promotion. Here are 19 tools – many free – to help – Content Marketing Institute
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How to Improve Your Customer’s Journey for More Leads & Business

From www.verticalmeasures.com

Follow along with our example customer journey to see the process your audience and potential clients go through to purchase a new product or service.
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Why Social Marketers Need to Understand the Funnel (And How) | Simply Measured

From simplymeasured.com

Social media continues to evolve, and sophisticated organizations have moved beyond existing on social to measuring progress and optimization techniques.
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New Tech Friends on the Marketing Block

From contentmarketinginstitute.com

Discover how the three amigos of content marketing can provide your sophisticated challenges a technical power boost – Content Marketing Institute
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Close the Generational Gap with a Smarter Social Content Strategy

From www.entrepreneur.com

When you try to talk to all generations, you talk to none of them.
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Marketing to the Generations With Content | Fractl

From www.frac.tl

Millennials, Gen Xers, and Baby Boomers consume online content differently. Read our survey findings to help with your marketing to the generations.
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10 Content Curation Tools Every Marketer Needs

From blog.hubspot.com

Discover the best tools for content curation, whether you're a beginner or advanced.
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