Marketing de contenidos, artículos seleccionados por Eva Sanagustin
24.5K views | +6 today

Which is more effective, paid advertising or content marketing?

From www.cio.com

Outbound and inbound marketing are both important to make sure your business thrives, but which does paid advertising or content marketing give you more bang for your buck?
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How to Match Key Metrics With Your Content Goals

From contentmarketinginstitute.com

You wouldn't track your height to measure your weight loss. Don’t make that measuring mistake in your content marketing either – Content Marketing Institute
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How to Maximize Your 2016 Content Budget — The Content Strategist

From contently.com

An in-depth checklist for how to get a bigger budget (and what you should do once that happens).
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How To Generate Maximum Content Marketing ROI

From buzzsumo.com

Actionable insights to boost your Content Marketing ROI, with tips for creating and measuring your best digital marketing strategy.
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How to Create Audience Personas on a Budget Using Facebook Insights

From moz.com

We know Facebook has a huge amount of data on people. For the last 18 months, they've been sharing more of this information than ever before through their platform, Audience Insights. As a result, we can begin to pull together audience personas for very little cost other than time, effort, and a Facebook account.
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Understanding Your Content Marketing Goals Before Setting Metrics

From www.marketingprofs.com

Metrics & ROI - It's much easier to start a journey if you know where you're going—and much more likely you'll actually get to somewhere you want to be.
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Content Marketing Objectives And KPIs | Marketing Insider Group

From marketinginsidergroup.com

Now that I am back to the front line of the challenges we face as marketing professionals, I am going to start answering some of the biggest questions I ge
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Is Your Content Marketing Profitable? Here Are 22 Metrics That Will Tell You

From www.quicksprout.com

It’s a mistake I see time and again... Businesses invest in content marketing without having a clue whether it’s effective or not. No matter what
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Google Analytics: cómo medir SEO y marketing de contenidos

From miposicionamientoweb.es

Nada mejor que Google Analytics para medir y analizar el SEO y el marketing de contenidos de tu blog. Puede parecer complicado, pero cuando te lo explican
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The 7 Types of Critical Marketing Metrics B2B Marketers Are Missing - Kapost Content Marketing Blog

From marketeer.kapost.com

For B2B enterprises, measuring content performance is crucial. Since content production is a timely, costly process, it’s important to keep track of the es
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Cómo medir el éxito de tus contenidos

From www.40defiebre.com

Sólo analizando los resultados de nuestros contenidos podremos mejorarlos. Te contamos qué métricas debes tener en cuenta para analizar su éxito.
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Metrics Made Easy: 8 Easy-to-Use Categories and A Dozen Tools

From contentmarketinginstitute.com

Follow this easy-to-understand framework to identify which metrics are most important to your content marketing goals. – Content Marketing Institute
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How to Calculate Your Company's Investment in Blogging

From www.marketingprofs.com

Metrics & ROI - How valuable is your blog in the array of marketing efforts you're investing money in? How can you determine whether it's money well spent or a waste of marketing dollars? ...
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New Study Reveals the Lifetime Value of a Blog Post | Convince and Convert: Social Media Strategy and Content Marketing Strategy

From www.convinceandconvert.com

A new study upends our assumptions about the value of blog posts, revealing that a post's lifespan is nearly 24 times what we thought.
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4 major Metrics that matter for Content Marketing Strategies

From news.expresscurate.com

Measuring the success of a content marketing campaign is difficult and time consuming. These metrics give an insight on the whole strategy measurement.
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Cuáles
son las métricas de marketing que muestran resultados 

From blog.hubspot.es

Descubre cuáles son las métricas que te indicarán si tu estrategia de marketing está dando buenos resultados
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Build Your Own Marketing Metrics Dashboard [Template] - Kapost Content Marketing Blog

From marketeer.kapost.com

Measuring content performance is a complicated process since it involves gathering metrics from multiple sources. You’ll want to make sure you’re gathering
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5 Ways To Make Your Social Media Marketing Measurable - Heidi Cohen

From heidicohen.com

Looking to make your social media more measurable? Here's research and analysis to put it in context for your business. Also 5 actionable marketing tips.
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ROCI: An Exciting New ROI Formula for Content Marketers

From contently.com

Introducing a new formula for measuring the true value of content marketing.
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Earned Media Metrics: How To Track Your Results - Heidi Cohen

From heidicohen.com

How do you track earned media? Check out how 37 marketing and PR experts define earned media metrics.
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