Marketing Content of interest
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Marketing Content of interest
Marketing Campaigns and Concepts that are of interest to me.
Curated by Lucy Ryan
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How to Reap Revenue from Your Social Media Marketing Campaigns: 3 Case Studies

How to Reap Revenue from Your Social Media Marketing Campaigns: 3 Case Studies | Marketing Content of interest | Scoop.it
Today’s social media marketing campaigns have a big job to accomplish for brands.
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Advertising Analytics 2.0 - Harvard Business Review

Advertising Analytics 2.0 - Harvard Business Review | Marketing Content of interest | Scoop.it
Business management magazine, blogs, case studies, articles, books, and webinars from Harvard Business Review, addressing today's topics and challenges in business management.
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The Five Biggest Challenges Facing B2B Marketers in 2013

The Five Biggest Challenges Facing B2B Marketers in 2013 | Marketing Content of interest | Scoop.it
We asked members of the MarketingProfs B2B Forum Program Advisory Committee what they think the biggest challenges and the most urgent choices facing today's marketers are. Here's what they said.
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Cameron Russell: Looks aren't everything. Believe me, I'm a model. | Video on TED.com

Cameron Russell admits she won “a genetic lottery”: she's tall, pretty and an underwear model. But don't judge her by her looks. In this fearless talk, she takes a wry look at the industry that had her looking highly seductive at barely 16-years-old.
Lucy Ryan's insight:

Really Interesting and thought provoking video that we should all watch based on the power of images in our successes. "I got free stuff because of how I looked not because of who I am. There are people paying a cost because of how they look and not who they are".

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The Ten Life Lessons From Steve Jobs We Should Never Forget - Forbes

The Ten Life Lessons From Steve Jobs We Should Never Forget - Forbes | Marketing Content of interest | Scoop.it
Steve Jobs has been gone for more than a year. What did you learn from his life? Here are 10 lessons you should never forget.
Lucy Ryan's insight:

"If you want to sell an idea, product or service, put yourself in the other person’s shoes".

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Eight Ingredients of Effective Inbound Marketing for Generating and Qualifying Leads

Eight Ingredients of Effective Inbound Marketing for Generating and Qualifying Leads | Marketing Content of interest | Scoop.it
Marketing Strategy - As marketers, we instinctively realize it's impossible to pinpoint when our prospects will be buying. That's why it's critical not just to keep in touch but also to make sure ...
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5 Big Brands Confirm That Content Marketing Is The Key To Your Consumer - Forbes

5 Big Brands Confirm That Content Marketing Is The Key To Your Consumer - Forbes | Marketing Content of interest | Scoop.it
2012 has been the year of growth for content marketing. Brands have begun to embrace the discipline as a vital part of their overall strategy. What is your opinion on content marketing?
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5 Technology Trends to Watch

5 Technology Trends to Watch | Marketing Content of interest | Scoop.it
The Consumer Electronics Association unveiled its annual look forward to the most promising tech developments of the year.
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Social Media Marketing vs. Traditional Marketing

Great infographic by Kuhcoon.com showing the differences between Social Media Marketing & Traditional Marketing. Had to share!
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Creative Bus Stop Advertising - InsideTransit

Creative Bus Stop Advertising - InsideTransit | Marketing Content of interest | Scoop.it
Here are some cool and funky creative bus station advertising that I came across.
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5 tips for marketing through the purchasing process

5 tips for marketing through the purchasing process | Marketing Content of interest | Scoop.it
The world of internet is interesting and convenient and that is why more and more people are becoming a part of it every day.
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Your Content Marketing Versus Your Content Strategy

Your Content Marketing Versus Your Content Strategy | Marketing Content of interest | Scoop.it
What’s the difference? Are these two phrases actually the same thing disguised in different wording? Here’s my breakdown of content. (Congrats! RT @TessaFarnsworth: My First Small Biz Trends post!
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As Power Outage At Superdome Shuts Down Super Bowl, Twitter Was The Best Explainer

As Power Outage At Superdome Shuts Down Super Bowl, Twitter Was The Best Explainer | Marketing Content of interest | Scoop.it
34 minute delay to Super Bowl, apparently caused by the Superdome's own electrical system. The Dome and the Niners are hurting!
Lucy Ryan's insight:

Some fun tweets explaining the power outage during the Super Bowl. Big ups to #Oreo's!

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The Ten Life Lessons From Steve Jobs We Should Never Forget - Forbes

The Ten Life Lessons From Steve Jobs We Should Never Forget - Forbes | Marketing Content of interest | Scoop.it
Steve Jobs has been gone for more than a year. What did you learn from his life? Here are 10 lessons you should never forget.
Lucy Ryan's insight:

"If you want to sell an idea, product or service, put yourself in the other person’s shoes"

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What is the Purpose of Marketing?

What is the Purpose of Marketing? | Marketing Content of interest | Scoop.it
With such dramatic changes taking place in the world of marketing and advertising, the purpose of marketing has always stayed the same. (RT @impactbnd: What is the Purpose of Marketing?
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The End of Marketing

The End of Marketing | Marketing Content of interest | Scoop.it
By Doug Stephens Imagine a world without marketing. No really… imagine a world where no one tries to sell you anything.
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Facebook makes it official -- an external advertising network is coming soon

Facebook makes it official -- an external advertising network is coming soon | Marketing Content of interest | Scoop.it
Facebook makes it official -- an external advertising network is coming soon. Read more here:
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What Does the iPad mini Mean for the Future of Mobile Marketing? | Business 2 Community

What Does the iPad mini Mean for the Future of Mobile Marketing? | Business 2 Community | Marketing Content of interest | Scoop.it
Apple product announcements are the stuff of marketers’ dreams. They’re events with huge buzz beforehand, a “stop everything!” viewership during and an (What Does the iPad mini Mean for the Future of Mobile Marketing?
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6 Exclusive Tools To Use for Pinterest Marketing

6 Exclusive Tools To Use for Pinterest Marketing | Marketing Content of interest | Scoop.it
On the Internet, it gets crowded by the day and too many options open up for small business owners. It could be difficult just trying to keep track of all those mobile and tablet applications, web-...
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