Marketing Communications
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“Marcomms in all it's guises and disguises...”
Curated by Greg Clemett
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Created Feb 10
Created by Greg Clemett
Updated May 24
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www.adverblog.com - May 24, 11:29 AM

C&A displays Facebook fashion Likes

When you go shopping for fashion, it's always good to get a second opinion.

Via Alex Butler
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www.metrofax.com - March 16, 4:27 AM

How to Run a Paperless Office [INFOGRAPHICS]

Saving hundreds of thousands of trees via copy paper waste reduction sounds like a reason enough to adopt a paperless policy - but think of all the benefits that are more personal. Less filing, sorting, stapling and physically archiving copies of necessary documents that are there "in case."

 

This infographic aims to show how easy the conversion to a paperless system really is, not to mention environmentally friendly!


Via Jonha Revesencio
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mashable.com - March 14, 6:17 PM

Social Demographics: Who's Using Today's Biggest Networks [INFOGRAPHIC]

More than 66% of adults are connected to one or more social media platforms, but who exactly are these people?

Via Jonha Revesencio
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www.briansolis.com - March 8, 8:45 AM

The Importance of Brand in an Era of Digital Darwinism

Think of your favorite brand, and the first thing to come to mind is likely a logo, such as the Coca-Cola scripting, a tag-line, such as Nike’s “Just do it,” or a jingle – remember the Oscar Meyer Wiener song? These may be the aspects of a brand you remember, but they are no longer the most important aspects of branding today. Identity, persona, essence and promise, are the new kings and queens of the branding kingdom, thanks to technology and the deeper connections it opens up between brands and consumers.


Markets, consumer behavior and how businesses connect with customers are all directly impacted by technology. Looking at the rapid erosion of Blockbuster’s business model, it’s clear to see the impact that technology can have on consumer behavior. During Blockbuster’s initial bankruptcy filing, CNBC’s The Faber Report summarized it this way, “At the end of the day, this is one of those bankruptcies that’s not really about a financial situation as much as it’s about seminal changes in how people ultimately watch video.”

 

Read more: http://bit.ly/yoFXha


Via Martin Gysler
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demonocracy.info - February 28, 4:44 AM

European Debt Crisis: Who Loaned Greece the Money?

An interesting and informative visualization of Greek's debt per lender stacked in $100 bills and who loaned them the money. 


Via Jonha Revesencio
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xroads.virginia.edu - February 21, 6:00 AM

A Gullible Nation? War of the Worlds Revisited

Orson Welles' broadcast of War of the Worlds panicked a nation. Let's explore the night in question and find out why.

Via k3hamilton
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www.youtube.com - February 18, 3:56 AM

Lynx Attract: Chaos on the buses

Check out the chaos Lynx Attract For Him + For her unleashes on a public bus...

Via Morgaine Matthews
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www.mediapost.com - February 16, 2:27 AM

'Mad Men' Gets Publicity It Couldn't Buy At New York Library

'Mad Men' Gets Publicity It Couldn't Buy - 02/14/2012...

 

"The displays – which will probably stay up through the end of the month -- don’t scream “Mad Men.” Each window has a Draper portrait in black and white and this being a library, one has several recent books about the show."

"Each of the Parrott-designed windows offers similar meticulousness. Vintage print ads are tacked on the walls, with several directly linked to the show’s plots."

"No “Mad Men’ display would be worth much without nods to the characters’ vices. So, there’s an ashtray with a finished cigarette. There are remnants of an affair – a pair of ladies’ shoes with a ruffled tie intertwined and cuff links to the side. And, multiple drained bottles of booze."


Via k3hamilton
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anisesmithmarketing.com - February 11, 3:04 AM

#Twitter Rocks, So why ARE Your Tweets BLOCKED? [Infographic]



We are in an age of information sharing, transparency and engagement. You select to involve yourself with social media, with the goal of sharing information, engaging and having people sh...


Via Miguel Rodriguez
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mumbrella.com.au (via @nunseaton) - February 10, 6:41 AM

This weekend Woolworths can’t wait to give everyone an opportunity to give them a massive kicking - mUmBRELLA

Dr Mumbo is sorry to note that Woolworths has decided to kick off the weekend with a mini social media disaster in the making.
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www.houseofcommons-careers.org.uk (via @SuttonJobsPlus) - February 10, 6:35 AM

Jobs and Careers with the House of Commons | Parliament Jobs and Careers, London

House Of Commons Jobs and Careers, Public sector jobs, parliment jobs, work in government, government jobs and careers, House Of Commons jobs from Hays, Parliament Jobs and Careers, London (Campaign & Events Officer, House of Commons F/T Perm ...
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www.digitalbuzzblog.com - February 10, 4:38 AM

Coca-Cola Launches New Social Media Policy

This is Adam Brown, Head Of Social Media at Coca-Cola, in a quick 3 minute interview on his new Social Media Policy for Coke. What a job that must have been!
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centired.com - February 10, 4:07 AM

Exactly What Does A Marketing And Advertising Communications ...

An advertising and marketing agence de communication for example can really help a businessman learn the huge challenges of Internet interactions in a business way. For instance, everyone understands that the Web ...
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www.facebook.com - May 4, 12:34 PM

Suman Akkinepally's Photos | Facebook

Facebook is a social utility that connects people with friends and others who work, study and live around them.
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www.simplybusiness.co.uk - March 15, 8:03 AM

Step-by-Step Guide to your Social Media Success

Wow, an amazing way to start or improve your social media strategy. In this post you'll find all what you need to do a great job! [note mg]

 

Clarify your objectives and discover your route to social media success. This step-by-step guide will take you from tentative novice to intrepid explorer, and help you make the right decisions unique to your business.

 

Read more: http://www.simplybusiness.co.uk/microsites/guide-to-social-media-success/


Via Martin Gysler
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www.slideshare.net - March 8, 8:46 AM

Infographic: The Social Media Crisis Communications Decision Tree

Monitoring social media on behalf of an organisation is key to online reputation management. But not every online mention requires a response.

Via Jonha Revesencio
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smedio.com - March 7, 10:02 AM

Small Business Social Media Cheat Sheet [Infographic] | Smedio

Your success with the social web greatly depends on having a solid understanding of social media fundamentals. Here's your social media cheat sheet infographic.
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mashable.com - February 23, 2:43 AM

Facial Recognition Billboard Only Lets Women See the Full Ad

An interactive ad uses a high-definition camera to scan pedestrians and identify their gender before showing a specific ad.
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www.dailymail.co.uk - February 21, 5:58 AM

Cocaine, for toothache? The outrageous adverts that would never be allowed now

From an ad that claims smoking is healthy to one telling mothers they should give their babies Coca-Cola to their babies, they give a fascinating insight into a time gone by.

Via k3hamilton
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www.cloudtweaks.com - February 16, 2:37 AM

Understanding The Hybrid Cloud [Infographic]

By combining two products, you create something even better. The infographic helps us to understand hybrid computing


Via Jonha Revesencio
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www.brandflakesforbreakfast.com - February 11, 3:06 AM

Mad Men ad meme

Mad Men's ad campaign that was announcing the show's start date on March 25 features the falling man from its opening credits on a white poster.

 

While the ads originally stirred up some controversy, it's now getting attention for another reason: New Yorkers are tagging the outdoor posters around the city with humorous scenes, that include trampolines, Super Man, and more -- basically creating real life ad memes.


Via Alex Butler
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www.webmarketingforum.co.uk - February 10, 4:27 PM

How exactly can pay per click advertising increase traffic, leads and sales? - Web Marketing Forum

How exactly can pay per click advertising increase traffic, leads and sales? - Web Marketing Forum (How exactly can pay per click advertising increase traffic, leads and sales?
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50dollarwebdesign.com (via @50DollarWebsite) - February 10, 6:37 AM

50 Dollar Web Design » Valentine’s Twitter Campaign: Your Tweets Read by ‘Golden Voice of Love’

Valentine’s Twitter Campaign: Your Tweets Read by ‘Golden Voice of Love’ http://t.co/gDWj3MVb...
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www.youtube.com - February 10, 4:42 AM

Coca Cola Content 2020 Part One

The media landscape is a very different beast today than it was even 5 years ago. Then agency-led television commercials dominated how we channel our marketing. The very fact you are reading this here proves that things have changed. Coca Cola have always been at the forefront of innovation. In this video Jonathan Mildenhall, Vice-President, Global Advertising Strategy and Creative Excellence at The Coca-Cola Company is the person responsible for leading global creative vision and strategy for the Company's portfolio of global brands.

 

In this video he explains how Coke will leverage the opportunities in the new media landscape and transform one-way storytelling into dynamic storytelling hoping to add value and significance to peoples lives. Jonathan describes the challenge of content creation in an enlightening way, reminding us that "every contact point with a customer should tell an emotional story".


Via Martin Gysler
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www.businessweek.com - February 10, 4:12 AM

LinkedIn Shares Jump as Advertising, Subscriptions Boost Revenue - BusinessWeek

Kansas City StarLinkedIn Shares Jump as Advertising, Subscriptions Boost RevenueBusinessWeek10 (Bloomberg) -- LinkedIn Corp., the biggest professional-networking website, rose in extended trading after it reported quarterly sales that more than doubled...
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