Having a specific strategy for using Pinterest is still an entirely new realm, and it can help to have some inspiration from others who have blazed the trail for the rest of us. Pinterest-marketing experts such as Cynthia Sanchez of Oh So Pinteresting have helped show other marketers how Pinterest can be beneficial to their businesses.
For some companies, Pinterest can be a huge online marketing opportunity. To know how to make the most use of the picture-sharing platform, sometimes it's best to look at how larger companies are using Pinterest and getting it right.
The following 20 brands on Pinterest give us some insight into the type of content that makes users gain so many followers, as well as how your target audience's overall exposure to and perception of your brand makes an impact when building up a faithful online community.
Via Russ Merz, Ph.D.