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Rescooped by Merideth Harrington from Public Relations & Social Media Insight
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50+ Tools for Content Curation and Content Marketing

50+ Tools for Content Curation and Content Marketing | Marketing | Scoop.it

This list of 50+ tools is meant to help you find, sift and organize, then share – what’s relevant to your readers and audience.


Via Jeff Domansky
Merideth Harrington's insight:

Everyone is always looking to make finding and sharing content more efficient. This article really sums up all of the options in a nice neat little package. So...the next time you are fresh out of content ideas, jump on one of these sites to find sharable content or to find some inspiration to unlock that writer's block! 

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Jodi Dichter Kaplan's curator insight, July 21, 2014 11:02 AM

Using the best tools gets the job done well and done sooner.  We, #PeakReputation use the best tools combined with the best minds to offer up the best results in online reputation marketing. Contact us today for a free strategy session.

massimo scalzo's curator insight, July 23, 2014 3:55 AM

Wow ! 50+for Content Curation...

massimo scalzo's curator insight, July 27, 2014 8:23 AM

Wow ! 50 toos for Content & Marketing !

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Rescooped by Merideth Harrington from Scoop.it on the Web
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10 Free Tools to Help You Manage Your Content

10 Free Tools to Help You Manage Your Content | Marketing | Scoop.it

You’re bound to end up with a set of tools – which help to manage your workflow – after some time spent on a blogging spree. I’m very traditional, and I try to keep it as minimal as possible. Any of the below tools I’ve used at least once, and I’ve tagged them as tools that can help to create, manage and edit content. I hope they’ll prove to be of use to you.


Via Ally Greer
Merideth Harrington's insight:

Everyone needs new tools in the proverbial marketing tool box to stay ahead of the curve and the ones listed below are all ones worth checking out. Creating, managing and editing content can take a significant amount of time each day. Hopefully some of these new tools can help you get the job done in less time. And...who can't use a little extra time in the day as the summer winds down? 

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PkBibi's curator insight, July 24, 2014 5:34 AM

Tools to help you manage your content

Rescooped by Merideth Harrington from MarketingHits
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How to Make Your How-To Content More Helpful

How to Make Your How-To Content More Helpful | Marketing | Scoop.it

Whether you're writing a how-to post for your blog, documentation for your software, or instructions on how to use your product, it's important to make your content easy to read. Otherwise, you'll lose your readers' attention and they'll never even get to the end of your post.


This article features  tactics will help you create more helpful how-to posts that your readers will love (and hopefully even finish reading):


Via Brian Yanish - MarketingHits.com
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Rescooped by Merideth Harrington from MarketingHits
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35 Growth Hacking Tools for Marketers Who Don’t Code

35 Growth Hacking Tools for Marketers Who Don’t Code | Marketing | Scoop.it
Growth hacking is one of the most talked-about terms in the startup and marketing worlds. Some see it as a revolutionary way of shaping and accelerating startup growth, while others consider it a fancy word for marketing.

Via Brian Yanish - MarketingHits.com
Merideth Harrington's insight:

Great article showcasing tools for marketers looking for more insight on how to drive and convert more traffic from their web site and social media. Some of these tools may be in play already in your organization but there are bound to be a few new ones that may be worth checking out! 

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Rescooped by Merideth Harrington from visualizing social media
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Pinterest, Twitter, Facebook, Instagram, Google+, LinkedIn: Social Media Stats [INFOGRAPHIC]

Pinterest, Twitter, Facebook, Instagram, Google+, LinkedIn: Social Media Stats [INFOGRAPHIC] | Marketing | Scoop.it

Perhaps you’re looking to maximise visibility and brand awareness of your exciting new startup, and (wisely) feel that social media could be the best and most efficient way to do this. But with Twitter, Facebook, Instagram, Pinterest and so many platforms to choose from, where do you get started?

Which network is right for you?

Help is at hand, courtesy of this infographic from Leverage, which provides a snapshot of key statistics data for Pinterest, Twitter *, Facebook, Instagram, Google+ and LinkedIn.


Via Justin Menard, Lauren Moss
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ConfluenceSocialMarketing's curator insight, January 25, 2014 10:34 AM

Great infographics on the various networks.

Ewa Sulima's curator insight, January 28, 2014 5:34 AM

Brief and clear! Worth taking a glance!

Siri Anderson's curator insight, February 1, 2014 9:14 AM

What if these were stats instead about "number of children immunized," "mentoring hours," "released prisoners education opportunities." sigh

Rescooped by Merideth Harrington from Public Relations & Social Media Insight
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Millennials Are Not Impressed With Your Content Marketing

Millennials Are Not Impressed With Your Content Marketing | Marketing | Scoop.it

Millennials - also referred to as digital natives or Gen Y - created the art of consuming copious amounts of content across multiple devices at all times.


While the oft-ridiculed generation may seem easy to dismiss, millennials have a lot of purchasing power and are expected to shell out $1.4 trillion by 2020. It would behoove marketers to win them over, hence the issue in this study. The good news is Gen Y is very open minded when it comes to native content, and will gladly share it with their social networks, as long as you don’t try to slip in a hard sell. The study, which surveyed 15,000 adults ages 18-34, found that this generation is very put off when they feel deceived by advertisers.


So what does this all mean for you, as a marketer? For starters, you’ll need to bring your A-game because millennials expect you to understand their needs, their preferences, and their passions. It’s all about them – they are a generation of selfie-takers, after all. Take a look at some best practices for winning over Gen Y according to the study, as well as some other content marketing thought leaders....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 15, 2014 10:10 AM

Learn smarter marketing to millennials.

BrianBurnett's curator insight, July 15, 2014 11:01 AM

Don't assume you know your audience's interests, passions, values and beliefs. Do your homework. We are all busy managing the streams of information coming at us. Some are more savvy than others and Gen Y is much more.

LocalMark's curator insight, July 16, 2014 8:40 AM
Millenials are not impressed, because they want transparency. A lot of content marketing is salesmen dressed up like clowns, hoping to attract someone rich, to make one sale and boom. Instant clown fame.
Rescooped by Merideth Harrington from Public Relations & Social Media Insight
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50+ Tools for Content Curation and Content Marketing

50+ Tools for Content Curation and Content Marketing | Marketing | Scoop.it

This list of 50+ tools is meant to help you find, sift and organize, then share – what’s relevant to your readers and audience.


Via Jeff Domansky
Merideth Harrington's insight:

Everyone is always looking to make finding and sharing content more efficient. This article really sums up all of the options in a nice neat little package. So...the next time you are fresh out of content ideas, jump on one of these sites to find sharable content or to find some inspiration to unlock that writer's block! 

more...
Jodi Dichter Kaplan's curator insight, July 21, 2014 11:02 AM

Using the best tools gets the job done well and done sooner.  We, #PeakReputation use the best tools combined with the best minds to offer up the best results in online reputation marketing. Contact us today for a free strategy session.

massimo scalzo's curator insight, July 23, 2014 3:55 AM

Wow ! 50+for Content Curation...

massimo scalzo's curator insight, July 27, 2014 8:23 AM

Wow ! 50 toos for Content & Marketing !

Rescooped by Merideth Harrington from Social Marketing Revolution
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10 Big, Recent Changes To Twitter, Facebook, Linkedin You Should Know

10 Big, Recent Changes To Twitter, Facebook, Linkedin You Should Know | Marketing | Scoop.it

In search of a better social media strategy? Listen up: these changes will change the way you share.

 

Social media changes so fast that we often miss the small differences on each platform we use. Every now and then I find it really useful to do a roundup of what’s been changing on the big networks lately. Here are 10 changes I found that took place in the last couple of months, which could be useful for your social media strategy....


Via Jeff Domansky, malek, Martin (Marty) Smith
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Chevelle's curator insight, January 29, 2014 11:57 AM

Love the offline conversion metrics

Antoine Gravet's curator insight, January 31, 2014 3:03 AM

Vous suivez les actus de nos plus importants réseaux sociaux? Alors vous n'avez pas pu rater les plus gros changements qu'ils opèrent et vont opérer qui influenceront nos choix et nos comportements. Rappel.

Arianna Bejarano's curator insight, February 13, 2014 5:15 PM

The social media has changed the world today. Mostly everyone has a tweeter or even a Facebook but nobody nows the actually changes since tweeter and Facebook come out in the media. Well there are 10 bigs changes that make tweeter and Facebook one of the biggest social media today. 

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Write Inbound Marketing | Social Media Today

Write Inbound Marketing | Social Media Today | Marketing | Scoop.it
Coming up with your topic can often be the hardest part of writing a blog article. You can avoid the anxiety of picking a bad topic by speaking with your sales or customer support team - the people who talk to potential and current customers.
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