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Scooped by Grace Eehyun Kim
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The Big Data Uprising: | SmartData Collective

The Big Data Uprising: | SmartData Collective | Marketing | Scoop.it
This article explains why the relentless hype around big data is not about 'big' or 'data'. Having a lot of data is nothing new. What is new, however, is our ability to unlock the value of our data.
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Scooped by Grace Eehyun Kim
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10 Top Google Plus Tools for Digital Marketers - Business 2 Community

10 Top Google Plus Tools for Digital Marketers - Business 2 Community | Marketing | Scoop.it
Business 2 Community
10 Top Google Plus Tools for Digital Marketers
Business 2 Community
It collected demographic data that would allow them to target users with search ads that were user relevant. ...
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