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Rescooped by David Carlyle from Public Relations & Social Media Insight
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How Pepsi uses Facebook, Twitter, Pinterest and Google+

How Pepsi uses Facebook, Twitter, Pinterest and Google+ | Marketing | Scoop.it

In the latest of our posts looking at how major brands use the four main social networks I’ve decided to turn the spotlight on Pepsi.

 

The drinks brand is forced to play second fiddle to Coca-Cola’s global dominance, and is unlikely to ever match its rival’s huge social following.

 

However it should still make an interesting case study, particularly with its long list of brand ambassadors. This post follows on from similar blogs looking at brands such as McDonald’s, Nike, Burberry and Walmart.So without further ado, here is a quick overview of how Pepsi use Facebook, Twitter, Pinterest and Google+...


Via Jeff Domansky
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Jeff Domansky's curator insight, August 1, 2013 1:54 PM

Issues, Pepsi case study and useful social media lessons Be sure to read the comments which show the challenges of search engines pre-screening results by location (UK).

Rescooped by David Carlyle from QRiousCODE
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QR Code Usage Statistics [Infographic]

QR Code Usage Statistics [Infographic] | Marketing | Scoop.it

Via Gust MEES, QRious CODE
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Gust MEES's curator insight, July 21, 2013 10:01 AM

 

Check it out!!!

 

Yann Varenne - Blo-Gus's curator insight, July 23, 2013 9:41 AM

Le QR code devient de plus en plus populaire : infographie et quelques chiffres en provenance des US.

sophiedesc's curator insight, July 26, 2013 10:18 AM

Qui a prédit la mort du QR Code? 

Quelques chiffres des US, et des utilisations marketing multiples notamment en terme de couponing. 

Rescooped by David Carlyle from Technology in Business Today
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Can a large touch screen enhance your planning sessions?

Can a large touch screen enhance your planning sessions? | Marketing | Scoop.it
So it is blog day for me here at Horizon. Today we will analyze large touch screen displays for data analysis and collaboration.

Via TechinBiz
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Scooped by David Carlyle
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Why Hire A Social Media Guru? | Social Media Management for the Media Challenged.

Why Hire A Social Media Guru? | Social Media Management for the Media Challenged. | Marketing | Scoop.it
David Carlyle's insight:

Yes anyone can do it. It's simple. You've been doing it and all your staff have Facebook pages. Why not just let everyone post something and you'll be in the social media flow. Wrong!

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Rescooped by David Carlyle from artcode
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City QRcode

City QRcode | Marketing | Scoop.it

3D priniting


Via Vidos, QRious CODE
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Ubleam's comment, April 16, 2013 6:04 AM
The unpublished report on 2D code readers for mobile marketing. Finally discover the most successful and popular barcode readers:
http://blog.ubleam.com/a-complete-survey-on-2d-barcodes-reading-performances-on-mobile/