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Rescooped by Chris Alas from Small Business Marketing Magic
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How to engage positively with customers through social media - The Guardian

How to engage positively with customers through social media - The Guardian | Marketing | Scoop.it
The Guardian
How to engage positively with customers through social media
The Guardian
Consumers talk about companies on social networks: every day conversations about brands are shared on sites like Twitter and Facebook.

Via Mary Anne Hahn
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Mary Anne Hahn's curator insight, May 29, 2013 8:46 AM

This article addresses one of the biggest fears that businesses have about social media.

Rescooped by Chris Alas from Small Business Advisor
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Ten simple ways to generate leads on Twitter

Ten simple ways to generate leads on Twitter | Marketing | Scoop.it

People are pushing out information 24/7 on Twitter for everyone to read so why not take advantage of these 140 character ‘announcements’ to generate leads for your small business?

 

If you know what to look for, Twitter can open the door to sales opportunities, help you expand your audience, and take your business to the next level.


Via paulgreen
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paulgreen's curator insight, May 11, 2013 1:12 PM

Some useful tips to help you use Twitter more effectively as a lead generation tool.

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Make A Difference To Your Social Media Marketing: Use These Tips

Make A Difference To Your Social Media Marketing: Use These Tips | Marketing | Scoop.it
Encourage Others Please --->>>Retweet - Facebook Like - Facebook Share - Comment<<
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Tipping Points and Starting Points in Small Business Marketing

Tipping Points and Starting Points in Small Business Marketing | Marketing | Scoop.it

Have you read The Tipping Point? It talks about ideas that catch like wildfire after hitting “tipping points” that propel them into motion.  No tipping point happens without starting points.  And it can be harder to find the right starting points, and more difficult to get started, than to find the tipping point.


Via Elizabeth Kraus
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Social Influencers: Digital Marketing’s Most Overlooked Resource

Social Influencers:  Digital Marketing’s Most Overlooked Resource | Marketing | Scoop.it

It is hard to believe that in a digital world where people are so connected, it still seems to be completely difficult for businesses to use that to their advantage to more efficiently maximize their ROI. Companies continue to spend on banner ads instead of on the people who can really make a difference in the way people purchase.

 

This infographic should help researchers and advertisers see what great potential there is in the power of social media and general online influence. Bloggers, tweeters, and Facebook champions really can be wise investments; read more at the article link.


Via Lauren Moss, Mary Anne Hahn
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Retro Social Media's curator insight, May 15, 2013 1:13 PM

Great read..

Athena Catedral's curator insight, May 16, 2013 5:58 AM

It's about time to leverage social influencers and how they impact purchasing decisions & even brand advocacy

gillkelley's curator insight, May 31, 2013 4:09 AM

Some useful stats here!

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3 Reasons Social Marketing is Better Than SEO

3 Reasons Social Marketing is Better Than SEO | Marketing | Scoop.it
Blog post at Social Media Marketing : There are two sides of the blogging camp. Those that promote social marketing and those that stand by search engine optimization tactics. Wh[..]

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Wade Harman's curator insight, June 19, 2013 10:38 AM

Why I can't stand Google and why Social Media is Better Than SEO

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18 Fresh Stats About the Current State of Social Media Marketing

18 Fresh Stats About the Current State of Social Media Marketing | Marketing | Scoop.it
Discover 18 new social media marketing statistics to help improve your inbound marketing.

Via Elizabeth Kraus
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Elizabeth Kraus's curator insight, May 9, 2013 8:45 AM

The answer is: 30 minutes.  The question?  How long the half-life of a Facebook post really is - 18 Fresh Social Media Stats -

http://blog.hubspot.com/18-fresh-stats-about-social-media-marketing

Rescooped by Chris Alas from SEO and Social Media Marketing
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Maximize Content: Search, Social, Syndication

Maximize Content: Search, Social, Syndication | Marketing | Scoop.it

In today’s complex digital landscape, a solid content strategy won’t see success without three core components: search, social and discovery.

 

Find Out More: http://www.business2community.com/content-marketing/maximize-content-search-social-syndication-0486146

 


Via Antonino Militello
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Rich Rawdin's curator insight, May 10, 2013 8:05 AM

Great information that you need for a successful website. HamptonsHomes4Sale.com

David Pangione's comment, May 11, 2013 7:49 AM
How true
Media Street Apps's comment, May 11, 2013 9:36 AM
Yes, indeed. Thanks for your comments everyone.
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12 Ways to Cheat at Marketing: The 2013 Small Business Marketing Calendar

12 Ways to Cheat at Marketing: The 2013 Small Business Marketing Calendar | Marketing | Scoop.it

In this 2013 marketing calendar for small business (or any size business!), you’ll find these 12 marketing “cheats” plus 12 full months of content marketing ideas, event and promotion ideas, merchandising tips and how to get employee buy in for your marketing campaigns, mission and vision.


Via Elizabeth Kraus
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Twitter Marketing Software That Will Drive Traffic

Twitter Marketing Software That Will Drive Traffic | Marketing | Scoop.it
Blog post at Social Media Marketing : I'm always excited when I write about Twitter marketing software because it has really transformed my site to another level right from the b[..]

Via Wade Harman
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Wade Harman's curator insight, May 6, 2013 11:45 AM

These are proven marketing tools that I use myself to drive targeted traffic from Twitter every day!  Try this out for yourself and see if it helps your strategies!