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Top 20 Social Business Tools You Can Use On the Go to Stay Ahead of the Game | UpCity

Top 20 Social Business Tools You Can Use On the Go to Stay Ahead of the Game | UpCity | Marketing | Scoop.it

...No matter where you are, it’s imperative that you connect with both your customers and employees on the go. To provide excellent customer service, put quality behind your brand, and demonstrate that you are with your customer every step of the way, you and your employees have to connect with them on nearly every level. Local marketing,social media, and content are just a few of the channels you can optimize with tools to stay connected.


In this post, we’ve gathered the top 20 social tools that keep your team alert and on task.


Via Jeff Domansky
celeste howe's insight:

Often as marketers we fail when it comes to using the power of social media, here are 20 tools to help us stay connected with our customers.

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Michelle Gilstrap's curator insight, April 2, 8:52 AM

Excellent list of social tools. Many I didn't know and suggest that everyone give this a review.

Carmen Saunders's curator insight, April 2, 4:23 PM

Great tools for business on the go!

Olga Senognoeva's curator insight, May 6, 12:52 AM

В списке - знакомые инструменты для курирования.

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Leadership Lessons From Admiral Michelle Howard, The Highest Ranking Woman In Naval History

Leadership Lessons From Admiral Michelle Howard, The Highest Ranking Woman In Naval History | Marketing | Scoop.it

On the eve of her promotion, the highest ranking woman in Naval history spoke with Forbes about innovative teams, how to help employees stay committed, and what she's learned from a caffeine habit.


Via Tonya Scholz
celeste howe's insight:

A sign of any great leader is an understanding of people. Bravo Michelle!

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10 Top #CustExp Takeaways @Gartner_inc Customer 360

10 Top #CustExp Takeaways @Gartner_inc Customer 360 | Marketing | Scoop.it

Via Eric_Determined / Eric Silverstein
celeste howe's insight:

Pay attention to Mobile Customer Service/Engagement, it is the next big opportunity.

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Eric_Determined / Eric Silverstein's curator insight, July 1, 6:46 PM

Of the 10 insights shared, which one do you find the most valuable?


While all 10 play an important role, I personally like:


How to Create a Customer-Driven Culture: 


(1) have strong leadership in place


(2) formalize and communicate the message


(3) find evangelists


(4) state company values as behaviors


(5) socialize and reinforce throughout the company to embed it in the culture


(6) provide recognition and build incentives tied to strategy


(7) use stories to communicate messages


(8) make the culture transparent to the customer


(9) make responsibilities and rewards clear


(10) provide training and education


(11) recruit differently


(12) recognize that it takes commitment and time

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"Losers have goals. Winners have systems."

"Losers have goals. Winners have systems." | Marketing | Scoop.it

Via Eric_Determined / Eric Silverstein
celeste howe's insight:

The secrete is making the buying decision as easy as possible for your customers. The magic is in the process...

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Eric_Determined / Eric Silverstein's curator insight, April 4, 4:59 PM

This is a fabulous quote from @DailyDilbert:


"Losers have goals. Winners have systems."
 
Great examples provided to give you a better understanding of your journey mapping via every touch point, in order to deliver a positive #Customer #Experience.
Share your thoughts on some of the examples provided.
Gloria Inostroza's curator insight, April 5, 8:11 PM

¡Muy buen consejo para ser un/a ganador/a!

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April fools' advertisement mocks brand marketing - KOIN.com

April fools' advertisement mocks brand marketing - KOIN.com | Marketing | Scoop.it
April fools' advertisement mocks brand marketing
KOIN.com
PORTLAND, Ore. (KOIN) — Has brand marketing gotten under our skin?
celeste howe's insight:

Oh if it were only possible....great April Fools ad brings to our attention how as marketers we can get carried away with "Brand"....

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Rescooped by celeste howe from Public Relations & Social Media Insight
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Top 20 Social Business Tools You Can Use On the Go to Stay Ahead of the Game | UpCity

Top 20 Social Business Tools You Can Use On the Go to Stay Ahead of the Game | UpCity | Marketing | Scoop.it

...No matter where you are, it’s imperative that you connect with both your customers and employees on the go. To provide excellent customer service, put quality behind your brand, and demonstrate that you are with your customer every step of the way, you and your employees have to connect with them on nearly every level. Local marketing,social media, and content are just a few of the channels you can optimize with tools to stay connected.


In this post, we’ve gathered the top 20 social tools that keep your team alert and on task.


Via Jeff Domansky
celeste howe's insight:

Often as marketers we fail when it comes to using the power of social media, here are 20 tools to help us stay connected with our customers.

more...
Michelle Gilstrap's curator insight, April 2, 8:52 AM

Excellent list of social tools. Many I didn't know and suggest that everyone give this a review.

Carmen Saunders's curator insight, April 2, 4:23 PM

Great tools for business on the go!

Olga Senognoeva's curator insight, May 6, 12:52 AM

В списке - знакомые инструменты для курирования.

Rescooped by celeste howe from Public Relations & Social Media Insight
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#Hashtag with Jimmy Fallon & Justin Timberlake (Late Night with Jimmy Fallon) - YouTube

Jimmy Fallon & Justin Timberlake show you what a Twitter conversation sounds like in real life.


Via Jeff Domansky
celeste howe's insight:

#hashtag

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Jeff Domansky's curator insight, July 4, 2:04 AM
There's a reason this clip has had more than 25 million views. It's #hilarious! Must view. 10 / 10
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Getting Mobile Right

Getting Mobile Right | Marketing | Scoop.it
As we move on from the Year of Mobile to the Age of Mobile, marketers and brands must design for consumer utility and distraction, as the majority of mobile time is spent in an app.
celeste howe's insight:

Marketers let us move away from the "channel". Time to make it easier for our customers to do business with us. Let us here what Chris Copeland (@C2Next) has to say

 
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Rescooped by celeste howe from Modern Marketer
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The Top 8 Social Networks For Business

The Top 8 Social Networks For Business | Marketing | Scoop.it
Recently, Adobe's CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. Adobe evaluate

Via The Fish Firm
celeste howe's insight:

Think of Twitter as a launch pad for your customers to get to where you want them to go...

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Lizette Touber's curator insight, April 4, 3:22 AM

Good overview for everyone using Social for their business

Joe Stafura's curator insight, April 4, 7:44 AM

Nice heat map of functionality as the differences of social networks become clear, the ease of access is being challenged by the diversity of locations being frequented by various groups, all with different expectation. 

Dawn Abraham ✰'s curator insight, April 5, 4:31 PM

Thanks for the great info. Scooped it. XOXO

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Customer service goal: We don't want you to come back - Retail Customer Experience (blog)

Customer service goal: We don't want you to come back - Retail Customer Experience (blog) | Marketing | Scoop.it
Customer service goal: We don't want you to come back
Retail Customer Experience (blog)
Do you ever get the feeling that some business' customer service goal is the keep the customer from coming back?
celeste howe's insight:

Sometimes you don't want repeat calls, Shep Hyken explains why...

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Case Study: Onshoring Elevates Customer Experience for Music ...

Case Study: Onshoring Elevates Customer Experience for Music ... | Marketing | Scoop.it
Case Study: Onshoring Elevates Customer Experience for Music Pioneer's Credit Card Company. Russell Simmons, record producer, reality TV star and businessman created RushCard a decade ago to provide clients with a ...
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