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What is a press release and what does it do for your business? Basically, it is a written communication sent out to a specified target audience, most often the media, for the purpose of announcing...
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What is a press release and what does it do for your business? Basically, it is a written communication sent out to a specified target audience, most often the media, for the purpose of announcing something that is newsworthy. A press release should be aimed towards disseminating good news and attracting favorable media attention to your company. You would want the public to know more newsworthy and positive news about your brand or your services, including, but not limited to, charity work, events, advocacies, and other matters. 

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