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The Latest LinkedIn Features You Should Start Using Today | Forbes

The Latest LinkedIn Features You Should Start Using Today | Forbes | Marketing | Scoop.it

The folks at LinkedIn are busy. They are rolling out refinements and new features at an unprecedented rate. Staying on top of these opportunities is the key to staying on top of your online personal branding. If you want your profile to stand out, start using my five favorite LinkedIn upgrades.


Via Jeff Domansky
ANNODYNE's insight:

This is a great article, glad I came across this today and had time to jump on the wait list. 

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Jeff Domansky's curator insight, July 29, 2014 1:50 AM

5 easy ways to improve your LinkedIn profile and results.

Therese Torris's comment, July 29, 2014 4:26 AM
LinkedIn makes relentless investments towards becoming a stickier destination site
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29 Must-Read Content Marketing Articles of 2014

29 Must-Read Content Marketing Articles of 2014 | Marketing | Scoop.it

Hot on the heels of the release of the 2015 B2B Content Marketing Benchmarks, Budgets, and Trends study from MarketingProfs and Content Marketing Institute, we're taking a look back at the most valuable and indispensable content marketing resources of 2014.

 

The study found that just 35% of marketers have a documented content strategy, and those without a strategy are eight times less likely to say they're effective at content marketing.

 

As you prepare your content marketing strategy for the coming year (and you ARE preparing one, right?) ,keep the following  expert tips, advice, and guides in mind....


Via Jeff Domansky
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Jeff Domansky's curator insight, December 11, 2014 10:51 AM

Content - As you prepare your content marketing strategy for the coming year (and you are preparing one, right?), keep these awesome expert tips and nuggets of valuable advice in mind.

Volume Up Marketing's curator insight, December 14, 2014 3:16 PM

A great way to end the year... reflecting... and, get juiced up for the New Year!

Brigitte Vleghels's curator insight, December 15, 2014 11:12 AM

Het is weer de tijd van het jaar voor lijstjes, ook voor content marketers. Hier alvast de 29 must-read artikels van het voorbije jaar.

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Lessons Learned: The Use of Humor in Advertising

Lessons Learned: The Use of Humor in Advertising | Marketing | Scoop.it
With the recent loss of comic greats Robin Williams and Joan Rivers, my thoughts have turned to how humor can effectively engage an audience. Read more...
ANNODYNE's insight:

With the recent loss of comic greats Robin Williams and Joan Rivers, Darcy's thoughts have focused on humor in writing. One of her favorite brands isMoosejaw Mountaineering and you'll see why in the following ad...

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'Reset the Net' Campaign Raises Security Awareness - Annodyne | Integrated Marketing Blog

'Reset the Net' Campaign Raises Security Awareness - Annodyne | Integrated Marketing Blog | Marketing | Scoop.it
Any website that accepts private information is required to use encryption. But why not encrypt ALL information exchanged between browser and server?
ANNODYNE's insight:

Breaking News: Russian hackers steal more than 1 billion passwords, that's nearly the population of China. In light of this recent incident check out our blog post on Internet Security.

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Next Gen Banner Ads - Annodyne | Marketing Blog

Next Gen Banner Ads - Annodyne | Marketing Blog | Marketing | Scoop.it
Flash has been on the decline for a while now and I am surprised that we’re using them in our campaigns as a means to capture attention and drive traffic.
ANNODYNE's insight:

Flash vs. HTML5 Canvas - Which one is it going to be?

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How To Manage Your Web-Life Balance

How To Manage Your Web-Life Balance | Marketing | Scoop.it

In theory, technology should increase both work flexibility and productivity, but it is also responsible for procrastination and a major threat to people’s work-life balance.

 

In fact, much of the recent debate about work-life imbalance is concerned with our relationship with technology, in particular our inability to disconnect or go offline.

 

For example, in the U.S. almost 50% of working adults report being “hooked” on email, which is estimated to cost the nation's economy at least $900 billion a year in productivity loss. According to consulting firm McKinsey & Company, professionals spend 28% of their work time reading or answering emails. These statistics explain the international success of bestselling books like The Four Hour Work Week.

 

 


Via Vicki Kossoff @ The Learning Factor
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Vicki Kossoff @ The Learning Factor's curator insight, July 28, 2014 2:15 AM

Do your Internet habits hold you back, or help you succeed?

Simon Cripps's curator insight, July 29, 2014 3:43 AM

We have a perfect web-life balance. When not online we are talking about being online.

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How Much Do You Really Know About SEO?

How Much Do You Really Know About SEO? | Marketing | Scoop.it

With Google's algorithm changes, updates and new algorithms being introduced constantly, what means more and what mean less with today's SEO. Seems everyone their own opinion to what today's SEO is...but somethings may or may not be true.


Via Mike Barnes, donhornsby
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donhornsby's curator insight, July 7, 2014 8:54 AM

Test your Search Engine Optimization knowledge by taking the 10 questions on Search Engine Optimization and see how you rank. 

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Holiday Ecommerce Design THEN and NOW

Holiday Ecommerce Design THEN and NOW | Marketing | Scoop.it

Kudos to every ecommerce team breaking their backs to feed our online needs. The winner in this group of merchants is TIFFANY. TIffany's amazing animation sets a new stunning standard for holiday design.

http://www.tiffany.com

Macy's shows the least design growth, but they were solid in 2012 at least in that PORTAL category they play in. Urban Outfitters got MUCH better but shouldn't have been shown up in COOL as bad as they were by Tiffany.

Two years in web design is like 10 in real life as Tiffany proves.


Via Martin (Marty) Smith, Official AndreasCY
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The Ultimate Guide to Creating Effective Landing Pages

The Ultimate Guide to Creating Effective Landing Pages | Marketing | Scoop.it

For the purposes of this post, let’s narrow landing pages down to those connected to content marketing or email marketing campaigns, and meant to generate conversions, bearing in mind those conversions may not necessarily be revenue-generating sales.

 

So, this being an ultimate guide and all, let’s start at the beginning....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 6, 2014 11:47 PM

Effective landing pages focus on the specific purpose of making a visitor act. Here's how to make the most of one.

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Google’s 200 Ranking Factors | The Complete List

Google’s 200 Ranking Factors | The Complete List | Marketing | Scoop.it

Google uses about 200 ranking factors in their algorithm...But what the heck are they? Well today you're in for a treat because I've put together a complete list. 


Via Neil Ferree, malek
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Neil Ferree's curator insight, July 30, 2014 12:42 PM

203 Ranking Factors Google uses to Rank a Website. Each ranking factor in Brian Dean list is defined so even a non-SEO can use these ranking factors so your website will rank better in the SERP's.


You still need to manage your social media presence so you can get your marketing message found, read and shared on the social web.

malek's curator insight, July 30, 2014 3:53 PM

One of the best article to read about G ranking.

Disclaimer: Not official!!

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The Latest LinkedIn Features You Should Start Using Today | Forbes

The Latest LinkedIn Features You Should Start Using Today | Forbes | Marketing | Scoop.it

The folks at LinkedIn are busy. They are rolling out refinements and new features at an unprecedented rate. Staying on top of these opportunities is the key to staying on top of your online personal branding. If you want your profile to stand out, start using my five favorite LinkedIn upgrades.


Via Jeff Domansky
ANNODYNE's insight:

This is a great article, glad I came across this today and had time to jump on the wait list. 

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Jeff Domansky's curator insight, July 29, 2014 1:50 AM

5 easy ways to improve your LinkedIn profile and results.

Therese Torris's comment, July 29, 2014 4:26 AM
LinkedIn makes relentless investments towards becoming a stickier destination site
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5 To Dos When A Client Breaks Up With You - Annodyne Blog

5 To Dos When A Client Breaks Up With You - Annodyne Blog | Marketing | Scoop.it
While watching the bachelorette the other night (I have a pregnant wife. She wins) I couldn’t help but notice how well Chris handled the breakup.
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Golf & Project Management - Annodyne | Integrated Marketing Blog

Golf & Project Management - Annodyne | Integrated Marketing Blog | Marketing | Scoop.it
In today’s day and age we all have different ways of going about completing our work no matter what position you have at your company.  As a project manager (like myself at Annodyne) you might have the term “manager” in your title but what is your style of leadership?  Leadership is a huge role in [...]
ANNODYNE's insight:

As a project manageryou might have the term “manager” in your title but what is your style of leadership?  Leadership is a huge role in the position no matter what the industry.

In my opinion no right or wrong leadership style exists.

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