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Why Machine Learning and Big Data need Behavioral Economists ...

Why Machine Learning and Big Data need Behavioral Economists ... | Marketing, etc. | Scoop.it
Behavioral economics recognizes that people cannot instinctively understand the nonlinear aspect of probability. The very foundation of Behavioral Economics rests on work done by Daniel Kahneman and Amos Tversky, ...
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Absolute beginners: behavioural economics and human happiness

Speaker: Professor Paul Dolan Chair: Howard Davies This event was recorded on 8 February 2011 in Sheikh Zayed Theatre, New Academic Building In Absolute Begi...
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Rescooped by Amalia Spyratou from Experiential Marketing
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How to Create a Winning Experiential Marketing Campaign - Huffington Post (blog)

How to Create a Winning Experiential Marketing Campaign - Huffington Post (blog) | Marketing, etc. | Scoop.it
How to Create a Winning Experiential Marketing Campaign
Huffington Post (blog)
Now is the time when most businesses are developing their consumer outreach plans for the 2014.

Via Cammie Dunaway
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Cammie Dunaway's curator insight, November 16, 2013 5:54 PM

Good straightforward advice.

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Create More Effective Content Marketing with the Active Reading ...

Create More Effective Content Marketing with the Active Reading ... | Marketing, etc. | Scoop.it
Top-tier marketers win the war for engagement by using "active reading" to engage with text. Learn how to create epic content marketing through active reading.
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Rescooped by Amalia Spyratou from Startup Revolution
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The Color Of Startups: Infographics For Startups from Pinterest

The Color Of Startups: Infographics For Startups from Pinterest | Marketing, etc. | Scoop.it
Trendsonline is using Pinterest, an online pinboard to collect and share what inspires you.

Via Martin (Marty) Smith
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Nils Vesk's comment, June 28, 2013 3:19 AM
A diagram for a successful journey.
MARIE-ODILE COUDERT ANTONELLI's curator insight, June 29, 2013 6:41 AM

The start up marathon

Constance Jones Collier's curator insight, July 1, 2013 8:13 PM

Powerful Impact!

Rescooped by Amalia Spyratou from Business Communication 2.0: Social Media and Digital Communication
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The Demographics of Social Media

The Demographics of Social Media | Marketing, etc. | Scoop.it
social media...

Via Bovee & Thill's Online Business Communication Magazines
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Claire Beattie's curator insight, March 16, 2014 3:43 PM

#demographics of #socialmedia - an insight

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Human Resources Goes Social! 27 Key Social Media Practices - Resumebear Online Resume

Human Resources Goes Social! 27 Key Social Media Practices - Resumebear Online Resume | Marketing, etc. | Scoop.it
RT @OnlineResume: Human Resources Goes Social!

Via Alan Horton
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Emotional Marketing Value - Headline Analysis

http://www.aminstitute.com/headline/index.htm - Communication is the key of effective marketing. And the key to communication is being able to reach the clie...
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The 2014 Youth Workshop: Innovation Through Design Thinking

The 2014 Youth Workshop: Innovation Through Design Thinking | Marketing, etc. | Scoop.it
From January 29th through February 1st, the Segal Family Foundation hosts its annual youth workshop in Nairobi. This year's theme is Innovation Through Design Thinking. The Amani Institute in collaboration with Ashoka ...
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5 Quick & Easy Content Marketing Tips For SMBs & Startups

5 Quick & Easy Content Marketing Tips For SMBs & Startups | Marketing, etc. | Scoop.it

Here are the content marketing tips for #startups and #smbs shared in this post:

1. Create content before, during and after events.

2. Support great posts about you by writing about them.

3. Don't SELL, CURATE instead.

4. Create content with an eye toward what you want.

5. Tools matter.

http://scenttrail.blogspot.com/2013/11/5-quick-easy-content-marketing-tips.html ;


Via Martin (Marty) Smith
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Stephen Key: "One Simple Idea for Startups", Talks at Google

Stephen Key stops by the Googeplex to discuss his latest book, "One Simple Idea for Startups". You can find his book on Google Play here: http://goo.gl/994e8...
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Future of Content Marketing: Business & Scaling Beyond the Noise - Search Engine Watch

Future of Content Marketing: Business & Scaling Beyond the Noise - Search Engine Watch | Marketing, etc. | Scoop.it
Future of Content Marketing: Business & Scaling Beyond the Noise
Search Engine Watch
There has been no revolution in the content marketing space. People have been publishing content since the days of cavemen carving on cave walls.
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