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Rescooped by Rose Marie DeSousa from Entrepreneurs Marketing Scoop
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Meet 11 Women Entrepreneurs Who Launched Successful Mobile Startups - Forbes

From IPOs to acquisitions, these women entrepreneurs launched and grew successful mobile startups.

Via Joellyn Sargent
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Rescooped by Rose Marie DeSousa from Entrepreneurs Marketing Scoop
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The 7 Habits of Highly Effective Mediocre Entrepreneurs | TechCrunch

[Editor’s note: James Altucher is an investor, programmer, author, and entrepreneur. He is Managing Director of Formula Capital and has written ten books.

Via Cédric Giorgi, Joellyn Sargent
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Rescooped by Rose Marie DeSousa from Votre site avec Wordpress
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12 Banques d'images libres de droits

12 Banques d'images libres de droits | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Que vous soyez un passionné de photo ou une PME avec des besoins précis pour illustrer vos supports de communication web ou print, les sites de microstock vous permettent de trouver et d'acheter diverses images libres de droits à des prix...

Via Patrick Van Hoof
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Rescooped by Rose Marie DeSousa from Attraction Marketing Client Magnet
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Video in Marketing 3.0: Social Video Engagement | Business 2 Community

Video in Marketing 3.0: Social Video Engagement | Business 2 Community | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Joint video editing draws customers directly into the process of creating fresh and relevant media content  With the fragmentation of media choices,...

 

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Via Hannah Kramer
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Rescooped by Rose Marie DeSousa from Relation client et médias sociaux
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Fidélisation : les bonnes pratiques

Fidélisation : les bonnes pratiques | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Diversité de pratiques et d’animations, et surtout des questions fondamentales qu’une enseigne ou un commerçant indépendant doit se poser pour faire de ce programme un succès.


Via Catherine Epstein
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Rescooped by Rose Marie DeSousa from Transforming small business
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10 ways to get more done in less time:

10 ways to get more done in less time: | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
As a soloist, the effectiveness of your business depends on how efficiently you work. Here are 10 ways to boost your productivity by working smarter. BY AMANDA JESNOEWSKI.

Via Anthony M Turner
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Rescooped by Rose Marie DeSousa from Attraction Marketing Client Magnet
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2012 B2B content marketing trends

2012 B2B content marketing trends | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Holger Schulze recently conducted a valuable LinkedIn survey on 2012 B2B content marketing trends that managed to attract an immodest 740 responses, the majority of which came from senior marketing professionals in high technology companies...

 

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Via Hannah Kramer
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Rescooped by Rose Marie DeSousa from Marketing Strategy News
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10 key principles of agile marketing management

10 key principles of agile marketing management | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

I couldn't agree more with the principles laid out here. Y


Via Heidi Lorenzen, Lawrence Porter
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Rescooped by Rose Marie DeSousa from Transforming small business
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Four brilliant uses of video by start-ups

Four brilliant uses of video by start-ups | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Trying to sell a new product or service isn’t easy.

Via Anthony M Turner
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Rescooped by Rose Marie DeSousa from Transforming small business
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When buying is better than starting

When buying is better than starting | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
If your business has been up and running and you’re looking for a new growth strategy to take it up a notch, you may want to consider an acquisition.

Via Anthony M Turner
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Rescooped by Rose Marie DeSousa from Transforming small business
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11 Golden Rules for Public Speakers

11 Golden Rules for Public Speakers | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Whether you like it or not, as a business owner you are a public speaker, and for the sake of your business you need to develop your skills in this area to outshine your competition.

 

Public speaking, like any other practiced discipline, operates under a set of rules that if followed lead to much improved performance.

 

This excellent article, explains that public speaking is much more than formal speaches, and it provides 11 tips that you can follow to improve your performance as a speaker.


Via Daniel Watson, Anthony M Turner
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Rescooped by Rose Marie DeSousa from Small Business Advisor
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6 Ways to Prove Yourself as a Young Entrepreneur

6 Ways to Prove Yourself as a Young Entrepreneur | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

If the average age of a tech company entrepreneur is nearly 40, can younger founders achieve the same level of success, recognition, and respect? Sure, so long as younger entrepreneurs recognize that there are some things they must do in order to thrive. After talking to communities made up of entrepreneurs in their twenties, here’s what we’ve learned that’s worth passing on.


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Rescooped by Rose Marie DeSousa from Attraction Marketing Client Magnet
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Direct Connect Group | Direct Marketing in a Social Media World

Direct Connect Group | Direct Marketing in a Social Media World | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

As long as you’re providing value first, I think that DM can be a great benefit to social media. In fact, I think social media makes direct marketing even more successful and might in fact save you time

 

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Via Hannah Kramer
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Rescooped by Rose Marie DeSousa from Entrepreneurs Marketing Scoop
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15 Time Wasters [infographic] | N2Growth Blog

15 Time Wasters [infographic] | N2Growth Blog | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

There's never enough time...or is there? How many of these are you guilty of?


Via Joellyn Sargent
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Rescooped by Rose Marie DeSousa from Entrepreneurs Marketing Scoop
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Why Too Many Startups (er) Suck

Why Too Many Startups (er) Suck | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

While statistics are weak on startup success rates, the worst one I’ve seen suggests that 2 in 1000 venture backed startups will ever achieve $100-million or more in valuation.


Via Joellyn Sargent
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Rescooped by Rose Marie DeSousa from Attraction Marketing Client Magnet
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The 6 Key Components of Link Diversity and How to Achieve it [Infographic]

The 6 Key Components of Link Diversity and How to Achieve it [Infographic] | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Having a diverse link profile is essential for successful ranking results on the search engines. Just building links from the same domains to the same page using the same keywords is neither natural and nor will it help get you to the top. You will need to ensure you get as diverse and natural looking a link profile as possible to improve your ranking chances.

 

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Rescooped by Rose Marie DeSousa from Web 2.0 and start-up tools
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12 Must Watch TED Talks for Entrepreneurs – Shopify

12 Must Watch TED Talks for Entrepreneurs – Shopify | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.

Via de Dorlodot Guillaume
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The 7 Ps of Customer Retention Marketing

The 7 Ps of Customer Retention Marketing | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Marketing Strategy - We often think of marketing as a way to acquire customers. But, today, business is more relationship-based and therefore just as focused on retaining customers. So how do the 7 ...

 

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Via Hannah Kramer
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50 Best Internet Marketing Blog Posts of 2012 (So Far) | Search Engine Journal

50 Best Internet Marketing Blog Posts of 2012 (So Far) | Search Engine Journal | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
50 Best #Internet #Marketing Blog Posts of #2012 (So Far) http://t.co/vRjSqrmu...

 

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Email Is Still Huge, And That’s Where People Want To Be Marketed To

Email Is Still Huge, And That’s Where People Want To Be Marketed To | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Email is thirty years old, and it’s arguably bigger than ever, despite other technological advancements in computing and communication. The number of emails sent per day continues to increase, and there are way more accounts than even Facebook has.

 

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Via Hannah Kramer
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Rescooped by Rose Marie DeSousa from Marketing Strategy News
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How One Company Uses Customer Data to Drive Sales

How One Company Uses Customer Data to Drive Sales | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
More than 10% of its revenue comes from tracking what customers say.

Via Lawrence Porter
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Rescooped by Rose Marie DeSousa from Transforming small business
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Five top tips to staying sane as a soloist

Five top tips to staying sane as a soloist | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Life is tough for many small businesses at the moment, with figures out this week suggesting that trading conditions have hit a three-year low.

Via Anthony M Turner
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Rescooped by Rose Marie DeSousa from Innovation & Institutions, Will it Blend?
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Getting the Balance Right: The innovation ecosystem, Infographic

Getting the Balance Right:  The innovation ecosystem, Infographic | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

"The right innovation mix, core, adjacent, and transformational  depends on your business and your needs."

 

Excerpted:

 

There are three main components of an organisation’s innovation ecosystem. Getting the balance right between these three components is crucial:

   

1) Balance/Mix of innovation types

  

2) Structure (process, capabilities, culture, funding)

   

3) Metrics & tracking

 

Core innovation is the largest amount of effort (70%) ...typically more incremental improvements

  

Adjacent innovation, riskier.  can involve taking existing products to new markets or, more commonly, developing value-add products or services to existing core     Transformational innovation, highest risk - new products and services, new markets – big changes to the business

 

Read the full article here.


Via Deb Nystrom, REVELN
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Rescooped by Rose Marie DeSousa from Small Business Advisor
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The seven-step guide to taking your business to the next level

The seven-step guide to taking your business to the next level | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

So, your business is established and growing. How are you going to keep the momentum going and your business on track? You need a focused plan to take your business to the next level. Kay Daniels tells us seven key steps for financial performance measurement and improvement.


Via paulgreen
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Rescooped by Rose Marie DeSousa from Attraction Marketing Client Magnet
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Internet Marketing Basics: What Great Marketers Do | Business 2 Community

Internet Marketing Basics: What Great Marketers Do | Business 2 Community | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
What Does an Internet Marketer Do? It’s All About Building Influence One thing you will learn about me, I like simple answers.

 

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Via Hannah Kramer
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