MARKETING & BUSINESS HIGHLIGHTS (bilingual)
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Social Business Design

Social Business Design | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Social business design – adopting the use of social technology, flattening corporate structure and shifting towards less siloed operational models – helps organizations achieve business objectives as the marketplace becomes more...

 

Mark Smiciklas believes in "the idea that organizations adopting the use of social technology, flattening their corporate structure and making the shift towards less siloed communication and operational models will be in a better position to achieve their business objectives as the marketplace becomes more digitally connected."

The idea or concept, social business is complex. The Dachis Group offer a definition: http://bit.ly/PH7Jh4.

Unfortunately through overuse and mis-definition, people have difficulty  connecting with its meaning and context.

In his post, The Connected Company, David Gray uses a series of “city” metaphors to clearly explain how a social business is a “complex, adaptive system.”

The post inspired Mark to create this information design, presenting a visual interpretation of these ideas.

 

By Mark Smiciklas. http://bit.ly/RjrLQ4

Source. http://bit.ly/RjsO2m


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Small Businesses Need to Group Together - Technorati Small Business

Small Businesses Need to Group Together - Technorati Small Business | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Why small online businesses should work together to improve sales...


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Where Small Businesses Are Thriving [infographic]

Small businesses are my favorite kind of business.

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Dreamstake #startuprevolution - rebel with us! [video]

****** Cool, Dylan-like video about a group looking to help startups. COOL! I would rebel with these guys to change the world. Great suggestion from Frederic Fadel. Marty


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Business In Red Shoes – Women In Business Imperative [book review]

Business In Red Shoes – Women In Business Imperative [book review] | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it


Marty Note
It is imperative more women start businesses especially in technology. Women see things differently, bring fresh perspective and can be more collaborative and less proprietary. I know sweeping generalizations are dangerous, but go to any tech startup weekend and it may be as much as 80% male. In my 30 year business career I've noticed an important truth - diversity trumps all else.

Diverse teams perform better (read Wisdom of Crowds for why). Teams rich in diversity perspectives, background and gender perform consistently at a higher level. Hope this new book encourages more women entrepreneurs especially in tech.


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3 Startup Websites For Finding What You Want

3 Startup Websites For Finding What You Want | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Business 2 Community3 Websites For Finding What You WantBusiness 2 CommunityThe changes in the way we use the Internet are of greatest interest to marketers.

 

Marty Note
Cool startups. Hubii was down, but their blog was up and it looks cool. Hubbi is a I'm here now show me what is happening site. Sounds cool. Frequency is  video aggregator and Good Film finds good films.

There is a boutique aspect to search now and these are just 3 of the sites rushing to fill the more intimate search need being created by mobile.


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How to Market Your Consultancy Services | How To Market And Manage A Consulting Firm

How to Market Your Consultancy Services | How To Market And Manage A Consulting Firm | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Marketing a specialist consulting service is easy nowadays if you know how to do it. The birth of social media and other internet marketing tools has made advertising and marketing cost-effective for the consulting community. So, before thinking about venturing into whatever kind of marketing efforts you have in mind, you should consider honing in on your skills and establish credentials in your chosen field. Business success depends on you working inthe area where you consider yourself an expert and an authority in your chosen field.

 

Attraction Marketing

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7 Reasons to Hire a Business Coach

7 Reasons to Hire a Business Coach | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

I am frequently asked about business coaches. Most frequently, advisors ask me what I’ve heard about a particular coach, whether they’re any good, and whether they’re worth the investment. That’s always a tough question to handle because, like anything in life, how “good” someone is – is highly subjective. A “good” coach for one advisor might not work for another. There are so many good business coaches in the financial advisory business – but no two are exactly the same.


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Meet 11 Women Entrepreneurs Who Launched Successful Mobile Startups - Forbes

From IPOs to acquisitions, these women entrepreneurs launched and grew successful mobile startups.

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The 7 Habits of Highly Effective Mediocre Entrepreneurs | TechCrunch

[Editor’s note: James Altucher is an investor, programmer, author, and entrepreneur. He is Managing Director of Formula Capital and has written ten books.

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12 Banques d'images libres de droits

12 Banques d'images libres de droits | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Que vous soyez un passionné de photo ou une PME avec des besoins précis pour illustrer vos supports de communication web ou print, les sites de microstock vous permettent de trouver et d'acheter diverses images libres de droits à des prix...

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Video in Marketing 3.0: Social Video Engagement | Business 2 Community

Video in Marketing 3.0: Social Video Engagement | Business 2 Community | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Joint video editing draws customers directly into the process of creating fresh and relevant media content  With the fragmentation of media choices,...

 

Attraction Marketing

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Fidélisation : les bonnes pratiques

Fidélisation : les bonnes pratiques | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Diversité de pratiques et d’animations, et surtout des questions fondamentales qu’une enseigne ou un commerçant indépendant doit se poser pour faire de ce programme un succès.


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Finding Your Business Start-up’s Niche Market -

Narrowing your target market to a few niche audiences is a better bet than the blanket marketing approach.
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INFOGRAPHIC: Small businesses have a golden opportunity to seize growth | Smarta

INFOGRAPHIC: Small businesses have a golden opportunity to seize growth | Smarta | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Smarta features the #BlackBerry #SMB infographic: RT @googleclone Small businesses have a golden opp to seize growth: http://bit.ly/mxzHi9 ^HN...


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14 early signs of successful entrepreneurship

14 early signs of successful entrepreneurship | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Is an entrepreneur made…or born? Successful young business owners share how their start-up abilities showed up early in their lives.

 

The Young Entrepreneur Council asked 14 successful young entrepreneurs about being bitten by the start-up bug early in life. Here are their best answers.


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NewMe Accelerator’s Summer 2012 Class | TechCrunch

NewMe Accelerator’s Summer 2012 Class | TechCrunch | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

NewMe Accelerator, the startup incubator program aimed at under-represented minorities in the tech industry (namely African Americans, Latinos, and women), announced today that it has chosen seven startups to be part of its Summer/Fall...

***** Some cool ideas in here. Want to digest and contextualize before commenting much further, but this is hot off of TechCrunch (less than 200 RTs) so going to share in near real time.
Marty


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How to Build a Billion Dollar Startup

How to Build a Billion Dollar Startup | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
The quickest way to create a billion dollar company is to take basic human social needs and figure out how to mediate them on-line. (Look at the first wave of the web/mobile/cloud startups that hav...

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3 Day Startup Weekends: Idea To Company In 36 Hours

3 Day Startup Weekends: Idea To Company In 36 Hours | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Austin American-Statesman3 Day Startup: From idea to company in 36 hoursAustin American-StatesmanHoot.Me cofounders Sid Upadhyay, from left, Michael Koetting and Guarav Sanghani have launched a Facebook app that helps students get their questions...

 

Marty Note
I love the idea of these short cycle entrepreneur weekends, but they work best when the idea has been brewing for a longer time and the weekend is just the way to collect outside input, good partners and momentum to move forward.  


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Lessons In Cool Color Psychology From Power Logo Designs [Infographic]

Lessons In Cool Color Psychology From Power Logo Designs [Infographic] | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

This infographic is how we interpret different famous logos and their colors.

Marty Note
Cool "steal this" infographic if you need to develop identity. Even if you are only making this week's email this information about the psychology of color is helpful and cool.


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Martin (Marty) Smith's comment, September 20, 2012 4:50 PM
Thanks for the pickup BY. Marty
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Five Roles a Leader Needs to Play

Five Roles a Leader Needs to Play | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

It goes without saying that organizational leaders wear many hats and play many a role in leading the strategic direction of an organization. In this complex and ever-changing business environment, effective leaders need to fulfill their roles in ways that will provide the right guidance to those they lead.

 

Though challenging to consistently maintain, these essential roles are the attributes needed by, and expected of, effective business leaders. Such roles can be implemented regardless of the organizational size, the type of industry, or whether the business is public or private. They are not imbued by default and need to be actively learned, continuously developed and consistently practiced.


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15 Time Wasters [infographic] | N2Growth Blog

15 Time Wasters [infographic] | N2Growth Blog | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

There's never enough time...or is there? How many of these are you guilty of?


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Why Too Many Startups (er) Suck

Why Too Many Startups (er) Suck | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

While statistics are weak on startup success rates, the worst one I’ve seen suggests that 2 in 1000 venture backed startups will ever achieve $100-million or more in valuation.


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The 6 Key Components of Link Diversity and How to Achieve it [Infographic]

The 6 Key Components of Link Diversity and How to Achieve it [Infographic] | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

Having a diverse link profile is essential for successful ranking results on the search engines. Just building links from the same domains to the same page using the same keywords is neither natural and nor will it help get you to the top. You will need to ensure you get as diverse and natural looking a link profile as possible to improve your ranking chances.

 

Attraction Marketing

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12 Must Watch TED Talks for Entrepreneurs – Shopify

12 Must Watch TED Talks for Entrepreneurs – Shopify | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
A blog about ecommerce marketing, running an online business and updates to Shopify's ecommerce community.

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