MARKETING & BUSINESS HIGHLIGHTS (bilingual)
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Online sales boost success of mobile phone companies |Industries |chinadaily.com.cn

Online sales boost success of mobile phone companies |Industries |chinadaily.com.cn | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
The explosive growth of China's e-commerce industry has led mobile phone sellers, both at home and abroad, to shift their attention to online channels, and analysts say the change may signal a revolution in the mobile phone industry.

 

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B2B Social Business Bill of Rights | Don't Get it Wrong! | B2B Marketing Strategy

B2B Social Business Bill of Rights | Don't Get it Wrong! | B2B Marketing Strategy | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Too many B2B professionals see social media as a marketing channel. It is not! Social media is a tool to energize your B2B social business network.

 

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Top seven tips for starting your small business | The Student Review

Top seven tips for starting your small business | The Student Review | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
As recession is still prevailing throughout the world and almost all companies are laying off employees from their jobs, it can seem a good idea to start your own business. For this you must have clarity about business ideas ...
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What Marissa Mayer And Yahoo Are Up To - Business Insider

What Marissa Mayer And Yahoo Are Up To - Business Insider | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Reader interest in what Marissa Mayer is doing at Yahoo is insanely high. Maybe it's because she was, for a long time, Google's most visible executive. Maybe it's because she's a feminist icon. Maybe it's because she's ...
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'Start-Up,' PBS Series, Puts Out Call For Compelling Small Business Stories - Huffington Post

'Start-Up,' PBS Series, Puts Out Call For Compelling Small Business Stories - Huffington Post | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
'Start-Up,' PBS Series, Puts Out Call For Compelling Small Business StoriesHuffington PostScrappy entrepreneurs looking for a little exposure should tune into PBS.
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Marketing Trends | Infographic Images

Marketing Trends | Infographic Images | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Marketing Trends. How are mobile phones changing the face of marketing? This infographic takes a look at the way consumers use mobile phones to shop and learn about new products. This entry was posted in Technology ...

Via Cambridge Marketing College, Rose Marie DeSousa, Ashok Rathod
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Infographic: What consumers want now + next

Infographic: What consumers want now + next | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
A guide to how consumers are using tech (and how much), what they're ready for next and the role they're willing to let brands play in their lives.

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Why Small Business Owners Aren't Succeeding at Social Media

Why Small Business Owners Aren't Succeeding at Social Media | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
The problem with social media today isn't lack of use, but not changing what doesn't work. Here's why you're failing at social media and how to fix it.

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Les 17 conseils que je donnerais à un créateur d’entreprise débutant… | ConseilsMarketing.fr

Les 17 conseils que je donnerais à un créateur d’entreprise débutant… | ConseilsMarketing.fr | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Lorsque l’on créer une entreprise il est très difficile de prendre du recul sur son projet, sur son management, sur sa stratégie… C’est pourquoi...
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Startups see Taobao as launchpad to success[1]|chinadaily.com.cn - China Daily

Startups see Taobao as launchpad to success[1]|chinadaily.com.cn - China Daily | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
China DailyStartups see Taobao as launchpad to success[1]|chinadaily.com.cnChina Daily"For startups, Taobao is a very good place to begin because they don't have to pay anything if they have no marketing plan," said Chen Shousong, an analyst at the...
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Is my data safe with tech startups? - CNET

Is my data safe with tech startups? - CNET | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
CNETIs my data safe with tech startups?CNETWith big players like Google and Facebook seemingly paying only lip service to your privacy, it's difficult to imagine tech startups caring about this issue.
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Marissa Mayer Has Made Mistake - Business Insider

Marissa Mayer Has Made Mistake - Business Insider | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
The free food and iPhones should have come ;after massive layoffs.
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Women Help Startups Succeed. When Will VCs Notice? - Businessweek

Women Help Startups Succeed. When Will VCs Notice? - Businessweek | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Wall Street Journal (blog)Women Help Startups Succeed. When Will VCs Notice?
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3 Tips for Standing Out at a Conference

3 Tips for Standing Out at a Conference | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
TechCrunch Disrupt has become one of the technology industry’s go-to gatherings, drawing hundreds of startups, many of them launching to the public for the (3 Tips for Standing Out at a Conference http://t.co/eiKmAmY4...)...

 

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7 Steps To A Brilliant B2B Marketing Plan

7 Steps To A Brilliant B2B Marketing Plan | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Don't get left behind, follow these 7 Steps to Brilliant B2B Marketing! Many Business-to-business (B2B) companies are already successfully getting great r. Marketing topic(s):Digital strategy development.

Often B2B organisations are not getting the most from today’s marketing since they don’t have a planned approach based on an integrated inbound marketing plan.

Smart Insights created an Infographic showing the latest research on how companies are using inbound marketing and digital marketing with advice on key issues to think through at each step which are relevant to all involved in inbound and content marketing.

The results across different studies show that while many companies are delivering brilliant results,  many could do more.

 

By Dave Chaffey. http://bit.ly/LBVse2

Source. http://bit.ly/QVmv5q


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Vitor Martins's curator insight, November 25, 2013 1:59 PM

51% of businesses don´t have a strategy, do you?

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Starting A Lead Generation Business: Some Easy Steps

Starting A Lead Generation Business: Some Easy Steps | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Starting A Lead Generation Business? Here are some easy things you can do today to help your business grow.
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Marissa Mayer's New Yahoo.com Homepage - Business Insider

Marissa Mayer's New Yahoo.com Homepage - Business Insider | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Marissa Mayer made her fame and fortune at Google, where she was responsible for the original design of Google.com. And now, two months after becoming Yahoo CEO, she has updated Yahoo.com. A new version is slowly ...
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For startups in emerging fields, patents are critical | PandoDaily

For startups in emerging fields, patents are critical | PandoDaily | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Debate continues as to whether startups should invest resources into patent filings or use those resources for critical items such as product development. This debates changes, however, when differentiating between startups ...
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Why You Need To Include Infographics in Your Content Marketing

Why You Need To Include Infographics in Your Content Marketing | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Infographics have recently become one of the hottest trends in marketing, which is why you should be including them in your marketing content.

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Google Launches Credit Cards for Small Businesses

Google Launches Credit Cards for Small Businesses | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Google will start rolling out credit cards specifically for AdWords to small businesses in the U.K. and offer more credit cards to U.S. small businesses.

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The Rise of The 1099 Economy: More Americans Are Becoming Their Own Bosses | Newgeography.com

The Rise of The 1099 Economy: More Americans Are Becoming Their Own Bosses | Newgeography.com | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it

"According to research by Economic Modeling Specialists International, the number of people who primarily work on their own has swelled by 1.3 million since 2001 to 10.6 million, a 14% increase." 

 

Via @JenKaneCo


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3 aspects (trop souvent) ignorés de la réputation digitale - Marketing Professionnel

3 aspects (trop souvent) ignorés de la réputation digitale - Marketing Professionnel | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Le traditionnel schéma émission d’un message (pub, communiqué, jeu, tweet …) => mesure du résultat est cassé. Le Web l’a ...

Via MYRIAM BENENTENDI, A. HUGON
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The 14 Most Interesting Startups To Emerge From DEMO - TechCrunch

The 14 Most Interesting Startups To Emerge From DEMO - TechCrunch | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
TechCrunchThe 14 Most Interesting Startups To Emerge From DEMOTechCrunchDEMO Fall 2012 wrapped up in Santa Clara today, where 77 startups took the stage to show off their apps, services and products.
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How a Porn Movie Spawned German Crowd-Funding Start-Up - Wall Street Journal (blog)

How a Porn Movie Spawned German Crowd-Funding Start-Up - Wall Street Journal (blog) | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
Wall Street Journal (blog)How a Porn Movie Spawned German Crowd-Funding Start-UpWall Street Journal (blog)Investors will be able to acquire the shares of start-ups that interest them, creating a “share price” that the Bergfuerst wants to make public.
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The Real Complexity of Startup Business - Forbes

The Real Complexity of Startup Business - Forbes | MARKETING & BUSINESS HIGHLIGHTS (bilingual) | Scoop.it
The Real Complexity of Startup BusinessForbesCreating business value is a multifacted process that requires a number of areas of problem solving–of dealing with complexity in various forms.
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