More and more, B2B marketers are starting to focus on developing apps to help them engage customers and prospects. Marketing technology company Ion Interactive said it is here to assist them with the roll out of a platform that marketers can use to design and deploy their own tailored, responsive web marketing apps. The best part?
ion interactive pivots with a platform for marketing apps DigitalJournal.com The platform's creative studio lets marketers design stunning responsive web pages and apply rules-based logic, multi-step flows, and animated behaviors to them to craft...
The landing page is often your very first digital touchpoint, providing a critical opportunity to meet (or exceed) visitor expectations through easy, enjoyable, useful experiences. The fact that it is so frequently a visitor's first ...
If you’re lucky enough to be a huge brand marketer with unlimited budgets, what I’m about to say probably doesn’t apply to you. You have the good fortune to focus on providing not only a phenomenal mobile website experience, but a great experience in mobile apps, as well. Not or, but and, as it should be. […]
Jessica Collier's insight:
Building the case for #marketingapps --> "platforms change but the web remains"
Digital Customer Experiences Take Center Stage At Upcoming Forrester ... Wall Street Journal "However, the experience that Chinese consumers are receiving in digital media, either on PC or mobile, is still far behind many mature markets.
Youtility is marketing so useful, people would pay for it. Here are 9 inspirational examples of companies doing it right.I chronicled many examples of companies creating useful marketing in my book, Youtility. Since then, however, there have been dozens of new instances of companies making truly useful marketing. Here are 9 of my favorites: (note: I wrote a version of this post for the Marketo blog).
Even though Brinker's passion is marketing tools he says at the end of the day they are but a means to an end. The real focus is how marketing is changing to deliver a better customer experience with digital technologies, which comes down to the peop...
See on Scoop.it - Social Media, SEO, Mobile, Digital MarketingYou've made your landing page responsive. You've added Youtility to your digital experience. Now make your content work for you. See on ...
Customers yearned for more app-like experiences. That's when ion interactive saw the light for its cloud-based landing-page platform: the world is shifting from landing pages that gate content to marketing apps that are content. Marketing apps are, in fact, "the next wave of digital marketing," ion interactive claims. It's why the Boca Raton, Fla., and Cambridge, Mass.-based provider today revises its platform for marketers to include tailored, responsive web marketing Topic: Digital Marketing.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.