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50 Cool and Creative Yearbook Cover Ideas

50 Cool and Creative Yearbook Cover Ideas | Marketing and Creative Services | Scoop.it

We have compiled 50 of the most creative and awesome yearbook cover designs for your inspiration!


Via Yesta Desamba
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Facebook Professional Services: How Your Local Business Can Rank : Social Media Examiner

Facebook Professional Services: How Your Local Business Can Rank : Social Media Examiner | Marketing and Creative Services | Scoop.it
Do you have a local business page on Facebook? Discover how to use the Facebook Professional Services feature to boost visibility with local customers.
Wendy Flanagan's insight:

Once again Facebook brings local businesses an opportunity, but then makes it somewhat of a mystery how to best be 'ranked' as an owner. A composite of recommendations that won't guarantee placement...

  • Where the local business is located
  • Matching keywords in the local business page’s name, description and category
  • The overall average star rating of the local business
  • The number of ratings the local business has received
  • The recency of the latest review
  • The number of check-ins for the local business
  • Previous interactions between the local business page and the customer
  • Connections between customers and people who check in, rate and review the local business
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How to Boost Your SEO by Using Schema Markup

How to Boost Your SEO by Using Schema Markup | Marketing and Creative Services | Scoop.it
One of the latest evolutions in SEO is called schema markup. This new form of optimization is one of the most powerful, but least-utilized forms of SEO available today.
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Periscope Broadcasts Natively in Twitter: This Week in Social Media : Social Media Examiner

Periscope Broadcasts Natively in Twitter: This Week in Social Media : Social Media Examiner | Marketing and Creative Services | Scoop.it
Social media news and developments making social media marketing easier. (Periscope broadcasts in Twitter, Facebook Mentions for Android, Twitter Flight School)
Wendy Flanagan's insight:

Quick social snippets driving business

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How to Build the Right Traffic Metrics Dashboard for 2016 - Whiteboard Friday

How to Build the Right Traffic Metrics Dashboard for 2016 - Whiteboard Friday | Marketing and Creative Services | Scoop.it
What you measure is what you're able to improve. Setting yourself up for success involves measuring your traffic metrics the right way, so you can identify areas to work on and implement the right actions. In the first Whiteboard Friday of 2016, Rand explains what you need to include when building your own traffics metrics dashboard in the new year.
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How to Use Facebook Business Manager: A Complete Guide

How to Use Facebook Business Manager: A Complete Guide | Marketing and Creative Services | Scoop.it
Are you familiar with the Facebook Business Manager? Discover how to use Business Manager to securely manage pages, admins, ad accounts and more.
Wendy Flanagan's insight:

About time! No more exposing your private account when managing business accounts. #Facebook

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Facebook Brings Facebook Messenger to Websites: This Week in Social Media

Social media news and developments making social media marketing easier. (Facebook Live Video and Collages, LinkedIn Mobile App, Facebook Plugin Features)
Wendy Flanagan's insight:

Of all the places FB could invest, not sure this one has the most ROI for the company or for users.

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Is Your New Website Layout Killing Your Engagement?

Is Your New Website Layout Killing Your Engagement? | Marketing and Creative Services | Scoop.it
Do horizontal website layouts work better? Article looks at heat map and scroll data, plus the psychology and science of web design.
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The 21 Social Media Conversations You're Going to Face: How to Master Them All

The 21 Social Media Conversations You're Going to Face: How to Master Them All | Marketing and Creative Services | Scoop.it
A look at the 21 unique conversations that businesses and individuals are likely to face on social media - and how to reply to them all.
Wendy Flanagan's insight:

GREAT breakdown that provides outstanding basic guidelines for any content curation and moderator team!! #SSM @Ashread_

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Facebook Lead Ads | What you Need to Know

Facebook Lead Ads | What you Need to Know | Marketing and Creative Services | Scoop.it
Molly Pittman tests out Facebook's new lead generation ads and gives you the information you need for putting your own into action.
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Rescooped by Wendy Flanagan from Just Story It! Biz Storytelling
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5 Visual Storytelling Trends to Watch Out For in the Next Year

5 Visual Storytelling Trends to Watch Out For in the Next Year | Marketing and Creative Services | Scoop.it
An analysis of visual storytelling, reasons why it will dominate the content marketing world in coming years and our predictions for 2016.

Via José Carlos, Lianne Picot
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Lianne Picot's curator insight, October 14, 2015 11:07 AM

As someone who can spend hours looking for the right image to go with a story, this article speaks to me. People learn and respond to things differently. Having a powerful image to help your story come to life is very important. As this article demonstrates, technology is being developed to support story and support our desire for visuals in social media. Some helpful info here!


This review was written by Lianne Picot for her curated content on business storytelling at www.scoop.it/t/just-story-it. You can find Lianne growing story at the Story Powered® Institute

Anne Kalliomäki's curator insight, October 15, 2015 12:21 PM

In storification company´s core story is seen but also felt, tasted, heard and smelt by the customers. Off course  creating the story stages and customer journey into a story deals a lot with visual elements. 

Michelle Gilstrap's curator insight, October 16, 2015 6:20 AM

Very important to many of us. In the upcoming weeks

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What is Deep Linking? - 'Net Features - Website Magazine

What is Deep Linking? - 'Net Features - Website Magazine | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

The Apps have "it"!

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7 Sites for Free (and Beautiful!) Stock Photos

7 Sites for Free (and Beautiful!) Stock Photos | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

Free RF Pics! Sweet! #FREE #photography #design

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The 15 WordPress Sites That Are Changing the Design Game - WPMU DEV

The 15 WordPress Sites That Are Changing the Design Game - WPMU DEV | Marketing and Creative Services | Scoop.it
So your client thinks WordPress is just for blogging? Hah! We've hand-picked some of the most stunning and feature-rich WordPress websites from aro...
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Content Development Checklist for 2016

Content Development Checklist for 2016 | Marketing and Creative Services | Scoop.it
:: By Amberly Dressler, Managing Editor :: The demand for unique, relevant content from both consumers and the channels they find themselves on (e.g. search, social) is high, but creating, curating and circulating content can be a huge undertaking for...
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Introducing Audience Optimization for Publishers | Facebook Media

Introducing Audience Optimization for Publishers | Facebook Media | Marketing and Creative Services | Scoop.it
Today we're launching Audience Optimization, an organic targeting tool to help publishers reach and engage their audiences on Facebook and better understand the interests of people clicking on their posts.
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12 Design Elements Every Site Should Have - 'Net Features - Website Magazine

:: By Bruce Jones, Design & Promote :: Content is important, but it’s not enough if you want your website to convert visitors to leads. With 2016 expected to be the year of more targeted lead generation for businesses of all sizes, your site...
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App Makers Reach Out to the Teenager on Mobile

App Makers Reach Out to the Teenager on Mobile | Marketing and Creative Services | Scoop.it
One app’s effort to understand its teenage audience illuminates the habits of a generation that is constantly connected and often anxious.
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Google+ Changes: What Marketers Need to Know

Google+ Changes: What Marketers Need to Know | Marketing and Creative Services | Scoop.it
Have you heard about the changes to Google+? Want to know how the redesign affects you? Discover what's changed with Google+.
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The Tricks & Treats of Transactional Email - 'Net Features - Website Magazine

Wendy Flanagan's insight:

"Since contacts are anticipating the important information these messages contain, transactional email typically boasts a 100 percent open rate"

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AppLift Reveals Engagement and Usage Patterns for Major App Types | SocialTimes

AppLift Reveals Engagement and Usage Patterns for Major App Types | SocialTimes | Marketing and Creative Services | Scoop.it
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Sales strategies: How much should your firm spend on marketing - Annual Survey Results

Sales strategies: How much should your firm spend on marketing - Annual Survey Results | Marketing and Creative Services | Scoop.it
As 2015 nears the end, it is time to think about how your business is going to grow and compete in 2016.
Wendy Flanagan's insight:

If your business plan doesn't allocate an appropriate percentage of revenue to marketing functions, your company cannot grow.

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Facebook Unveils Reactions - 'Net Features - Website Magazine

Facebook Unveils Reactions - 'Net Features - Website Magazine | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

I've got an emotion for FB... Stop deciding whom I want to hear from. I don't have all these connections so that I can hear from only 10 people, or the 5 most common interactions.

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Rescooped by Wendy Flanagan from Just Story It! Biz Storytelling
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71 Brilliant, Clever and Inspirational Ads that Prove the Power of "Show Don't Tell."

71 Brilliant, Clever and Inspirational Ads that Prove the Power of "Show Don't Tell." | Marketing and Creative Services | Scoop.it
Eye-catching advertising doesn't get much better than this.

Via Jim Signorelli,Story-Lab
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Jim Signorelli,Story-Lab's curator insight, October 8, 2015 10:45 AM

Much has be said and written about  brand storytelling.  I came across this compilation of ads in an article by Melanie Biehl that shows what it's all about. 


She has put together a tour de force of some very brilliant print advertising.  Each tells a story with pictures, graphics and very few, if any, words.  They are more than eye-catching. They are mind-catching as they invite us to engage in their messages. 


Too often, we think that advertising has to be made up of explicit information.  As my friend and colleague Annette Simmons says, 


People don't want more information. They are up to their eyeballs in information. They want faith...Faith needs a story to sustain it - a meaningful story that inspires belief in you and renews hope that your ideas indeed offer what you promise.


These ads prove her point! 


This review was written by Jim Signorelli, President of Story-Lab, for curated content on business storytelling at www.scoop.it/t/just-story-it 

Jim Signorelli,Story-Lab's curator insight, October 8, 2015 10:49 AM

Much has be said and written about  brand storytelling.  I came across this compilation of ads in an article by Melanie Biehl that shows what it's all about. 


She has put together a tour de force of some very brilliant print advertising.  Each tells a story with pictures, graphics and very few, if any, words.  They are more than eye-catching. They are mind-catching as they invite us to engage in their messages. 


Too often, we think that advertising has to be made up of explicit information.  As my friend and colleague Annette Simmons says, 


People don't want more information. They are up to their eyeballs in information. They want faith...Faith needs a story to sustain it - a meaningful story that inspires belief in you and renews hope that your ideas indeed offer what you promise.


These ads prove her point! 


This review was written by Jim Signorelli, President of Story-Lab, for curated content on business storytelling at www.scoop.it/t/just-story-it 

Jim Signorelli,Story-Lab's curator insight, October 8, 2015 10:49 AM

Much has be said and written about  brand storytelling.  I came across this compilation of ads in an article by Melanie Biehl that shows what it's all about. 


She has put together a tour de force of some very brilliant print advertising.  Each tells a story with pictures, graphics and very few, if any, words.  They are more than eye-catching. They are mind-catching as they invite us to engage in their messages. 


Too often, we think that advertising has to be made up of explicit information.  As my friend and colleague Annette Simmons says, 


People don't want more information. They are up to their eyeballs in information. They want faith...Faith needs a story to sustain it - a meaningful story that inspires belief in you and renews hope that your ideas indeed offer what you promise.


These ads prove her point! 


This review was written by Jim Signorelli, President of Story-Lab, for curated content on business storytelling at www.scoop.it/t/just-story-it 

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Mastercard rolling out payment system using facial and fingerprint recognition | BiometricUpdate

Mastercard rolling out payment system using facial and fingerprint recognition | BiometricUpdate | Marketing and Creative Services | Scoop.it
MasterCard believes biometrics will become the new standard of online authentication but it will take three to five years for passwords to die out.
Wendy Flanagan's insight:

Game changing for ecommerce? Maybe. Huge marketing opportunity? Definitely.

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