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On-Site SEO Guide | Learn On-Site SEO | VUDU Marketing

On-Site SEO Guide | Learn On-Site SEO | VUDU Marketing | Marketing and Creative Services | Scoop.it
If you want to learn the ins and outs of on-site SEO, this handy on-site SEO guide has everything you need to get started. Learn more about SEO today!
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This is useful for SEO on your website

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10 Time-Saving Social Media Tools for a Productive Summer

10 Time-Saving Social Media Tools for a Productive Summer | Marketing and Creative Services | Scoop.it
A list of 10 new, free, time-saving social media tools that can help power up your productivity for marketing and sharing on social media.
Wendy Flanagan's insight:

Some great social productivity tools to share. 

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How to Write a Social Media Policy to Empower Employees |

How to Write a Social Media Policy to Empower Employees | | Marketing and Creative Services | Scoop.it
Here's how to create a social media policy that meets legal requirements and opens opportunities for employees to support your social media efforts.
Wendy Flanagan's insight:

While not necessarily appropriate for every employee at every company... certainly important where thought leadership is a differentiator.

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Getting More Customers, Without More Work

Getting More Customers, Without More Work | Marketing and Creative Services | Scoop.it
What time-strapped business owners need is a strategy that lets them attract more customers without logging in more hours at work.
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4 Factors That Drive A CMO’s Success

4 Factors That Drive A CMO’s Success | Marketing and Creative Services | Scoop.it
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Adobe Reaches for the Peak at Its Annual Event

Adobe Reaches for the Peak at Its Annual Event | Marketing and Creative Services | Scoop.it
Adobe is emerging as a key marketing player, but still has a way to go before competing with the top dogs.
Wendy Flanagan's insight:

Great insights on why the Adobe Marketing Suite isn't quite enterprise-ready by Paul Greenberg @pgreenbe

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The 17 Coolest Signatures Of Famous People, Past And Present - DesignTAXI.com

The 17 Coolest Signatures Of Famous People, Past And Present - DesignTAXI.com | Marketing and Creative Services | Scoop.it
Business news website Business Insider has compiled and published a list of the 17 coolest signatures of famous people throughout history....
Wendy Flanagan's insight:

Fun #creative

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The benefits we need for the lives we want

The benefits we need for the lives we want | Marketing and Creative Services | Scoop.it
At our core, Freelancers Union helps people lead more meaningful, sustainable lives. That’s why today we’re launching our new National Benefits Platform. The National Benefits Platform will enable freelancers across the country to access a suite of curated, freelancer-focused benefits, including: 401(k) plans Health insurance Dental plans Disability insurance Term life insurance Liability insurance ...and more benefits to come See what’s available in your ZIP code. We’re all are searching for a life that is more meaningful, more independent, and more connected. The National Benefits Platform will help the country’s 42 million independent workers get the security and stability they ...
Wendy Flanagan's insight:

Free to join, Freelancers Union is changing the power of being a freelancer in the US. Check out their offerings!

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6 SEO Services You Shouldn't Waste Your Money On - 'Net Features - Website Magazine

6 SEO Services You Shouldn't Waste Your Money On - 'Net Features - Website Magazine | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

I suspect the author could have written a book on this topic! 

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Six Facebook Marketing Tips From the Pros |

Six Facebook Marketing Tips From the Pros | | Marketing and Creative Services | Scoop.it
Would you like to improve your Facebook marketing? This article shows the latest Facebook marketing tips the pros use to boost their Facebook marketing.
Wendy Flanagan's insight:

Some great tips in this article!

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The World's 26 Best Commercials of 2013-14

The World's 26 Best Commercials of 2013-14 | Marketing and Creative Services | Scoop.it
Yesterday we looked at the 17 best print campaigns of the past year, as judged by the Press Lions judges at last week's Cannes Lions festival. We continue our Cannes recaps today with the best video spots of the year.
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Margarita Brugarolas's curator insight, June 24, 9:01 AM

 The World's 26 best commercials of 2013-14 #m5iteumh #miscoopit

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CMOs Expect Major Change in Next 5 Years

CMOs Expect Major Change in Next 5 Years | Marketing and Creative Services | Scoop.it
Threequarters of global marketing chiefs see digital creating a new game in the years directly ahead. The same number, however, doubt theyll be ready for it
Wendy Flanagan's insight:

The time required from the perspectives of IT integration, marketing effectiveness, staff training and workflow enhancement is outpaced by the development and introduction of new technology, compounded by ongoing changes to interface use and API purpose. By adding a solutions review person as a permanent member of the marketing team, digital marketing has changed the budget allocation more than originally anticipated.

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Mobile-First Predictive Sales Tool Clari Raises $20M More To Widen Its Big Data Net

Mobile-First Predictive Sales Tool Clari Raises $20M More To Widen Its Big Data Net | Marketing and Creative Services | Scoop.it
 It was just in April that Clari — a mobile-first sales tool that uses data science and predictive analytics to help sales people do their jobs — emerged from stealth with $6 million in backing from Sequoia.
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How to Write Great Headlines That Go Viral

How to Write Great Headlines That Go Viral | Marketing and Creative Services | Scoop.it
Wanna know a secret? The headline of this post alone, with proper placement and sharing of the article of course, might take this viral. If so, everything I'm about to share will be validated.
Wendy Flanagan's insight:

Just as with any #marketing campaign, you have to establish a #creative tone for writing and imagery. While it would be fantastic to be able to use cute kittens for everything, the headline is often the most powerful component. 

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Mailers: Don't Lose $Millions for Small Violations

Mailers: Don't Lose $Millions for Small Violations | Marketing and Creative Services | Scoop.it
Ignorance is no defense against the law or USPS. "The U.S. Postal Service assessed Southern California Edison $7.6 million in penalties for not keeping its address lists up to date and Sears $1.1 million for allegedly violating the rules governing how folded self-mailers should be sealed, according to the lawsuits," reads a June 30 blog post in Dead Tree Edition. Poor data hygiene cost SCE its $7.6 million discount for preparing 82 million pieces of presorted First-Class mail sent between May 14, 2007 and November 26, 2008, according to the post.
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Here's the Best Way to Promote Yourself on Social Media

Here's the Best Way to Promote Yourself on Social Media | Marketing and Creative Services | Scoop.it
This post is in partnership with Buffer. The article below was originally published on Buffer. Written by Kevan Lee   If you’ve been to any of Buffer’s social media accounts recently (take Twitter, for instance), you may have noticed that the lion’s share of stories we share ...
Wendy Flanagan's insight:

I like to see the breakdown of content types dedicated to earning trust and keeping interest. Good stuff from @buffer

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10 Surprising and Important Social Media Stats You Need To Know

10 Surprising and Important Social Media Stats You Need To Know | Marketing and Creative Services | Scoop.it
See what the data says about best practices for Facebook, Twitter, and more with these surprising social media stats and action steps you can implement now.
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Google Removes Author Photos From Search: Why And What Does It Mean?

Google Removes Author Photos From Search: Why And What Does It Mean? | Marketing and Creative Services | Scoop.it
The search world was rocked by yesterday’s announcement by Google’s Webmaster trends analyst John Mueller that Google will be removing all author photos and Google+ view counts from search results on both desktop and mobile. This change will roll out to all users over the next few days. The pressing question for most people is […]
Wendy Flanagan's insight:

#Google can rewrite the rules everyday because it owns Search until someone else steps up.

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Quirky ‘LEGO Sunglasses’ That Can Be Customized With Colorful Toy Bricks - DesignTAXI.com

Quirky ‘LEGO Sunglasses’ That Can Be Customized With Colorful Toy Bricks - DesignTAXI.com | Marketing and Creative Services | Scoop.it
A Japanese eBay seller known as “g.h.r-japan” is selling the fun and playful “Nanoblock Sunglasses” on his shop—this customisable...
Wendy Flanagan's insight:

I like the #personalization idea for the glasses - but probably wouldn't wear them #design

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New Facebook Column Ads: This Week in Social Media |

New Facebook Column Ads: This Week in Social Media | | Marketing and Creative Services | Scoop.it
Social media news and new developments making social media marketing easier. (Facebook column ads, app insights, Pinterest notifications, Buffer Daily app.)
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Advanced Marketing Analytics Cheat Sheet for CEOs

Advanced Marketing Analytics Cheat Sheet for CEOs | Marketing and Creative Services | Scoop.it
At MarketShare, we help companies clearly see which marketing investments work, which don't, and how budgets can be most effectively deployed. Our MarketShare platform lets our clients look deeper into the numbers, deeper into how consumers respond, and deeper into which actions will drive the most value.
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4 Social Contests to Copy - 'Net Features - Website Magazine

4 Social Contests to Copy - 'Net Features - Website Magazine | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

Let's not say "copy"... how about "learn from"?

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Crash Course On Google My Business - 'Net Features - Website Magazine

Crash Course On Google My Business - 'Net Features - Website Magazine | Marketing and Creative Services | Scoop.it
Wendy Flanagan's insight:

Keep up with Google 

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Marketing Automation Can Lead to Increased Revenue - Chief Marketer

Marketing Automation Can Lead to Increased Revenue - Chief Marketer | Marketing and Creative Services | Scoop.it
A new study from RazorSocial shows that 25% of companies that have adopted marketing automation reported a boost in revenue between 30 and 49 percent.
Wendy Flanagan's insight:

One of the reasons marketing automation increases conversion is that, during implementation, you have to take a deep look at the customers' behaviors and what actions are really indicators of true interest. Most companies never make time to establish that baseline and weighting as part of their sales and marketing cycles - thus, never truly identify the triggers for conversion.

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The Evolution of Marketing Automation

The Evolution of Marketing Automation | Marketing and Creative Services | Scoop.it
As a marketer, I have a different outlook on digital communications than most consumers.I see the connections between omnichannel marketing strategies that trigger emails and display campaigns and site personalization tailored to me based on my previous behaviors. I understand how looking at a refrigerator on a major retailer’s website provides enough data to target me through marketing automation platforms via emails and Facebook campaigns, personalized to the model and prices that I view Topic: Digital Marketing.
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Truth In Advertising Gains Support, But Photoshop Regulation Is A Tall Order - International Business Times

Truth In Advertising Gains Support, But Photoshop Regulation Is A Tall Order - International Business Times | Marketing and Creative Services | Scoop.it
International Business Times Truth In Advertising Gains Support, But Photoshop Regulation Is A Tall Order International Business Times Seth Matlins, a former talent agent for CAA and an early champion of truth-in-advertising legislation, launched...
Wendy Flanagan's insight:

#retouching vs truth-in-advertising

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