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Scooped by Ezelna Jones
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2013's Complex Social Media Landscape in One Chart

2013's Complex Social Media Landscape in One Chart | Marketing Analytics | Scoop.it
When Brian Solis introduced the first Conversation Prism in 2008, the world was a seemingly simpler place. There were 22 social media categories, each of which had just a handfu...
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Scooped by Ezelna Jones
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How Can I Migrate My Google Data from One Account to Another?

How Can I Migrate My Google Data from One Account to Another? | Marketing Analytics | Scoop.it
Dear Lifehacker,
I have multiple Gmail accounts and a Google Apps account. I have to sign in to one for Google Voice, into another for docs and Gmail, and use the third for Google+.
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Rescooped by Ezelna Jones from Strategy and Competitive Intelligence by Bonnie Hohhof
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Competitive Intelligence as a Weapon for Business [Guide]

Competitive Intelligence as a Weapon for Business [Guide] | Marketing Analytics | Scoop.it

Competitive intelligence is “the action of defining, gathering, analyzing, and distributing intelligence about products, customers, and competitors …”. We, affiliates, already know the value gained from a thorough understanding of keyword & market research but these two items merely touch the surface of what can be learned from the competition.

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Via Bonnie Hohhof
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Google Analytics Becomes A Robust Testing Platform With Content Experiments API - Analytics Blog

Google Analytics Becomes A Robust Testing Platform With Content Experiments API - Analytics Blog | Marketing Analytics | Scoop.it
RT @pere_rovira: A/B test on any digital platform (online or not) with new GA content experiments API #googleanalytics http://t.co/HKKyYRodak
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Rescooped by Ezelna Jones from The MarTech Digest
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Lattice for Marketing: Automated Lead Scoring with Predictive Analytics


Via marketingIO
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marketingIO's curator insight, June 4, 2013 10:54 AM

We're not shilling for Lattice, but we thought this product fact sheet was interesting inasmuch as it describes predictive embedded within MA as the way it should be.


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