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Cómo usan sus usuarios las cinco grandes plataformas sociales

Cómo usan sus usuarios las cinco grandes plataformas sociales (#infografia)...
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market research topics
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2016 Internet Trends Report

The 2016 edition of Mary Meeker's annual Internet Trends report covers today's Internet growth and an in-depth look at the following: • Global Internet us…
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Want to Learn to Code? Google Says You Should Play With Blocks

Want to Learn to Code? Google Says You Should Play With Blocks | market research topics | Scoop.it
With a new initiative called Project Bloks, a team of Google researchers is trying to make coding a hands-on experience---literally.
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Realidad mixta

Realidad mixta

La realidad mixta o MR (sigla del inglés, Mixed Reality) o realidad híbrida consiste en combinar mundos virtuales con el mundo real (físico) a tiempo real. Esta combinación permite crear nuevos espacios en los que interactúan tanto objetos y/o personas reales como virtuales.

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Storytelling in market research: 7 tips on how to find the story in your data - Vision Critical Blog

Storytelling in market research: 7 tips on how to find the story in your data - Vision Critical Blog | market research topics | Scoop.it
Here are seven tips for market researchers on how to find compelling stories from your data.
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The Top 20 Most Innovative Market Research Suppliers (A GRIT 2016 Sneak Peek)

The Top 20 Most Innovative Market Research Suppliers (A GRIT 2016 Sneak Peek) | market research topics | Scoop.it
A sneak peek of the upcoming Q1-Q2 2016 GRIT Report with the Top 20 Most Innovative Research Companies.
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Content Curation Tools: The Ultimate List - Content Marketing Forum

Content Curation Tools: The Ultimate List - Content Marketing Forum | market research topics | Scoop.it
The Ultimate List of Content Curation Tools and accompanying map, is comprised of both business grade tools that support organizations’ content marketing strategies, as well as personal curation tools that can be used by individuals for hobbyist or organizational purposes.
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A Content Marketer's Guide to Data Scraping

A Content Marketer's Guide to Data Scraping | market research topics | Scoop.it
Taking advantage of big data doesn't necessarily require expensive tools. With a free plugin for Excel, you can scrape what you need directly into a spreadsheet and take matters into your own hands.
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67 Ways to Increase Conversion with Cognitive Biases

67 Ways to Increase Conversion with Cognitive Biases | market research topics | Scoop.it
Human behavior is affected by built-in biases. Learn how these cognitive biases in your customers can improve your conversion optimization.
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3 Cool New Keyword Tools for Generating Content Ideas | WordStream

3 Cool New Keyword Tools for Generating Content Ideas | WordStream | market research topics | Scoop.it
You know how they say you should shake up your work-out routine from time to time to “shock your body”? (Real talk: I never do this.) The same is true of your keyword research routine – changing up your tools is a great way to get new content ideas. The WordStream Free Keyword Tool and AdWords Keyword Planner are old, reliable favorites, but here are three newish/new-to-me keyword tools that I’ve been using lately to find new keywords to conquer.
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Ranking Factors Expert Survey

Ranking Factors Expert Survey | market research topics | Scoop.it
Every two years, Moz surveys the opinions of dozens of the world's brightest search marketers and runs correlation studies to better understand the workings of search engine algorithms. Here are the results for 2015.
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The Best Research Tools for Finding Kick-Ass Content

The Best Research Tools for Finding Kick-Ass Content | market research topics | Scoop.it
This is a guest contribution from Jonathon Ohayon of Brilliance.com From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. However, ideas can be elusive and trending subject matter can be hard to nail down. Tools ...more
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The Average Face of a Brand Model

The Average Face of a Brand Model | market research topics | Scoop.it
We took the most frequently featured faces for popular brands and mashed them together.
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Seeing Data: Visualisation design should consider how we respond to statistics emotionally as well as rationally.

Seeing Data: Visualisation design should consider how we respond to statistics emotionally as well as rationally. | market research topics | Scoop.it
Understanding data visualisations is an essential skill in today’s data-driven society. But beyond technical considerations like accuracy and consistency, what makes a good visualisation and …
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Cool hunting: This Week's Picks

Cool hunting: This Week's Picks | market research topics | Scoop.it
Rick Owens goes full frontal, Microsoft's HoloLens, meditating in a Vegas nightclub and more in our weekly look at the web
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¿Por qué se ha derrumbado el alcance orgánico de las marcas en Facebook? - Upsocl Labs: The Blog

¿Por qué se ha derrumbado el alcance orgánico de las marcas en Facebook? - Upsocl Labs: The Blog | market research topics | Scoop.it
    El alcance orgánico en Facebook ha caído en picada. La causa ha sido la actualización en su modelo de negocio enfocado, ahora, en el Social Business. El algoritmo que determina las visualizaciones de las publicaciones en el news feed de los usuarios ha cambiado y esto ha afectado directamente a las fan pages de las marcas. El alcance orgánico de éstas ha descendido drásticamente: en promedio ha disminuido entre un 45% y un 75%. En otras palabras, cada publicación tiene un alcance natural que fluctúa entre el 3% y el 6% del total de fans de la página. Sin embargo, muchas páginas están teniendo ya valores del 1%. Esta tendencia ya comenzó hace varios años. En 2014, Social@Ogilvy realizó un estudió donde afirmó que en 2012, Facebook limitó el alcance orgánico del contenido publicado por páginas de marcas en torno a un 16%. En diciembre de 2013 se redujo aún más y en 2014 ya estaba alcanzando el 6%. Según Social@Ogilvy, el alcance del contenido de estas páginas está destinado a ser cero, es solo una cuestión de tiempo. ¿Qué hay detrás del cambio del algoritmo? ¿Cuál es el objetivo? Una vez más, el objetivo está directamente relacionado con mejorar la experiencia del usuario: acabar con la saturación de publicaciones en el feed de noticias y enfocarse en publicaciones relevantes. Ofrecer al usuario contenido en el que esté interesado y que le genere valor en su día a día. “Imagínate que pudieras elegir los 10 sucesos más significativos que sucedieron hoy en la Tierra y tener acceso a ellos. Eso es a lo que aspiramos convertir el feed de noticias de Facebook”. Chris Cox, Jefe de producto de Facebook. Según Facebook, existe un promedio de 1.500 posibles publicaciones diarias a mostrar en el feed de cada usuario. De ese promedio, Facebook filtra 300Seguir leyendo;
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17 Data Visualization Tools & Resources You Should Bookmark

17 Data Visualization Tools & Resources You Should Bookmark | market research topics | Scoop.it
Uncover the tools you need to source credible information and create stunning data visualizations.
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Does market research need to learn to speak the 'Language of Emojis'?

Does market research need to learn to speak the 'Language of Emojis'? | market research topics | Scoop.it
Emoji marketing is a hot trend for 2016, growing rapidly month on month. If a product can convey meaning through the use of emojis, can we apply th
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20 creative double-page magazine ads that will make you look twice!

20 creative double-page magazine ads that will make you look twice! | market research topics | Scoop.it
Check out the creativity of these double-page print ads...some are totally brilliant! :)
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Gender, Age, and Responsiveness to Cialdini’s Persuasion Strategies

Gender, Age, and Responsiveness to Cialdini’s Persuasion Strategies | market research topics | Scoop.it
By Rita Orji and Rita Orji in Human Computer Interaction and User Experience (UX). Research has shown that there are differences in how males and females respond to persuasive attempts. This paper examines the persuasiveness of the six persuasive
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'Marketing research' US visual keyword research & content ideas : AnswerThePublic.com

'Marketing research' US visual keyword research & content ideas : AnswerThePublic.com | market research topics | Scoop.it
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How to do Keyword Research the Smart Way: Targeting Interest and Intent

How to do Keyword Research the Smart Way: Targeting Interest and Intent | market research topics | Scoop.it
These days, effective keyword research is an increasingly important skill for digital marketers.
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