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Market Opportunities and Emerging Trends in the Prepaid Card Market in Nigeria: Market Profile

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Synopsis

The report provides top-level market analysis, information and insights on the Nigerian prepaid card market, including:
• Current and forecast values for the prepaid card industry in Nigeria
• Comprehensive analysis of the prepaid card industry market attractiveness, covering key trends and drivers
• Detailed analysis of the marketing strategies adopted for selling prepaid cards used by various bankers in the market
• Detailed analysis of the challenges affecting the prepaid card industry in Nigeria
• Company profiles of the major insurers in the prepaid card industry in Nigeria

Summary

Nigeria has one of the fastest-growing economies in Sub-Saharan Africa. The country recorded impressive levels of economic growth and posted a CAGR of XX% during the review period. The increase was mainly attributed to the rapid growth of the financial, legal, communication and entertainment industries.

The Nigerian prepaid cards market is small in size. The prepaid cards business is still in its early stages of development and therefore, competition is not intense. All the major banks have entered the market, but this does not constitute a major part of their product portfolios. United Bank for Africa Plc, Intercontinental Bank Plc, Zenith Bank Plc, Guaranty Trust Bank Plc and First Bank of Nigeria Plc are the leading banks functional in this market.

Scope

• This report provides a comprehensive analysis of the prepaid card industry in Nigeria
• It offers a detailed analysis of the key markets in Nigerian prepaid card industry, along with market forecasts until 2016
• It details the different macroeconomic factors affecting the prepaid card industry in Nigeria
• It covers an exhaustive summary of the key trends and drivers affecting the prepaid card industry
• It outlines the current regulatory framework in the industry
• It details the marketing strategies used by various banks
• It profiles the major banks in the prepaid card market in Nigeria

Reasons To Buy

• Make strategic business decisions using top-level historic and forecast market data related to the prepaid card industry and each market within it
• Understand the key market trends and growth opportunities within the Nigerian prepaid card market
• Assess the competitive dynamics in the prepaid card market in Nigeria
• Gain insights into the marketing strategies used by prepaid card vendors
• Gain insights into the key regulations governing the prepaid card market in Nigeria

 

Table of Contents :

 

1 Executive Summary
2 Prepaid Cards Market in Nigeria
2.1 Market Environment
2.1.1 Regulatory framework
2.1.2 Microeconomic indicators
2.1.3 Banking sector structure in Nigeria
2.1.4 Payment systems in Nigeria
2.2 Market Size and Growth Potential
2.2.1 Nigerian banking industry market size
2.2.2 Nigerian prepaid cards market size
2.3 Marketing Strategies Adopted for Selling Prepaid Cards
2.4 Competitive Landscape
2.5 Key Trends, Growth Drivers and Challenges for Prepaid Cards Market in Nigeria
2.5.1 Business trends and growth drivers
2.5.2 Challenges
3 Appendix
3.1 About BRICdata
3.1.1 Areas of expertise
3.2 Methodology
3.3 Disclaimer

List of Tables

Table 1: Nigeria’s GDP at Constant Prices (NGN Trillion), (Base Year 1999–2000), 2007–2016
Table 2: Nigeria’s Annual Disposable Income (NGN Trillion), 2007–2016
Table 3: Inflation Rate (%), 2007–2016
Table 4: Mobile Phone Penetration Rate (%), 2007–2016
Table 5: Types of Commercial Banks on the Basis of Minimum Capital Requirements,(NGN Billion)
Table 6: Minimum Capital Requirements of Various Types of Specialized Banks, (NGN Billion)
Table 7: Nigerian Commercial Bank’s Assets,(NGN Trillion), 2007–2011

List of Figures

Figure 1: Nigeria’s GDP at Constant Prices (NGN Trillion), (Base Year 1999–2000), 2007–2016
Figure 2: Nigeria’s Annual Disposable Income (NGN Trillion), 2007–2016
Figure 3: Inflation Rate (%), 2007–2016
Figure 4: Mobile Phone Penetration Rate (%), 2007–2016
Figure 5: Urban and Rural Population, 2007–2016
Figure 6: Nigeria FDI Inflow,(NGN Billion), 2007–2010
Figure 7: Electronic Card-Based Transactions by Volume, 2010
Figure 8: Nigerian Commercial Banks’ Assets,(NGN Trillion), 2007–2011
Figure 9: Nigerian Prepaid Cards Market Size, (NGN Billion), 2011 vs. 2016

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