Travel and Tourism in Hungary: Key Trends and Opportunities to 2016 - Market Research Reports | Market Research Report || Company Profile | Scoop.it

 

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Travel and Tourism in Hungary: Key Trends and Opportunities to 2016

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Synopsis

The report provides comprehensive and in-depth analysis, information and insights related to tourist flows in Hungary, including:
• Analysis of factors that influence demand in the Hungarian travel and tourism industry
• Historic and forecast tourist volumes covering the entire travel and tourism industry in Hungary
• Detailed analysis of domestic, inbound and outbound tourist flows by geographic region and purpose of travel

Summary

Hungary’s travel and tourism sector generated 3.8% of the national GDP and created 372,800 jobs, representing 10% of the country’s total employment levels in 2011. Of the total jobs created through the travel and tourism sector, 212,500 jobs were direct industry jobs, while 160,300 jobs were created through the travel and tourism supply chain. The total number of domestic and outbound trips undertaken by Hungarian residents decreased mainly due to the global economic crisis, which caused job losses and reduced levels of consumer confidence. Despite this, the volume of Hungarian tourists increased at a slow pace in 2011, due to the country’s improved economic environment, rising employment levels and provision of low-priced travel services.

Scope

This report provides an extensive analysis related to tourism demands and flows in Hungary:
• It details historical values for the Hungarian tourism industry for 2007–2011, along with forecast figures for 2012–2016
• It provides comprehensive analysis of travel and tourism demand factors with values for both the 2007–2011 review period and the 2012–2016 forecast period
• The report makes a detailed analysis and projection of domestic, inbound and outbound tourist flows in Hungary

Reasons To Buy

• Take strategic business decisions using detailed historic and forecast data related to tourist flows in Hungary
• Understand the demand factors within the Hungarian travel and tourism industry, along with key market trends and growth opportunities
• Analyze the domestic, inbound and outbound tourist flows by geographic region and purpose of visit

Key Highlights

• Hungary’s travel and tourism sector generated 3.8% of the national GDP and created 372,800 jobs, representing 10% of the country’s total employment levels in 2011.
• Budapest is the world’s 11th most popular location for holding business conferences.
• Hungary is gaining prominence in the field of medical tourism due to the presence of thermal baths, therapeutic caves, sanatoriums and wellness hotels. Budapest has been perceived as the world’s spa capital for many decades.
• Lake Balaton registered the highest share of Hungary’s total domestic trips in 2011.

 

Table of Contents :

 

1 Introduction
1.1 What is this Report About?
1.2 Definitions
1.3 Methodology
2 Executive Summary
3 Tourism Demand Factors
3.1 Typical Annual Employee Holiday Entitlement by Type
3.2 Total Population by Age Group
3.3 Male Population by Age Group
3.4 Female Population by Age Group
3.5 Number of Households
3.6 Mean Household Income
3.7 Number of Trips by Season
3.8 Number of Trips by Residents
3.9 Average Length of Trips
4 Tourism Flows
4.1 Analysis of Tourism Flows
4.2 Total Domestic Trips
4.3 Domestic Trips by Region
4.4 Domestic Trips by Purpose of Visit
4.4.1 Number of business trips by domestic tourists
4.4.2 Number of leisure trips by domestic tourists
4.4.3 Number of other personal trips by domestic tourists
4.5 Number of Overnight Stays on Domestic Trips
4.6 Total International Arrivals
4.7 Number of International Arrivals by Region of Origin
4.7.1 International arrivals by country of origin – Asia-Pacific
4.7.2 International arrivals by country of origin – Europe
4.7.3 International arrivals by country of origin – North America
4.8 International Arrivals by Purpose of Visit
4.8.1 Inbound business tourist volume trend
4.8.2 Inbound leisure tourist volume trend
4.8.3 Inbound other tourist volume trend
4.9 Total International Departures
4.1 Number of International Departures by Destination
4.10.1 International departures to Europe
4.10.2 International departures to North America
4.11 International Departures by Purpose of Visit
4.11.1 Outbound business tourist volume trend
4.11.2 Outbound leisure tourist volume trend
4.11.3 Outbound other tourist volume trend
4.12 Number of Overnight Stays on International Trips

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