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How to Advertise Your New Product Using Market Research

How to Advertise Your New Product Using Market Research | Market Research | Scoop.it
Business intelligence can ensure that your target audience knows the benefits of your product and increases the likelihood of them purchasing it.
Richard Washington's insight:

Promoting your new business or product can be tricky.  Figuring target demographics and optimal advertising avenues can be make the difference when it comes to building brand awareness.

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5 Market Research Mistakes You Must Avoid

5 Market Research Mistakes You Must Avoid | Market Research | Scoop.it
These 5 market research mistakes must be avoided in order to ensure actionable results that a company can use to uncover business opportunities.
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How To Create Effective Posts on the 4 Main Social Sites [Infographic]

How To Create Effective Posts on the 4 Main Social Sites [Infographic] | Market Research | Scoop.it
It can be tough knowing what works on which social site. This infographic lays it out nicely. It will show you how to create effective posts on each site.


If you want to be very effective at posting on Facebook, Twitter, Pinterest and Google+, it can take a bit more finesse and patience than expected. Just like you learn through trial and error what topics your blog readers gravitate to, you have to take time to learn about your social media audiences as well.

With this infographic, learn how to create effective posts on each major site to maximize reach and potential.


Via Lauren Moss, Ally Greer
Richard Washington's insight:

Effective social segmentation is critical for both personal and company brand building. Developing fluency in how people communicate relative to the social network makes your efforts more effective.

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Samuel Pustea's comment, July 10, 2013 1:20 PM
Yes, almost all of us post to all of those 4 social media sites. ;)

I love the little details one can learn in making the best social updates int heir network.

Almost all the social updates I do are based on the testing I have done.

Samuel from internetdreams.com
Amanda N Snyder's comment, July 10, 2013 3:00 PM
Social networking is a never-ending experiment. You are free to enjoy the journey because there is no ultimate destination!
Antoine Gravet's curator insight, September 10, 2013 11:20 AM

La recette pour créer des posts, publications optimales sur les réseaux sociaux Pinterest, Facebook, Twitter et Google+ avec les créneaux horaires pour être vu. Guide pour le CM à imprimer et à garder sur soi ;)

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Baby Boomers Beware: Millennials Are Coming | MarketResearch.com

Baby Boomers Beware: Millennials Are Coming | MarketResearch.com | Market Research | Scoop.it
Global spending market research indicates that millennials will become wealthiest population ahead of baby boomers in the future.
Richard Washington's insight:

Millennials will become the leaders in overall spending because the dollar won't stretch as well as it decades ago, which call for frequent speniding  to stay afloat.

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The 10 Questions You Should Ask Before Conducting Market Research

The 10 Questions You Should Ask Before Conducting Market Research | Market Research | Scoop.it
Shaping your approach to market research can make the difference when satisfying your market research objectives.
Richard Washington's insight:

Understanding how to build a framework for market research is as important as conducting market research itself.

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Don't Make These 10 Product Management Mistakes

Don't Make These 10 Product Management Mistakes | Market Research | Scoop.it
These 10 product management mistakes will lead you to failure if you neglect them. Every product manager must be aware of these potential pitfalls.
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5 Most Effective Ways to Use Twitter for Market Research

5 Most Effective Ways to Use Twitter for Market Research | Market Research | Scoop.it
Twitter has created market research opportunities with it's real-time engagement. Here are key ways to effectively use Twitter for market research.
Richard Washington's insight:

Learn how to leverage the research benefits inherent in Twitter.

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How to Use Market Research to Take Your Product to Market

How to Use Market Research to Take Your Product to Market | Market Research | Scoop.it
To bring your new product to the market, extensive market research needs to be performed to increase its chance for success.
Richard Washington's insight:

Use market research to launch your new business.

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How Market Research Aids Crowdfunding

How Market Research Aids Crowdfunding | Market Research | Scoop.it
Crowdfunding has created opportunities to raise money for entrepreneurs to get their business started. Let's examine market research's role.
Richard Washington's insight:

Even crowdfunding needs to have a firmly established foundation based on business intelligence.

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