Why Story Matters - @Thaler Pekar | Mapmakers | Scoop.it

   “Communication is more than a transmission or transference device—it is a way in which we connect with and realize our humanity.” In my work, I help people share their stories so listeners will find resonance and will share their own stories in return. This is how mutual communication helps advance humanity. The one thing I would like you to take away is that communication is more than transactional. Communication can be transformative.

   Modern, effective communication is more than transactional. Communication can be transformative. Communication has to be about engagement.