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Understanding Facebook’s EdgeRank | Social Media Today

Understanding Facebook’s EdgeRank | Social Media Today | Managing Social Media Leapfrawg | Scoop.it
A recent controversy over average Facebook Page reach led Facebook to publicly announce the four main factors it uses to determine the reach each Page post gets.
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Learn a little bit of the mystery behind how Facebook decides how many of your fans will see your posts.

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10 Strategies Used by Successful Content Marketers

10 Strategies Used by Successful Content Marketers | Managing Social Media Leapfrawg | Scoop.it
Content Marketers looking to gain an edge in 2013 must use a variety of tactics to fuel their brands' growth.
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Want some tips from the Successful Content Marketers?  Check this out.

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10 Ways to Avoid Becoming a Social Media Robot - Small Business Trends

10 Ways to Avoid Becoming a Social Media Robot - Small Business Trends | Managing Social Media Leapfrawg | Scoop.it
Autotweeting and constantly sending promotional links won't help you see ROI on social media marketing. Use these tips to avoid becoming a social media robot.
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Too many small businesses act like robots when it comes to using social media. That's a big turn-off for consumers, Susan Payton writes. "People follow brands that seem like they’re run by humans."

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3 Reasons That Avoiding Social Media Will Hurt Your Business | Social Media Today

3 Reasons That Avoiding Social Media Will Hurt Your Business | Social Media Today | Managing Social Media Leapfrawg | Scoop.it
Social media is essential for every business. It has introduced new ways to either help, or hurt your bottom line in the long run. In fact, you don't even need to see a direct ROI right now to know that every professional needs to use it.
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Still not taking Social Media seriously for your business? Might be time to before it's too late.

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Find the Perfect Hire by Tapping Into Social Media

Find the Perfect Hire by Tapping Into Social Media | Managing Social Media Leapfrawg | Scoop.it
Follow these 3 tips to find the perfect hire and new social media savvy employees for your business or organization.
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3 tips that will save you time finding that perfect employee.

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Google+ introduces new Page manager dashboard

Google+ introduces new Page manager dashboard | Managing Social Media Leapfrawg | Scoop.it
Google+ releases a new Page manager dashboard that provides users with analytics tools and a cleaner user interface.
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Google+ keeps improving their platform making it easier to manage for business.

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Intuit_2013_SocialRoadMap

Intuit_2013_SocialRoadMap | Managing Social Media Leapfrawg | Scoop.it
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Intuit has put together a helpful 12 month Social Media plan, in infographic form.

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5 Ways to Boost Your Small Business Twitter Account

5 Ways to Boost Your Small Business Twitter Account | Managing Social Media Leapfrawg | Scoop.it
Managing your social media presence is tricky enough when you're simultaneously keeping up with the challenges of starting your own small business or freelance operation.
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Retweets are no replacement for original comments, but they can keep your customers interested in between original tweets. And 4 more ways to boost your Business Twitter presence.

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The Number One Mistake Retail Brands Make When It Comes To Twitter - Forbes

The Number One Mistake Retail Brands Make When It Comes To Twitter - Forbes | Managing Social Media Leapfrawg | Scoop.it
Ah Twitter, the blue-birded blogging birthplace of tweets and retweets, where brands, marketers and advertisers alike have staked their claim - all in an attempt to increase their bottom line via real-time engagement.
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Too many retailers take a "set it and forget it" approach to Twitter, and essentially ignore incoming tweets, writes Steve Olenski.

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David And Goliath: Tips to Create Competitive Content

David And Goliath: Tips to Create Competitive Content | Managing Social Media Leapfrawg | Scoop.it
Begin to leverage your blog and website and learn how to compete with these 5 tips to create competitive content. Get started today!
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You are not alone trying daily to be creative in developing Content for your online marketing. These 6 tips offer help and encouragement.

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3 ways to integrate social media into your e-mail marketing campaign | SmartBlogs

3 ways to integrate social media into your e-mail marketing campaign | SmartBlogs | Managing Social Media Leapfrawg | Scoop.it
Websites that existed prior to the age of social media shared content through the use of newsletters that were e-mailed to listed subscribers. Although soc
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Adding social media links to existing newsletters is a great way to expand readership and increase brand awareness

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Simple Tips to Make Your Hashtags Work | b2bmarketing.net

Simple Tips to Make Your Hashtags Work | b2bmarketing.net | Managing Social Media Leapfrawg | Scoop.it
Where the B2B marketing community comes together to share information, news, insights and knowledge of B2B marketing issues.
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These are 9 very good tips to help use Hashtags the right way. Remember to #not #over #use #them.

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Does Facebook Praise Kill Self-Control? | Wired Business | Wired.com

Does Facebook Praise Kill Self-Control? | Wired Business | Wired.com | Managing Social Media Leapfrawg | Scoop.it
One hateful Facebook comment might reduce you to tears, but a recent study found that the "likes" prompted by your status updates and photo posts might also have a negative impact, especially on your waistline and pocketbook.
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Browsing Facebook made people more likely to reach for a cookie rather than a healthier snack. Does Facebook Praise Kill Self-Control?

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58 Social Media Tips for Content Marketing

This eBook includes a collection of best practices for the top social media channels that content marketers use to reach their audiences, including examples of
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Warning: these 58 Social Media Tips could Explode your Content Marketing

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8 tips for supercharging your LinkedIn profile | SmartBlogs

8 tips for supercharging your LinkedIn profile | SmartBlogs | Managing Social Media Leapfrawg | Scoop.it
In the past, I've written about how I use LinkedIn and also offered 13 fast tips to optimize your profile. But there's still so much more to learn about th
Jim David's insight:

LinkedIn users who want to see better results from the network should start by fine-tuning their profile, Isra Garcia writes. They should also leverage third-party introductions, and be transparent about what they're hoping to get out of every interaction with others. Listing your skills and adapting to the network's profile format will also help users stand out, Garcia writes.

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Marketers Jump on Super Bowl Blackout With Twitter | Special: Super Bowl - Advertising Age

Marketers Jump on Super Bowl Blackout With Twitter | Special: Super Bowl - Advertising Age | Managing Social Media Leapfrawg | Scoop.it
marketers immediately tried to leverage the super bowl power outage -- which otherwise disrupted some of the most expensive and long-laid plans in advertising.
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The use of Social Media allows Marketers to turo-boost their brands on the fly during the Super Bowl.

 

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Ultimate Recap: The 12 Best New Social Media Tools from 2012

Ultimate Recap: The 12 Best New Social Media Tools from 2012 | Managing Social Media Leapfrawg | Scoop.it
One of the big themes of my Top New Social Media Tools from 2011 was the maturation of social networks like Google+, Instagram, and Pinterest as well as the trend of automation to auto-creation.
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A recap of some of the best Social Media tools of 2012

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Foursquare launches new mobile app for business owners | PCWorld

Foursquare launches new mobile app for business owners | PCWorld | Managing Social Media Leapfrawg | Scoop.it
Foursquare has launched a new mobile app aimed at making it easier for the 1 million business owners using the service to connect and share news with customers.
Jim David's insight:

Foursquare has expanded its mobile services with an application designed to enable its business customers to deliver information to the 30 million people who access the location-based social network on their smartphone.

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Avocado trying to establish a place for a social network of two

Avocado trying to establish a place for a social network of two | Managing Social Media Leapfrawg | Scoop.it
No one wants to be an annoying Facebook couple posting incessantly on each others walls, but a few couples-only apps are coming onto the market with solutions. Avocado, launched by ex-Googlers, is looking to give couples their own space online.
Jim David's insight:

Do you think a Social Media Network just for couples will work?  Meet Avocado.

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9 Website Must Haves That Your Website Needs

9 Website Must Haves That Your Website Needs | Managing Social Media Leapfrawg | Scoop.it
A sales professional lists 9 website must haves so that you can convert visitors into prospects and then clients.
Jim David's insight:

If you want to generate more leads on your website, think about adding videos, customer testimonials and a comments section to your site, advises Chris Hamilton.

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Mistakes That Will Ruin Your Website SEO | Social Media Today

SEO
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Just a few mistakes can make your website hard to find for potential customers searching for your products or services.  Don't make any of these!

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Heatmaps to Help Your Google+ Profile Image Appear in Search Results

Heatmaps to Help Your Google+ Profile Image Appear in Search Results | Managing Social Media Leapfrawg | Scoop.it
Check out these fascinating case studies featuring heatmaps and learn how to take a Google+ profile image that will generate click throughs.
Jim David's insight:

How your Google+ profile picture can help your content get noticed

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Blogging Tips: 10 Ways to Avoid Becoming a Content Robot

Blogging Tips: 10 Ways to Avoid Becoming a Content Robot | Managing Social Media Leapfrawg | Scoop.it
If you're writing your blog posts on autopilot, you may be a content robot. Here are some blogging tips to keep passion in your writing and engage readers.
Jim David's insight:

Stuggle keeping your blogs fresh?  These 10 tips should help.

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Fascinating Business Cards Of The World’s Most Famous People - DesignTAXI.com

Fascinating Business Cards Of The World’s Most Famous People - DesignTAXI.com | Managing Social Media Leapfrawg | Scoop.it
Fascinating Business Cards Of The World’s Most Famous People - DesignTAXI.com
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A fun look at the Business Cards of Famous people. 

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Ad Age's 40 Under 40 in Marketing, Agencies and Media | News - Advertising Age

Ad Age's 40 Under 40 in Marketing, Agencies and Media | News - Advertising Age | Managing Social Media Leapfrawg | Scoop.it
ad age honors the innovative young marketing leaders who have made their mark in the client, agency and media realms -- all before their 40th birthdays.
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Meet those under 40 who have already made their mark in the World of Marketing.

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