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Here are the best articles from across the web that I can find on using stories and storytelling in business. I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat! I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.
How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.
I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over. If you wonder if I've seen an article that is not included here, send me a message and I'll respond.
And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq ; Via Karen Dietz, Thomas Faltin
Karen Dietz's comment,
May 21, 3:35 PM
Thank you so much for rescooping the Just Story It curation! I appreciate the acknowledgement and have a great week.
Karen Dietz's comment,
May 21, 3:36 PM
I so appreciate the shout-out Jose and thank you so much for re-scooping my curation. Hope you have an awesome week.
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Humans have been telling stories with pictures since the days of cave paintings, so we should be pretty good at it by now.
All right, uswant to increase your business? Then translate your business stories into videos.
I know I know, who's got the time in which is the best tool to use? Most of my stories I share with my clients in the board room. When I think of taking some of my business stories and creating a video or two to share on my website, I get just completely overwhelmed.
But this info graphic drives home the necessity of creating these videos so that your stories can do your marketing for you. For example, for those of you who have products 85% of customers are likely to purchase purchase a product after watching a video on your website about it. Wow!
For service businesses, 65% of the C suite or top senior executives of the company will continue to research you after viewing one of your videos. Wow again!
there are quite a number of articles in this collection about tools and strategies for creating effective digital stories. So dig in, learn lots, and work creating these videos into your schedule. And I'll work hard on trying to take my own advice!
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;
Marty Note
Easy, painless and fun and the video will attract 10x the followers of the same information written into a blog post. Visuals are crushing textuals so be sure to incorporate these tips into your storytelling. Oh, and don't forget STORYTELLING is your marketing strategy. Via Karen Dietz, Jimi Paradise, Martin (Marty) Smith Delete the scoop?
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