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The Amazing Social Media Statistics 2012 – infographic /@BerriePelser

The Amazing Social Media Statistics 2012 – infographic /@BerriePelser | Managing options | Scoop.it
Facebook, Twitter, Instagram, Pinterest 2012′s Most Amazing Social Media Statistics #INFOGRAPHIC Social media differentiates from

Via WordPress SEO & Social Media, Gerrit Bes
WordPress SEO & Social Media's curator insight, January 2, 7:02 AM

The Amazing Social Media Statistics 2012 – infographic /@BerriePelser

Mercor's curator insight, January 3, 5:10 AM

Rescooped by Gerrit Bes from WordPress Google SEO and Social Media onto Latest Social Media News

malek's curator insight, January 3, 8:23 AM

Time to live with 2012 stats.

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Why Brands Must Embrace Visual Social Media in 2013 [infographics]

Why Brands Must Embrace Visual Social Media in 2013 [infographics] | Managing options | Scoop.it

Two infographics provide data and tips to explain why brands must leverage visual social media in 2013 to stay relevant and grow.


Today, the marketing world is still hot on the social media marketing trail, but the trail has diverged. There are different paths with cheerleaders along the way no matter which path a marketer follows.


Ideally, marketers should find the path down the middle that marries all of the elements of social media marketing, but most are not there yet. Many of today’s marketers are still choosing a single path to focus on or jumping back and forth.

For example, those paths include the data and metrics focus, the storytelling focus, the visual focus, and more. This article hones in on the visual focus with the help of two great infographics that visually share the data and tell the story of visual storytelling...


Via Lauren Moss
Bart van Maanen's curator insight, January 8, 5:34 AM

Leerzame infografiek over het gedrag van consumenten online en hoe (klein - middelgroot - groot) bedrijven daar mee omgaan. Het managen van social media is kennelijk nog steeds een kwestie.


Meest opvallende stijger is Instagram, dat door het mobiel delen van foto's deel uitmaakt van de grote visualisering van het web. Hoewel het moeilijk te geloven is met een upload volume van, naar verluidt, 72 uur video per minuut, las ik ook voorspellingen dat video dit jaar nog 'groter' gaat worden. 


Onderaan staan trouwens de links naar een aantal goede bronnen voor dit soort info

Mercor's curator insight, February 4, 7:01 AM

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Janet Louise Stephenson's curator insight, May 3, 10:28 PM

They say a picture is worth a thousand words....

Rescooped by TourdeForce from Usages de l'information : modèles économiques et valorisation
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Le m-commerce séduit peu les Français

Le m-commerce séduit peu les Français | Managing options | Scoop.it

Une étude réalisée par le groupe mondial Rakuten montre les limites du m-commerce en France par rapport à d'autres pays.

Selon une étude réalisée par le groupe Rakuten auprès d'e-consommateurs, le m-commerce ne séduit guère les Français au contraire d'autres nationalités. Ainsi, 15 % des Indonésiens et 13 % des Thaïlandais interrogés achètent volontiers via leur mobile contre 8 % des Américains et des Britanniques et seulement 5 % des Français.


Via Jacques Le Bris, LMabire
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Rescooped by TourdeForce from visualizing social media
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Pinterest Image Optimization [Infographic]

Pinterest Image Optimization [Infographic] | Managing options | Scoop.it
By now it’s pretty clear that Pinterest can bring in big bucks for your business.

As a strong driver of referral traffic to retail sites, Pinterest proves to be a good investment for companies. The key is to make your Pinterest profile stand out, and your Pins are what you need to focus on.
Brought to you by Pinnable Business, today’s infographic is all about optimizing your Pins for success on Pinterest. Pinterest is for the most part a majorly image-based social site, so pinning great photos and content is crucial to your business’s success on the website. Check out the link for more information...

 


Via Lauren Moss
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Rescooped by TourdeForce from The 21st Century
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Take charge of the curation wave with these slick tools

Take charge of the curation wave with these slick tools | Managing options | Scoop.it

In the last couple of years, the tools available to content curators have really taken off on the Web. Some are worthy of the hype and have partly changed the nature of content curation (Pinterest anyone?), and others have a great user base in the content marketing field but are less known to social media or SEO marketers.


Via Susan Bainbridge
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Rescooped by TourdeForce from MarketingHits
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How Hard Work Impacts the Entrepreneur’s Lifestyle [INFOGRAPHIC]

How Hard Work Impacts the Entrepreneur’s Lifestyle [INFOGRAPHIC] | Managing options | Scoop.it
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Rescooped by TourdeForce from SOCIAL MEDIA, what we think about!
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Content Marketing Is Not As Simple As Writing A Ton of Blog Posts Every Day

Content Marketing Is Not As Simple As Writing A Ton of Blog Posts Every Day | Managing options | Scoop.it

The classic sales funnel has long been used to describe website development strategy.

 

However, the deployment of content marketing in a sales funnel with a campaign focus is a relatively new concept to many.

 

It’s not as simple as writing lots of blog posts every day and distributing them on social channels.

 

In fact, the goal of strategic content marketing should be to identify, qualify, segment, score and, ultimately, close leads in an accelerated and predictable fashion.

 

In order to strategically deploy content marketing it requires the right software, a defined sales funnel and a campaign structure.

 

Read more: http://bit.ly/MjFpfA


Via Martin Gysler
Martin (Marty) Smith's comment, April 29, 7:27 PM
Segments are usually FINANCIAL measures such as VIPs or "multi-buyers". Segments is one way to quantify groups within your marketing. Personas are another. Personas identify archetypes and group characteristics (instead of financial segments). Personas help develop creative segments make sure you make money.
Ken Morrison's comment, April 29, 8:12 PM
Hi Marty. I temporarily forgot that our comments showed up on your wall as well. Yes, I was endorsing you to a business student because your posts can add fresh insight in many of her buisness courses. Thanks Marty for all of your great scoops and true curation.
Martin (Marty) Smith's comment, April 29, 8:13 PM
LOL, no worries Ken and next time I get to go hiking too :). Marty
Rescooped by TourdeForce from SOCIAL MEDIA, what we think about!
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Six ways to create great content in just 15 minutes a day

Six ways to create great content in just 15 minutes a day | Managing options | Scoop.it
Content marketing can be an extremely complicated, time-consuming, and expensive proposition! So I came up with content options for the time-starved!

 

Let’s face it. Content development can be a complicated, time-consuming, and expensive proposition! So I started thinking about this in the context of my friends and small business customers who simply can’t afford that kind of effort. It led to this idea: micro-content, or creating small bits of marketing content when you don’t have time to blog, create videos or spend all day on Facebook.

 

Let’s examine ideas about using micro-content for your social media strategy, assuming you are testing the water and only have 15 minutes a day to devote to this activity. Hey, I’m up for a challenge!

 

Preparation

Like any marketing initiative, you must have a firm idea of your strategy, selling points, and target audience...

 

Read more: http://bit.ly/LEiFKi


Via Martin Gysler
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Rescooped by TourdeForce from Social marketing. Health promotion
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How to Use Facebook to Build Your Brand: 4 Great Articles + Infographics

How to Use Facebook to Build Your Brand: 4 Great Articles + Infographics | Managing options | Scoop.it

This article shares links to excellent brand-building articles- everything from marketing statistics to how to use Facebook Offers or run web-based contests.

Clearly organized summaries for each link allow you to assess the focus and access the related infographics.

 

Topics covered include:

12 revealing marketing stats about Facebook for business Facebook Offers: pros and cons 5 common mistakes when running online contests How to remove your wall posts from your timeline  


 


Via Lauren Moss, Giuseppe Fattori
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Pinterest Purchasing Power Infographic

Pinterest Purchasing Power Infographic | Managing options | Scoop.it

Boot Camp Digital prese ts this infographic on the importance of Pinterest to online sales- for example, Pinterest is the #1 referral of traffic to marthastewart.com. That and the rest of the statistics might be surprising to some.

 

Learn more about the importance of Pinterest when it comes to marketing a business online, and take a look at this infographic on the Purchasing Power of Pinterest...


Via Lauren Moss
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Rescooped by TourdeForce from Social Media and its influence
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What Makes Facebook Account to be valued more than $115 Per Users [Infographic]

What Makes Facebook Account to be valued more than $115 Per Users [Infographic] | Managing options | Scoop.it
Infographics on Facebook Account Valuation at $115 Per User Friend Account Social Media Networking with Billion Dollar Valuation in IPO rocking for Business...

 

Read more, very interesting:

http://allinfographics.org/what-makes-facebook-account-to-be-valued-more-than-115-per-users/

 


Via Gust MEES
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Rescooped by TourdeForce from SOCIAL MEDIA, what we think about!
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How To Get More Out of Triberr

How To Get More Out of Triberr | Managing options | Scoop.it

Triberr’s Mantra

 

Triberr’s mantra (or mission statement, if you went to business school :-p ) is to help bloggers be succesful.

 

And to bloggers, “successful” means three things:

Content distribution Content generation Engagement

1. Content Distribution

This is where Triberr began.

 

Triberr enables bloggers to form tribes and effectively establish a long-term Tear 1 supporter networks.

 

Since everyone on Triberr is a blogger -and therefore audience builder- each share is worth much more than a share by your average Joe Facebook user. Gross generalization of course, but accurate for our purposes.

 

Read more: http://bit.ly/KM4q8b


Via Martin Gysler
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Rescooped by TourdeForce from BUSINESS and more
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10 Social Media Tips From a Top Media Agency

10 Social Media Tips From a Top Media Agency | Managing options | Scoop.it

The Modern Media Agency Series is presented by IDG. Both marketers and users are very interested in social media. Buyers told IDC that less than one in five use social media to make purchase decisions. To learn more about the research, click here.

 

Whether your company is just getting its social sea legs or excelling in the digital world, there is a niche and opportunity for every brand on social media.

 

OMD, one of the top media agencies in the world, works with clients of various size and social media exposure. Within the agency, OMD Word is the social intelligence arm that helps amplify clients through social media. The department ensures the client’s social channels are leveraged and optimized to support traditional and digital solutions.

 

According to Word’s U.S. Director Colin Sutton, your level of understanding impacts your brand’s ability to perform on social media. Generally, this is the first thing that brands should be thinking about when they want to launch a social campaign.

 

Read more: http://on.mash.to/KEHUPX


Via Martin Gysler
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Rescooped by TourdeForce from Healthcare & Social Media
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Twitter Content Strategy Guide

Twitter Content Strategy Guide | Managing options | Scoop.it

Twitter has quickly become a favorite part of content marketing strategies employed by most businesses. The 140 character limit means that it doesn’t take much work, users have little inhibition about following quality profiles and it’s already optimized for mobile. Curating a quality Twitter feed lends itself to an answer for so many marketing questions that it would be hard to list them all here.

 

Still yet, lots of users have no idea how to make 140 characters count. What we end up with is Twitter feeds consisting primarily of links and quotes. Quotes are an obvious place to start when you want concise snippets of text that convey wisdom and evoke strong emotions. In fact, the most successful Twitter users are almost always inspirational, funny or educational in nature. However, followers don’t want to follow a copy of someone that’s already in their feed, and as an online influencer you don’t want to be pigeonholed.

 

Read more: http://bit.ly/KkfOb7


Via Martin Gysler, Lionel Reichardt / le Pharmageek, Parag Vora
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