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Here are the best articles from across the web that I can find on using stories and storytelling in business. I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat! I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.
How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.
I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over. If you wonder if I've seen an article that is not included here, send me a message and I'll respond.
And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq ; Via Karen Dietz, Thomas Faltin 
Karen Dietz's comment,
May 2, 9:49 AM
Thank you much Emmanuelle for bringing the Just Story It curation into your site! I appreciate the shout out.
Karen Dietz's comment,
May 3, 1:06 PM
Thank you Nikolaos for re-scooping the Just Story It curation! Hope you have a wonderful weekend.
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If you don't like how things are going, tell a different story. Sometimes strategic change just means taking something from the periphery — an anomaly, a demonstration, a small innovation — and redefining it as central.
Truer words could not be said!
When it comes to organizational storytelling, updating or rewriting a narrative is essential work sometimes. The stories we tell about ourselves and share -- whether as an enterprise, small biz, or nonprofit -- shape the results we experience.
Want different results? Then shift your stories. Rewrite them (don't fabricate -- still be authentic) to emphasize different qualities. Or find new/different stories to tell altogether.
This is particularly important when, as the author Rosabeth Moss Kanter says, the current narratives inhibit rather than inspire.
This is a quick article with really good examples and important insights that I know you will enjoy.
So that leaves the following question on the table -- What biz stories do you carry that need to be rewritten?
Read the full article here: http://blogs.hbr.org/kanter/2012/06/if-you-dont-like-your-future-r.html?awid=8310310616569395416-3271
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ; Via Karen Dietz Delete the scoop?
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While technology continues to drive emerging forms of communications, it's ironic that the hottest trend in marketing today just might be the ancient art of storytelling. And that doesn't mean that all the stories being told are any good.
LOL -- I don't know if marketers have cornered the market on storytelling but there sure is a revolution going on in their world as they continue to leverage the power of storytelling.
Here's what I like about this article -- it's emphasis on crafting really great stories. And it is rare to find such candid remarks about this. But this author calls a spade a spade. Yes!
The author, Phil Johnson drives this point home and shares his experiences at recent conferences with bad storytelling.
He then gives marketers 3 tips for how to do it right.
Enjoy this quick read and keep crafting great stories! Via Karen Dietz Delete the scoop?
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