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Find Your Sources - A Curated Directory of Media Journalists on Twitter: Lissted

Find Your Sources - A Curated Directory of Media Journalists on Twitter: Lissted | Managing options | Scoop.it

Robin Good: If you are looking for a tool that allows you to find and listen to reporters, journalists and bloggers in the area or on the topic that interests you the most, Lissted should be on your list.

 

"search for trusted print, broadcast or online sources; follow those who cover your industry or your area."

 

From TheNextWeb: "The press release distribution service RealWire has launched a new curation tool called Lissted. Its tagline is pretty self-explanatory: “Curating the media on Twitter.”


What it doesn’t say, though, is the size of its database (“the Lisst”), which includes over 10,000 journalists and growing.

 

As a matter of fact, media professionals can also request to be listed by linking their Twitter account and filling up a detailed sign-up form asking about their areas of interest and specialities.

 

...Lissted offers advanced search features; you can look for bloggers and journalists from all sorts of sectors or working for a specific media outlet in the region of your choice. Lissted will return detailed results, which includes Twitter accounts and Klout scores — and this search tool displays the first 100 results for free.


...

 

While some of these features are free as well for listed journalists, Lissted also offers advanced subscription plans targeted at PR and marketing professionals, which range from US$76 to US$232 a month (£49 to £149)."

 

Source: http://thenextweb.com/media/2012/06/25/lissted-helps-you-find-journalists-and-monitor-the-media-on-twitter/ ;

 

Pricing info: http://lissted.com/general/pricing ;

 

FAQ: http://lissted.com/general/faq ;

 

More info: http://lissted.com/ ;


Via Robin Good
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Great Marketing Starts with Inside-Out Storytelling: Of Penguins and ...

Great Marketing Starts with Inside-Out Storytelling: Of Penguins and ... | Managing options | Scoop.it
Who tell stories to the outside world about the heart and soul of a company and what it's really like? Employees are among an organization's greatest brand champions. If employees aren't happy, customers won't be, either.

 

I love this quick piece by Kathy Klotz-Guest full of sound wisdom. You can't tell effective biz stories in the marketplace if the culture of your company culture contradicts your stories. Why? Because stories build trust and if you are not 'walking your talk' you can't build trust.

 

The story shared in this post is a gem and perfectly illustrates the point of the article. I am sure I will be sharing this with my corporate clients so they really 'get it.'

 

It's great when marketing comes up with fab stories to share about the company's products/services. But the BEST kind of stories come from employees themselves. That's why the best business storytelling is from the 'inside out' as this article advocates.

 

No matter if you are a micro-entrepreneur or a mega enterprise -- the inside and outside gotta match.

 

Well of course, that begs the next question: how do we gather employee stories? I recommend getting a firm grasp of Appreciative Inquiry (AI) as a process and tool to help you evoke those stories. If you are a solo-preneur, asking yourself AI questions can be very illuminating. As an enteprise, AI will have casdacing positive effects on your culture. Google AI and you will be deluged with resources.

 

So get busy making sure your inside and outside stories match for the best biz storytelling experiences that lead to consistent growth and raving fans.

 

Link to original article:

http://www.keepingithuman.com/blog/great-marketing-starts-inside-out-storytelling-penguins-elephants/ ;

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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7 Attitudes That Make You More Relationship Centric

7 Attitudes That Make You More Relationship Centric | Managing options | Scoop.it
Relationships are the new currency, especially now with social media giving us another world to mine and harvest great people, in addition to meeting people in person.

 

Here's some quick food for thought: are you and your business all about relationships -- or all about transactions?

 

Working with stories in business well is all about relationships. So are you on the right track and what attitudes go along with this?

 

This article is a quick read and a good barometer to know if you need to up your biz relationship game.

 

And I love this at the end of the article: "Remember, the WE in Your Social ME-dia works. . ."

 

Read the full article here: http://smallbiztrends.com/2012/06/7-attitudes-make-you-relationship-centric.html ;

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


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Les 6 profils types d’internautes sur les médias sociaux - Demain la veille

Les 6 profils types d’internautes sur les médias sociaux - Demain la veille | Managing options | Scoop.it

 

 

 

Voici une segmentation proposée par la firme Aimia dans son dernier livre blanc.

 

 

 

 

  

Télécharger le livre blanc: http://www.pamorama.net/wp-content/uploads/2012/06/Aimia-Social-Media-White-Paper-6-types-of-social-media-users.pdf


Via @AnneDiscart
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