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Video marketing is a similar method of marketing in which you create a variety of content and syndicate it to as many sites as possible to attract prospects to your website. The process is very much...
Every few weeks, some tech writer holds up a media analyst report allegedly showing, once and for all, that the cable guys have finally lost, and the cord-cutters have finally won. One week, that report might come. It will really be something.
This is not that week.
Let's start with news that might appear to be the death throes of cable. Cable companies' TV subscribers collapsed by more than 1.5 million in the last year, according to Leichtman Research Group. (The Big Two, Comcast and Time Warner Cable, have declined by more than 900,000, alone.)
In fact, the trend has been underway for a while. Cable TV customers peaked in the late 1990s and have since fallen to early Clinton-era levels.
But the cable companies aren't exclusively in the business of selling TV. They're really in the business of communications infrastructure, which is TV, phone, and Internet. The Internet business in particular has done very well for them. Since cable video subs peaked in the late 1990s, the industry has added 45 million high-speed Internet customers.
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