This new “block sender” feature might seem like a bad thing for email marketers, but it doesn’t have to be. In fact, if it gets you to be more deliberate in putting together your campaigns and managing your lists, it may even lead to better emails and better subscriber engagement overall.
Are you ready to stop sending boring emails that don't convert? Here are 49 proven techniques to help you be more persuasive in your emails. Think of this as your personal email marketing "hot sheet." These are all winners. These bite-sized, tested and proven techniques, work for any kind of email campaign
Email marketing seems to be the small business unicorn. Everyone knows that they should have an email list (You know this, right?) but most aren’t sending anything. It’s a shame because if someone took the time to join your list chances are that they want to hear from you.
How often have you delayed something you were going to do? It is far too easy to say ‘I’ll do it tomorrow’ but then something else comes up. In the world of email marketing, you should never delay what can be done right now.
When I first launched this website, I gained 62 email subscribers in my first month. Then another 56 in my second month. This was OK but nothing impressive. I had limited resources but was determined to build my email list faster.
Email acquisition platform Privy recently analyzed 250,000 of their clients’ email signups to figure out where they were coming from. They compared 4 of the most common channels: business website, Twitter, organic Facebook posts, and paid Facebook ads. What did they find? “If your goal is pure email list growth," they said, "Facebook is a great channel to focus on after your website.”
When people visit your Facebook page, it is a great opportunity to capture their attention, and get them to sign up for your newsletter. Luckily, Mailchimp makes it easy to connect your sign up form to your Facebook page.
No one wants to read your boring email newsletter. According to Marketo, the average user is exposed to 2,900 media messages every day, but will pay attention to only 52 and will remember just four. Those are daunting numbers, not to mention a helluva lot of competition. When it comes to email marketing, the idea is simple: you need to create content that inspires people to do something. But in practice, coming up with that content can be hard.
If you've ever wanted to know how to easily set up a mailing list, create a newsletter, or send an automated email to your readers or clients, today's post is for you. Say hello to my helpful friend, MailChimp, a one-stop shop for anything mass-email related. Today I'm explaining the ins, outs, and advantages of this fantastic tool so that you can effectively market to your audience directly from their inbox.
I don’t have a magic bullet for building online courses, but because I’m cheap (very cheap), I’ve figured out a way to run a course that makes sense financially, regardless of whether 20 people buy or 2,000.
Below is how I run my own course, The Creative Class, which launched on October 15, 2014. There are at least eight billion ways to create an online course, and lots of great options out there, this is just how mine works
My course runs on four main pieces of software that all tie together automatically.
WordPress — what the site uses.Memberful — what creates user accounts and hides content from people who aren’t signed in.Stripe — processes payment and deposits money into my bank account.MailChimp — the mailing list software I use to communicate with members.
Single Opt-in works like this. You offer the ability to subscribe to your email list on your site and someone who visits your site decides that they want to get on your list. They type in their email address and they’re automatically added to your list — no other action is needed on their part. Double Opt-in works a bit differently. If you offer the option to subscribe to your email list on your site and someone opts in to subscribe, then once they enter their information on your site, they will be sent an email asking them to confirm their subscription before they are actually added to your list. Therefore, there is essentially a two-step process to getting on your list.
One of the largest email service providers on the market at the moment is MailChimp. Hailed as the leader for beginners due to its free service for start ups, it’s packed with easy-to-use design and deployment features. Plus it comes with a whole host of information to absorb about how to use it.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.