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The Future of Search: 2013 Search Engine Ranking Factors Released

The Future of Search: 2013 Search Engine Ranking Factors Released | Magnetic Marketing | Scoop.it

Google claims to use over 200 signals in its search algorithm. While we don't know what exactly these signals are, it's helpful to examine high-ranking pages so that we can begin to understand the characteristic of pages search engines like to reward.

 

This can give us a "hint" as to the ranking factors the search engines actually use.

 

Read More:  http://moz.com/blog/future-of-search-ranking-factors


Via Antonino Militello
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Dan Aldridge's curator insight, October 11, 2013 6:45 AM

If you like to get into the guts of SEO on Google, then this post by Cyrus Shepard will really help.

Magnetic Marketing
Marketing tips, topics and trends for small business owner
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'Hummingbird': All About The New Google Algorithm [FAQ]

'Hummingbird': All About The New Google Algorithm [FAQ] | Magnetic Marketing | Scoop.it

Google has a new search algorithm, the system it uses to sort through all the information it has when you search and come back with answers.

 

It’s called “Hummingbird” and below, what we know about it so far.

 

Read More: http://searchengineland.com/google-hummingbird-172816


Via Antonino Militello
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Media Street Apps's comment, October 4, 2013 9:18 AM
Anytime
Amal Rafeeq's comment, October 4, 2013 9:22 AM
BTW, Can you Follow my topic - Web Experts?
Thanks :)
Margarita Bojórquez's curator insight, October 20, 2013 6:35 PM

El nuevo algoritmo de búsqueda de Google.

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The Future of Search: 2013 Search Engine Ranking Factors Released

The Future of Search: 2013 Search Engine Ranking Factors Released | Magnetic Marketing | Scoop.it

Google claims to use over 200 signals in its search algorithm. While we don't know what exactly these signals are, it's helpful to examine high-ranking pages so that we can begin to understand the characteristic of pages search engines like to reward.

 

This can give us a "hint" as to the ranking factors the search engines actually use.

 

Read More:  http://moz.com/blog/future-of-search-ranking-factors


Via Antonino Militello
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Dan Aldridge's curator insight, October 11, 2013 6:45 AM

If you like to get into the guts of SEO on Google, then this post by Cyrus Shepard will really help.

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How to Use Google+ For Local SEO

How to Use Google+ For Local SEO | Magnetic Marketing | Scoop.it
See this post for lots of ways that businesses can use Google+ to improve their Local SEO and web presence in general.
Wendy Kenney's insight:

Excellent tips on how to optimize your Google + Page. 

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21 Social Media Predictions for 2013 From the Pros

21 Social Media Predictions for 2013 From the Pros | Magnetic Marketing | Scoop.it
Are you wondering what 2013 might look like for social media marketing? If the changes seen in 2012 are an indicator, there will be a lot more change in 2013
Wendy Kenney's insight:

Good insights on the evolution of social media in marketing.  

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35 Top Tips of 2012

35 Top Tips of 2012 | Magnetic Marketing | Scoop.it
To close out the year, the Target Marketing editorial staff reviewed all the content from the magazine, Today @ Target Martketing e-newsletter and blogs in 2012, hunting for some of the best marketing ideas and tips from our top experts to share...
Wendy Kenney's insight:

35 Top Marketing Tips from 2012 from Target Marketing Magazine. I would add one more: Just when you think you have "The perfect" marketing machine, tactic, strategy, medium, etc., everything changes. Always be testing, measuring and adjusting. 

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Publicity Ideas for New Years Resolutions

Publicity Ideas for New Years Resolutions | Magnetic Marketing | Scoop.it
If you can tie your expertise into the topic of New Year's Resolutions, you might be able to get interviewed in the news and get some publicity for you or your business. Here are some story ideas.
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Hot! Easy Way to Create a Dynamic Google+ Badge for Client Sites or Your Own

Hot! Easy Way to Create a Dynamic Google+ Badge for Client Sites or Your Own | Magnetic Marketing | Scoop.it

Are you starting to see cool Google+ badges on other sites and blogs? Want to learn an easy way make a badge for yourself or clients?  Examples and details inside.


Via Linda Buquet :: Catalyst eMarketing
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burlysand's comment, September 24, 2013 12:21 AM
Its excellent
sergio lima's curator insight, September 24, 2013 6:55 AM

salve

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Top 10 Most Trusted Forms of Advertising-Which is Best?

Top 10 Most Trusted Forms of Advertising-Which is Best? | Magnetic Marketing | Scoop.it
When it comes to launching or growing a business, one of the most important marketing functions that a business can do is advertise. Here are the Top 10
Wendy Kenney's insight:

In my book "How to Build Buzz for Your Biz" I wrote the "advertising is dead." However, this is absolutely not true. Advertising is still one of the best ways to get the word out about your business. Here are the Top 10 Most Trusted Forms of Advertising according to a recently published report by @nielsen. http://www.23kazoos.com/top-10-trusted-forms-advertising-advertising-medium-best-infographic/

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Pantone Fashion Color Report Fall 2013

Pantone Fashion Color Report Fall 2013 | Magnetic Marketing | Scoop.it
Pantone has released its Fall 2013 color report, featuring a comprehensive overview of designers' use of color in their upcoming collections.

Via Mark Strozier
Wendy Kenney's insight:

One of my regrets is that I did not take design courses in college. It should be a required course for all business marketers.  This information is important because colors emotionally connect with people not only in clothing but in marketing and branding as well.  See any colors you like? 

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Archana Dalvi's comment, August 26, 2013 4:29 AM
acai is tempting
Archana Dalvi's comment, August 26, 2013 4:29 AM
acai is tempting
Archana Dalvi's comment, August 26, 2013 4:29 AM
acai is tempting
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10 Old SEO Methods You Need to Stop

10 Old SEO Methods You Need to Stop | Magnetic Marketing | Scoop.it
Article submissions and reciprocal linking. Ignoring social signals and too much focus on ranking. Optimizing only for Google and creating content that’s thin. These are a few of my least favorite SEO things.
Wendy Kenney's insight:

New year is a good time to look at your SEO strategy. If you're still doing any of these, it's time to move on. 

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MediaPost Publications Lucky Thirteen: Trends For 2013 12/28/2012

MediaPost Publications Lucky Thirteen: Trends For 2013 12/28/2012 | Magnetic Marketing | Scoop.it
Lucky Thirteen: Trends For 2013 - 12/28/2012
Wendy Kenney's insight:

13 Marketing Trends for 2013 offers some insight into the minds and methods of consumers.  I agree with all of these except for Facebook is a given.  With Facebook's recent change, brands are getting less visibility and less ROI from this media than ever before.  I forsee that unless Facebook makes serious changes, brands will be investing less time and dollars in FB marketing and moving back toward traditional media marketing or adopting other social media platforms.  

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This week's top six infographics

This week's top six infographics | Magnetic Marketing | Scoop.it
Once again we round up six of the best infographics we've seen this week.
Wendy Kenney's insight:

With over 40% of the US population using smart phones, mobile marketing is more important than ever.  Here are some tips:

 

1.  Make sure your website is optimized for mobile.

2. Make sure your phone number and address is clearly visible on home page.

3. If you rely on customers coming to your location to make purchases, make sure that your business has a presence on Yelp. and Google Plus Pages, (Local).

4. If you own a restaurant, there are several mobile apps that you need to make sure your business is properly listed on including Yelp.com, Where.com, Urban Spoon.com, Local.Com, Google Maps, Mapquest, Zagat.com, Foursquare.com..  And that's just to start!

 

 

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