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Steel Media launches interactive iOS magazine 'swipe' on App Store - Pocket Gamer.Biz

Steel Media launches interactive iOS magazine 'swipe' on App Store - Pocket Gamer.Biz | Magazine Publishing | Scoop.it
Pocket Gamer.BizSteel Media launches interactive iOS magazine 'swipe' on App StorePocket Gamer.Bizby Keith Andrew With a focus on interactive content, Pocket Gamer publisher Steel Media has launched a new magazine aimed at iOS gamers, swipe.
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Reviews - Secrets of Home Theater and High Fidelity

Reviews - Secrets of Home Theater and High Fidelity | Magazine Publishing | Scoop.it
Product Reviews are updated on a continual basis. We hope you come back for more!
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Publishing Business Today : January 22, 2013

Publishing Business Today : January 22, 2013 | Magazine Publishing | Scoop.it

http://www.pubexec.com/newsletter/publishing-business-today

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Google+ Finally Rolling Out Custom URLs for Pages and Profiles

Google+ Finally Rolling Out Custom URLs for Pages and Profiles | Magazine Publishing | Scoop.it
Read about the latest update from Google+ in which marketers can create vanity URLs for their Google+ pages.
Via Resonance, ABroaderView
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Understanding & Leveraging Influence Will Be Crucial to Your Business Success

Understanding & Leveraging Influence Will Be Crucial to Your Business Success | Magazine Publishing | Scoop.it

This is a guest post for Wired.co.UK  Ideas Bank section by Azeem Azhar, CEO of PeerIndex who is sharing some very valuable insights on measuring  influence. Understanding and leveraging your personal influence, your audience, clients and customers through influence measurement companies like PeerIndex and Klout will be crucial to your business success.  


Intro:


"Companies should be looking beyond predicted customer lifetime values and towards customer network lifetime values, which factor in an individual's influence over their peers"


Here's what caught my attention:


**It is time to replace customer lifetime value with the idea of customer network value (CNLV).


  This is the notion that a customer's value to a company is the      

  discounted value of their future purchases plus the discounted

  value of the referrals they drive to your business

 

**Why does this matter?


the science of influence is -- as with so many other things -- being democratised by the internet.


Interaction on social networks provides brands with a map of influence at a macro level.


**Instead of relying on a handful of hard-to-reach celebrities or journalists for advocacy, brands can identify and activate their truly influential fans, ordinary people who have built strong reputations in certain subjects, a group we call the "magic middle".


New social influence marketing firms like PeerIndex and Klout, are providing brands with these influence maps, letting them identify this magic middle of influencers.


If you can get your product into the hand of a few thousand magic middle influencers in an honest way, you can ensure an authentic conversation amongst their networks, driving awareness and, more importantly, referral, advocacy and purchase.


Customer network value is only going to become more important, driven by a renewed ability to identify and leverage influence on the web 


**This could have a profound impact on the way that brands spend their marketing dollars.


Selected by Jan Gordon covering "Curation, Social Business and Beyond"


See full article here: [http://bit.ly/R0oUeS]


Via janlgordon
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John van den Brink's comment, August 14, 2012 3:41 PM
Great article and photo :)
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Magazine praised for body confidence work « Steve Beasant

Magazine praised for body confidence work. by Steve Beasant on June 22, 2012. Essentials magazine has won a special award for diversity at the prestigious Professional Publisher's Association annual awards ceremony.
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Magazine company doubles staff, expands across platforms - Scoop.co.nz (press release)

Magazine company doubles staff, expands across platforms - Scoop.co.nz (press release) | Magazine Publishing | Scoop.it
Magazine company doubles staff, expands across platformsScoop.co.nz (press release)So argue the publishers of COSMOS, the celebrated science magazine, who today launched an innovative iPad edition – the first of a series of planned ...and more »...
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Self Magazine Catching Up to Shape - Women's Wear Daily (press release)

Self Magazine Catching Up to Shape - Women's Wear Daily (press release) | Magazine Publishing | Scoop.it
Self Magazine Catching Up to ShapeWomen's Wear Daily (press release)For the first time in eight years, Self is giving its longtime rival and category leader a run for its money.
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Heartland Boating magazine launches digital edition - Boating Industry

Heartland Boating magazine launches digital edition - Boating Industry | Magazine Publishing | Scoop.it
Heartland Boating magazine launches digital editionBoating IndustryJune 14, 2012 – The Waterways Journal, Inc., a 125-year-old publishing company offering a portfolio of recreational and commercial magazines aimed at the ...HeartLand Boating debuts...
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Spencer Beck editing an LA magazine again - LA Observed

Spencer Beck editing an LA magazine again - LA Observed | Magazine Publishing | Scoop.it
That's the glossy luxury mag from Niche Media. Until last year he was editorial director of magazine publisher Modern Luxury Media. From the flackage: Beck, who began his career with Andy Warhol at Interview, is highly ...
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Arianna's' New Tablet Magazine, 'Huffington,' is a Lot Like a Print Magazine

Arianna's' New Tablet Magazine, 'Huffington,' is a Lot Like a Print Magazine | Magazine Publishing | Scoop.it
The Huffington Post's new iPad publication will hit the Apple Store for the first time on Thursday. The weekly tablet magazine, called Huffington. (Ed. note: yes, with a period at the end, though this is the last time we will do that) will...
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Your Own Private Hideaway, Yarrow Point WA | Luxury Home ...

Your Own Private Hideaway, Yarrow Point WA | Luxury Home ... | Magazine Publishing | Scoop.it
To view more information in this listing see our: LuxuryHomeMagazineDigitalBlog Luxury Home Magazine of Seattle features the Yarrow Reserve. Never has. ... Luxury Home Magazine Media Blog. In Print, Direct Mailed, ...
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Digital Chameleon launches Accelerate: Brand Publishing ...

Digital Chameleon launches Accelerate: Brand Publishing ... | Magazine Publishing | Scoop.it
... to content; Skip to main navigation. mUmBRELLA. Everything under Australia's media, marketing & entertainment umbrella ... In this guest post, Dave May gives an advertiser's perspective on the woes at Australia's newspaper publishers.
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Steel Media launches interactive iOS magazine 'swipe' on App Store - Pocket Gamer.Biz

Steel Media launches interactive iOS magazine 'swipe' on App Store - Pocket Gamer.Biz | Magazine Publishing | Scoop.it
Pocket Gamer.BizSteel Media launches interactive iOS magazine 'swipe' on App StorePocket Gamer.Bizby Keith Andrew With a focus on interactive content, Pocket Gamer publisher Steel Media has launched a new magazine aimed at iOS gamers, swipe.
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Introducing Your Instagram Feed on the Web

Introducing Your Instagram Feed on the Web | Magazine Publishing | Scoop.it
Today, I’m very excited to announce the launch of a product we’ve been wanting to build for quite some time now. Since our launch in October of 2010, we’ve focused on building a simple app that has...
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The New Reputation Economy - What You Need to Know

The New Reputation Economy - What You Need to Know | Magazine Publishing | Scoop.it

This article was written by Rachel Botsman for WiredUK. I posted her Ted Talk the other day on this relevant, evolving topic., the reputation economy.

 

Rachel goes deeper into this with great insights, information and takeaways that are important for all of us professionally and personally.  

 

Intro:

 

"Imagine a world where banks take into account your online reputation alongside traditional credit ratings to determine your loan;

 

**where headhunters hire you based on the expertise you've demonstrated on online forums such as Quora;

 

**where your status from renting a house through Airbnb helps you become a trusted car renter on WhipCar 

 

**where your feedback on eBay can be used to get a head-start selling on Etsy 

 

**where traditional business cards are replaced by profiles of your digital trustworthiness, updated in real-time.

 

Where reputation data becomes the window into how we behave, what motivates us, how our peers view us and ultimately whether we can or can't be trusted.


Welcome to the reputation economy, where your online history becomes more powerful than your credit history.

 

An aggregated online reputation having a real-world value holds enormous potential for sectors where trust is fractured:

 

**banking; e-commerce, where value is exponentially increased by knowing who someone really is

 

**peer-to-peer marketplaces, where a high degree of trust is required between strangers;

 

**where a traditional approach based on disjointed information sources is currently inefficient, such as recruiting. .

 

Early influence and reputation aggregators will undoubtedly learn by trial and error -- but they will also face the significant challenge of pioneering the use of reputation data in a responsible way.

 

There's a challenge beyond that: reputation is largely contextual, so it's tricky to transport it to other situations.

.

It's the culmination of many layers of reputation you build in different places that genuinely reflect who you are as a person and figuring out exactly how that carries value in a variety of contexts.

 

The most basic level is verification The larger opportunity is carrying social matches based on like-minded individuals across marketplaces.


The New Identity Brokers:


Connect.me, Tru.ly, Legit, TrustCloud, Scaffold, Confido, Briiefly, Reputate


Selected by Jan Gordon covering "Curation, Social Business and Beyond"


Read full article here: [http://bit.ly/O0zkLD]


Via janlgordon
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AlGonzalezinfo's curator insight, December 29, 2012 7:22 PM

Fantastic scoop! Thanks Nadine Hack.

 

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Your Klout Score Just Changed. Here’s Why

Your Klout Score Just Changed. Here’s Why | Magazine Publishing | Scoop.it
Your Klout score may have just changed, by a lot. Tuesday the company rolled out updated scores for all of its users and began pushing out an updated Klout interface that focuses not on your Klout score, but the individual posts that got you there.
Via John van den Brink, janlgordon
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John van den Brink's comment, August 14, 2012 3:36 PM
Jan, thank you very much for the re-scoop.
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3 Publishers Driving Adoption for 'People Like Us' With Digital ... - ClickZ

3 Publishers Driving Adoption for 'People Like Us' With Digital ... - ClickZ | Magazine Publishing | Scoop.it
3 Publishers Driving Adoption for 'People Like Us' With Digital ...ClickZHow Reader's Digest, The Economist, and Robb Report are helping the digital magazine industry evolve through effective communications and creativity.
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SmartMoney Shuts Down Print Mag, Expands Digital

SmartMoney Shuts Down Print Mag, Expands Digital | Magazine Publishing | Scoop.it

So the SMART Money is on "Digital";)

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In Magazine Interview, Curry Talks of Future on - Media Decoder ...

In Magazine Interview, Curry Talks of Future on - Media Decoder ... | Magazine Publishing | Scoop.it
In an interview last month that appears in the August issue of Ladies Home Journal, Ann Curry said that she saw herself spending the next five years on the "Today" show.
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Time Inc. CEO Laura Lang: Why We Changed Our Minds About the ...

mediaIDEAS - Digital Media & Technology Transformation. ... Though it was one of the earliest publishers to introduce digital and tablet editions of its magazines, Time Inc.
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Media coalition asks U.S. Supreme Court to allow audio, video ...

Media coalition asks U.S. Supreme Court to allow audio, video ... | Magazine Publishing | Scoop.it
... Los Angeles Times; The McClatchy Company; MPA – The Association of Magazine Media; National Association of Broadcasters; The National Press Club; National Press Photographers Association; NBCUniversal Media, ...
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Conservative publisher takes top two NYT Best Sellers spots - Human Events

Conservative publisher takes top two NYT Best Sellers spots - Human Events | Magazine Publishing | Scoop.it
Human EventsConservative publisher takes top two NYT Best Sellers spotsHuman EventsConservative publisher takes top two NYT Best Sellers spots ... of the New York Times Magazine, will mark its fourth consecutive week as No.
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Yet Another Digital Magazine Thing Launches in Dallas - D Magazine

Yet Another Digital Magazine Thing Launches in DallasD MagazineThe Dallas version will launch this fall (helmed by a former D Magazine publisher and a former D Magazine managing editor). Here's how it describes itself: ...
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Black Matrix Publishing LLC: Encounters Magazine Volume 2 Issue ...

Encounters Magazine Volume 2 Issue 1 nearing completion. Encounters Magazine, Volume 2, Issue 1, is nearing it's release date. We will announce the rest of the line-up of stories here in the next few days.
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Social media lifeline for international students | Meld Magazine ...

Social media lifeline for international students | Meld Magazine ... | Magazine Publishing | Scoop.it
SOCIAL media is for most international students as important as breakfast is for the body. For some, it's oxygen.
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